News archive

Every dated entry from all our trackers on one page, newest first.

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This archive lists all 310 entries we have published since May 2023. Each row links to the full write-up with sources on its hub page.

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AI Mode Google confirms a "small experiment" serving exact and phrase match Search ads in AI Mode AI Mode Google confirms Gemini 3.8 Flash in AI Mode is dropping citations, and promises a fix Gemini Lyria 3.5 brings music templates and longer tracks to the Gemini app for every user Social Platforms X tightens its cold-start slot for the Phoenix retrieval experiment, and wires per-request overrides into the ranking call Social Platforms X merges its first outside pull request, then ships a release that adds an LLM reply-spam classifier ChatGPT GPT-6 Astra starts rolling out to paid ChatGPT tiers, with access off by default for enterprises Grok Grok Bot opens to enterprises, free for two weeks, with admin controls added AI Mode Gemini 3.8 Flash becomes selectable in AI Mode, three weeks after 3.7 Gemini Gemini 3.8 Flash reaches the Gemini app for Pro and Ultra subscribers Social Platforms X flips its Phoenix aggregation default to a long-dwell variant, and lets its bot detector file reports Social Platforms X makes the risk-bucket ads blender the default for the home timeline, and rewrites its moderation rules as two tables Social Platforms X moves its country-by-country adult-content gating into a live config, and starts recording ranking scores per experiment bucket

Google Discover The Discover Generative AI report reaches every property, three months after a logging note first confirmed it existed AI Overviews Search Console's Generative AI reports and the AI opt-out control reach every property worldwide AI Overviews Audit of 15,942 citations: AI Overviews lean on commercial health sites and YouTube where ChatGPT leans on government pages and Wikipedia AI Overviews Google publishes the application rules for the EU search-data program, and never mentions AI chatbots AI Mode Search Console's Generative AI reports and AI opt-out control reach every property worldwide ChatGPT ChatGPT ads reach a $1bn run rate, and self-serve buying opens across Europe, India and North Africa Microsoft Copilot Microsoft puts a sign-in wall on Copilot, and leaves Copilot Search in Bing open ChatGPT Study: the language of the question, not the user's location, decides whether ChatGPT names local suppliers Grok Grok Bot gets an X connector, and xAI hands paid users X API credits to use it Google Updates Google stops applying site reputation manual actions for EEA searchers from 30th Aug AI Overviews AI Overviews start expanding into full AI Mode-style answers by default, no "Show more" click AI Mode Sighting: Shopping ads move inside the AI Mode answer for the first time Gemini Gemini Notebook moves to compute-based usage limits that refresh every five hours Social Platforms X adds a config switch that can change which ranking-model head serves, and locks its moderation rules under a golden test corpus Social Platforms X caps ads by the riskiness of nearby posts, and stored reply scores can now only fall Google Updates Google: naming an update is "primarily transparency", and anything actionable arrives separately AI Mode Hotel booking arrives in AI Mode, with flight price tracking in 180+ countries Gemini Expert Intelligence puts 100,000 licensed books into Gemini Notebook, with AI Mode named as next Google Updates Google confirms it is routing search result links through google.com/goto AI Overviews A Wikipedia study estimates AI Overviews cut its search referrals about 5%, and revises its own earlier 15% Gemini Gemini Live starts handing voice requests to Spark, and reads your inbox out loud Microsoft Copilot Sighting: Bing tests relabeling Copilot Search answers as "AI Overview" Claude Claude in Chrome goes generally available and starts acting without asking, and Claude gets a second browser of its own Grok Grok Bot reaches the $30 tier, and xAI widened the same post rather than writing a new one Social Platforms X starts showing follower counts to the model that judges reply spam AI Overviews At the Chegg and Penske hearing, Judge Mehta says Google's AI answers are built "on the backs of the publishers" AI Mode AI Mode gains link carousels for developing topics Social Platforms X switches on the brand-safety verdict it shipped disabled, and grows its Brazilian account list from 665 to 2,328 Social Platforms X adds a fifth brand-safety verdict for its most severe labels, and moves the reply-spam boundary again to 100,000 followers Google Updates August 2026 spam update completes after 2 days 16 hours Perplexity A sealing order confirms Britannica's lawyers have inspected Perplexity's source code Grok Grok Bot comes down to the $100 tier, and Grok 4.6 lands on Google's enterprise platform Social Platforms X moves the reply-spam boundary from 60,000 followers to 80,000, and wires 20 ad conversion types into the ranker Google Discover Discover readers get to tune their feed by typing what they want AI Overviews Publishers can now put a "Preferred Sources" button on their own pages Social Platforms X builds AI-generated trend labels into For You posts, with a tap-through to the trend AI Overviews Interactive visuals and practice quizzes start appearing inside AI Overviews AI Mode Generative UI goes global in AI Mode, and notebooks move into Search Gemini Google gives college students a free year of a paid Gemini plan Grok Grok Build opens to every plan, and publishes apps straight into the X timeline Grok Grok 4.6 reaches GitHub Copilot and Amazon Bedrock in five days Social Platforms X extends muted keywords to the Following timeline, and makes them match quoted posts and reply threads Google Updates Google releases the August 2026 spam update Google Discover Search profile handles become editable, but only to a handle you already own AI Overviews A second randomized experiment: hiding AI Overviews raised click-through 8.8 points AI Overviews One site tracked its AI Overviews traffic for nine months and found 22% of it filed as Direct AI Mode A randomized experiment routed every search through AI Mode: clicks fell 18.8 points and satisfaction fell with them ChatGPT ChatGPT ads are going to 31 European countries, the pilot's largest expansion ChatGPT Sighting: ChatGPT pins a Shopping tab to the sidebar, with its own search page Gemini Gemini in Chrome reaches every US Android user, with auto browse for paying subscribers Social Platforms X wires its new topic-diversity signals into the ranker, and chains its two brand-safety generations AI Overviews Search Console under-reported AI impressions from 13th to 17th Aug AI Overviews Google stops the AI-Overviews illustration test: "a small experiment we're no longer running" AI Mode Search Console under-reported AI impressions from 13th to 17th Aug ChatGPT ChatGPT grounds most answers on its own index, a 200-character snippet and a cache that ignores your headers Gemini A detector study estimates 8.9% of pages behind generative answers are optimized for them, and Gemini grounding sees more than Search Social Platforms X adds topic-level diversity to For You, in a release it did not announce AI Mode Gemini 3.7 Flash becomes a selectable model in AI Mode Social Platforms X drops 665 Brazilian candidate accounts out of For You, and corrects how its new weights are being read Google Discover A fourth Discover logging error, on the day the Search-side AI report broke too AI Overviews AI-generated illustrations start appearing inside AI Overviews, and a recipe publisher objects Gemini Gemini 3.7 Flash takes over Gemini Spark Social Platforms X publishes its ranking weights and its visibility filters, plus a tool that shows your own labels Google Discover Google cuts the Search profile follower thresholds to 35,000 ChatGPT Health and finance advertisers get a route into ChatGPT ads, case by case Gemini Gemini connects to twelve more services, from OpenTable to Zocdoc Grok Grok 4.6 becomes the flagship, aimed at long-running agents AI Overviews The French press files against Google over AI Overviews and AI Mode ChatGPT ChatGPT ads reach Brazil and Mexico, completing the May list at nine markets ChatGPT Sighting: the ChatGPT "Sources" link moves behind the three-dot menu Gemini The Gemini app passes 1 billion monthly users Grok Grok Bot: agents that sign into your tools and keep working AI Overviews Google points the judge at an App Store ruling, two weeks before the AI Overviews hearing AI Mode Google tests AI buttons on the desktop home page that open AI Mode ChatGPT ChatGPT Atlas stops working, nine months after launch ChatGPT ChatGPT ad pixels switch to automatic advanced matching by default on 17th August ChatGPT GPT-5.6 Luna becomes the free-tier default and free text chats go unlimited AI Overviews Pew's click study gets a peer-reviewed version, and the click gap survives the controls Gemini Google Assistant shuts down on 4th September, and Gemini takes the slot AI Overviews How Google counts an AI Overviews impression: only once the link is in view AI Mode How Google counts an AI Mode impression: every follow-up is a new query Perplexity Ninth Circuit vacates Amazon's injunction against Comet's shopping agent Claude The IAB publishes a measurement standard for AI visibility, and refuses to rank the tools selling it Claude Testing a prompt on its own changes the answer in 44.7% of cases Social Platforms Pinterest moves search relevance judging to vision-language models

ChatGPT ChatGPT crosses 1 billion weekly users Perplexity Reddit's DMCA circumvention claims against Perplexity and SerpApi survive dismissal AI Overviews Top Stories sits inside the AI Overview on one in six news searches ChatGPT ChatGPT is Google's sixth most-clicked destination, and buys more of those clicks than any other Gemini Gemini Spark starts using your logged-in accounts to run web errands Social Platforms Reddit's "choppy" search referrals outweigh a 61% revenue quarter Google Discover Discover performance becomes measurable for social and video posts AI Overviews The two US AI Overviews antitrust suits get a joint hearing date AI Mode Productrise: AI Mode shows 95% fewer product listings than standard search Instagram Google Search Console opens Instagram reporting to every account Grok Build Mode ships, and Grok 4.5 arrives in GitHub Copilot AI Overviews Similarweb puts AI Overviews on 43% of US searches, nearly triple last year AI Overviews Google signs the EU's AI-content transparency code, days before the labelling rules bite Grok Grok lands inside Google Workspace, completing the Office set Social Platforms Facebook tests opening straight into full-screen video, with Classic Feed demoted to a tab AI Overviews The EU's first DMA fine on Google names AI Overviews and AI Mode AI Overviews AI Overviews and AI Mode launch in France AI Mode AI Mode goes live in France ChatGPT Similarweb report: citations reach 6.8% of ChatGPT answers, ads reach 26% of chats Grok Grok 4.5 reaches grok.com, X, iOS and Android AI Overviews Major publishers say blocking Google is now on the table AI Mode Gemini 3.5 Flash-Lite starts rolling out in Google Search AI Overviews AOP: Google referrals to eight UK publishing groups fell 7.1% in a quarter Claude Anthropic's $1.5 billion authors settlement gets final approval AI Overviews Top Stories carousel goes live inside AI Overviews AI Overviews Google says AI features send "billions of clicks" to sites every week AI Overviews The EU orders Google to share Search data with rivals, AI chatbots included AI Mode AI Mode connects to Instacart, Canva and YouTube Music Gemini The EU orders Google to open Android to rival assistants, naming Gemini as the benchmark Claude DataDome: Claude referrals more than double, while Meta's crawlers take over the AI web AI Overviews Ozone: publisher ad supply fell up to 40% in Q2 as AI search shrank the open web AI Mode Personal Intelligence connects Google Calendar to AI Mode AI Overviews German media regulators put AI Overviews under national media law AI Overviews Common Sense Media rates Google AI search "Unacceptable" for children AI Overviews Image generation comes to AI Overviews AI Mode Common Sense Media rates AI Mode "Unacceptable" for children Gemini Publishers sue Google over the books behind Gemini AI Overviews Further Exploration starts appearing at the end of AI Overviews AI Overviews First randomized experiment puts the click loss at 39.8%, and finds the lost clicks were not lower quality

AI Mode Recipe links move to the top of AI Mode responses Google Discover AI Summaries that bundle publishers start appearing in the UK feed AI Mode Google commits to bringing AI Mode to France by 23rd Sep Instagram Mosseri tests making "Your Algorithm" central to the app Google Updates June 2026 spam update finishes rolling out in about 2 days Google Discover A third Discover logging error in seven weeks, and a first confirmation hiding in the fine print ChatGPT ChatGPT ads reach Japan and South Korea; UK advertisers get self-serve Claude When an assistant recommends brands, it mostly cites other companies' pages ChatGPT LLMs pick the brand they recognise in every tie, and a fabricated authority claim breaks it Microsoft Copilot Bing Webmaster Tools adds Intents, Topics, Citation Share and Compare AI Mode Information agents roll out to AI Ultra subscribers Instagram "Your Algorithm" reaches the main Feed AI Overviews SparkToro: 68% of US Google searches now end without a click AI Mode Google: AI Mode will not become the default for Chrome search Google Discover Search profiles launch in the US, giving publishers a claimable identity in Discover Instagram Instagram Plus launches: the first paid distribution lever AI Overviews UK regulator orders an AI Overviews opt-out for publishers AI Mode Search Console adds Generative AI reports and an AI opt-out control ChatGPT A natural experiment finds most AEO growth was the platform, not the optimization Claude SE Ranking: Claude referrals grew 386% in four months, from a tiny base Google Updates May 2026 core update completes after a volatile 12-day rollout ChatGPT Merchant product feeds resurface inside the ChatGPT Ads Manager Microsoft Copilot Microsoft announces Web IQ, grounding APIs built for AI agents

AI Overviews Munich court: AI Overviews are Google's own words, and Google answers for them Perplexity CNN sues Perplexity, the first US television network to sue an answer engine AI Overviews Preferred sources come to AI Overviews and AI Mode AI Overviews Merchant Center gets an AI performance report covering AI Overviews AI Mode Merchant Center gets an AI performance report covering AI Mode AI Overviews Cursor data from 846,000 sessions: an AI Overview slows searchers down and flattens intent Claude A 252,000-trial experiment on what wins the first citation Grok SpaceX's IPO filing produces the first audited Grok user number: 117 million AI Overviews I/O 2026: AI Overviews and AI Mode merge into one experience AI Mode I/O 2026: AI Mode passes 1 billion monthly users and merges with AI Overviews Gemini I/O 2026: Gemini Spark launches and the app passes 900 million users Social Platforms X's second algorithm release makes the repo runnable, and documents ads inside the ranking pipeline AI Overviews SISTRIX: an AI Overview sits on 72% of health searches for UK newsbrands AI Overviews A causal study finds AI Overviews raised Reddit engagement, and AI Mode erased the gain AI Mode A causal study finds AI Mode erased the Reddit engagement gain AI Overviews created Grok Google Analytics starts counting Grok referrals for you AI Overviews A 55,000-query audit finds 30% of AI Overview sources appear nowhere on the first page Microsoft Copilot Microsoft retires Copilot Mode in Edge after nine and a half months Social Platforms TikTok GO puts bookable hotels and experiences inside TikTok search and location pages ChatGPT An undocumented change makes ChatGPT's brand links dramatically more prominent AI Overviews Google announces five link improvements for AI Overviews and AI Mode AI Overviews A musician sues Google for C$1.5m after an AI Overview called him a sex offender ChatGPT Self-serve Ads Manager opens to every US business, with no minimum spend AI Overviews SISTRIX: AI Overviews reuse the same sources for months AI Mode SISTRIX: AI Mode replaces 56% of its cited sources every week

AI Overviews Preferred sources open up to every language Google Search supports AI Overviews A peer-reviewed study finds sites that block Google-Extended cited less often in AI Overviews Instagram Aggregators become ineligible for recommendations across photos, carousels and Reels AI Overviews Seer: first partial CTR recovery on AI Overview queries Microsoft Copilot AI Max ads arrive for Copilot surfaces; Copilot Checkout reaches 500,000 merchants AI Mode Clicking a link in AI Mode on Chrome now opens the page beside the answer Claude A Wharton and Rutgers study measures what blocking AI crawlers cost publishers: about 7% of weekly traffic AI Mode The Google app for desktop leaves Labs with AI Mode built in AI Mode Agentic restaurant booking expands to eight more countries, subscription-free Google Updates March 2026 core update completes; Mueller explains staged rollouts Gemini Gemini overtakes Perplexity to become the second largest source of AI referrals

AI Overviews Index Exchange: ad requests down 40 to 50% in health and careers, 7% in news AI Mode Search Live goes global across all AI Mode countries and languages Google Updates March 2026 spam update completes in a record 19.5 hours ChatGPT OpenAI deprioritizes Instant Checkout and pivots ChatGPT commerce to discovery AI Overviews A US court dismisses a publisher antitrust case, and rules AI Overviews is not a separate product AI Overviews Google tells the CMA it is exploring an AI Overviews opt-out, without saying when Perplexity Comet ships on iPhone, completing the browser's platform story AI Overviews Chartbeat: search referrals to small publishers are down 60% in two years Social Platforms Facebook publishes the results of its originality crackdown: original Reels watch time doubled Social Platforms LinkedIn documents its feed ranking in detail, and none of the popular "rules" appear in it AI Mode Canvas graduates from Labs to everyone in the US Google Discover Reach reports Discover traffic down 46% in half a year AI Overviews BrightEdge: AI Overviews now appear on about 48% of tracked queries

Google Updates First-ever Discover core update completes (US English only) Perplexity Perplexity launches Computer, a cloud agent that routes work across 19 models AI Overviews SISTRIX: AI Overviews cost the German market 265 million clicks a month Google Discover The first measurement of the February core update: more topics, fewer publishers AI Mode AI Mode adds 53 languages, its largest single expansion Perplexity Perplexity kills its ads program entirely AI Overviews Google calls an AI Overviews opt-out a "huge engineering project", and licenses the FT AI Overviews European Publishers Council files antitrust complaint over AI Overviews Microsoft Copilot Bing Webmaster Tools ships AI Performance, the first citation-level AI report ChatGPT Ads go live in ChatGPT for US users on the Free and Go tiers Google Discover The February 2026 Discover core update, the first Google has ever named for Discover on its dashboard Social Platforms Reddit: 80 million weekly searchers, and one unified search AI Overviews Ahrefs: AI Overviews now cut top-result CTR by 58% AI Mode Alphabet Q4: AI Mode queries per user have doubled since launch Grok SpaceX absorbs xAI, and the site starts calling itself SpaceXAI

AI Overviews Gemini 3 becomes the default AI Overviews model worldwide AI Mode AI Overviews now hand off into AI Mode conversations Grok The European Commission opens a DSA investigation over Grok Google Discover Google confirms AI-written Discover headlines are a feature, not an experiment AI Mode Personal Intelligence connects Gmail and Photos to AI Mode Social Platforms TikTok's US joint venture closes: the algorithm gets American governance Social Platforms X open-sources its recommendation algorithm, for the second time in its history ChatGPT OpenAI announces ads and takes ChatGPT Go worldwide at 8 dollars Gemini Personal Intelligence connects Gmail, Photos, Search and YouTube to Gemini Google Discover Chartbeat data: Discover referrals down 21% globally, 29% in the US AI Overviews Google restricts health queries in AI Overviews after Guardian probe Microsoft Copilot Copilot Checkout launches in the US with PayPal, Stripe and Shopify Grok xAI closes a 20 billion dollar Series E with Nvidia and Cisco investing Instagram What Mosseri's AI-authenticity message actually said, and the "algorithm shift" it never announced

Google Updates December 2025 core update wraps up the year Google Discover Marfeel: AI Summaries are 51% of the Discover feed, and their clicks default to YouTube AI Overviews AI Overview ads expand to 11 more countries Claude Claude for Chrome reaches every paid plan Instagram Instagram caps hashtags at five per post AI Mode Gemini 3 Flash becomes the default AI Mode model worldwide Gemini Gemini 3 Flash becomes the app default, with a Fast, Thinking and Pro picker AI Overviews Semrush: AIO prevalence peaked at 24.61% in July, settled near 16% AI Overviews Ahrefs: AI Overviews and AI Mode agree on the answer and disagree on the sources AI Mode Ahrefs: AI Mode cites more, and it barely cites what AI Overviews cites Instagram "Your Algorithm" launches on Reels AI Overviews European Commission opens Article 102 investigation into Google's AI search features Perplexity The New York Times sues Perplexity, a day after the Chicago Tribune AI Overviews Publishers take their AI Overviews evidence to the US Department of Justice AI Mode Gemini 3 Pro in AI Mode expands to nearly 120 countries

AI Overviews Gemini 3 launches and comes to Search on day one AI Mode Gemini 3 comes to AI Mode on launch day, a first for Search Gemini Gemini 3 Pro lands app-wide and Gemini Agent arrives Microsoft Copilot A Search mode arrives inside the Copilot app AI Mode AI Mode gets an official button on Chrome's mobile new-tab page Perplexity Amazon sues Perplexity over Comet's shopping agent

AI Mode Alphabet Q3: AI Mode passes 75 million daily active users Google Discover Fake AI-written stories reach millions in the UK feed, and Google promises a fix Grok Grokipedia launches, and briefly becomes a search-visibility story Microsoft Copilot Copilot Fall Release bundles Copilot Search, connectors and an upgraded Edge Perplexity Reddit sues Perplexity and the scraping supply chain behind it Instagram Teen accounts default to a PG-13-inspired content standard AI Overviews UK CMA gives Google strategic market status, AI Overviews included AI Mode AI Mode tops 200 countries and territories in its biggest expansion Perplexity Comet goes free worldwide, with seven publishers signed to Comet Plus

ChatGPT Instant Checkout launches: buying inside ChatGPT, starting with Etsy AI Mode Search Live reaches general availability in the US Instagram Instagram passes 3 billion monthly users, and names what drove it AI Mode AI Mode comes to the Chrome desktop omnibox Google Discover Follow comes to Discover, and social posts formally enter the feed AI Overviews Penske Media sues Google over AI Overviews AI Mode AI Mode gets its first non-English languages

Claude Cloudflare's crawl-to-refer series: Anthropic crawls tens of thousands of pages per referral Perplexity Comet Plus: 80% of revenue to publishers, seeded by a $42.5 million pool AI Mode AI Mode expands to 180+ new countries and territories in English Microsoft Copilot Bing Search APIs go dark after fifteen years Microsoft Copilot GPT-5 arrives in Copilot with Smart Mode routing AI Overviews Liz Reid says total organic clicks from Search are relatively stable Instagram Reposts launch globally, and they feed recommendations Perplexity Cloudflare accuses Perplexity of stealth crawling past no-crawl directives

AI Overviews Authoritas: UK news publishers lose 47.5% of desktop clicks to AI Overviews AI Mode AI Mode launches in the United Kingdom AI Overviews AI Overviews pass 2 billion monthly users AI Overviews Pew: users click a result on 8% of visits with an AI summary vs 15% without AI Mode Gemini 2.5 Pro and Deep Search arrive for AI Pro and Ultra subscribers Google Discover AI Summaries launch in the US Discover feed Instagram Public professional Instagram content becomes Google-indexable by default AI Mode AI Mode becomes generally available in India

AI Overviews Independent Publishers Alliance files the first EU complaint over AI Overviews AI Mode AI Mode traffic starts counting in Search Console, with no separate filter

Claude Claude web search goes global on every plan AI Mode Google starts testing Search and Shopping ads in US AI Mode AI Overviews I/O 2025: AI Overviews pass 1.5 billion monthly users in 200+ countries AI Mode I/O 2025: AI Mode rolls out to everyone in the US

AI Overviews Amsive: AI Overviews cut average CTR by 15.49%, branded queries gain 18.68% AI Overviews Ahrefs: an AI Overview means a 34.5% lower CTR for the top result

Claude Claude's search backend identified as Brave, by three independent signals Claude Claude gets web search, with direct citations Grok Tow Center: Grok cited news worse than any other AI search tool tested AI Overviews AI Overviews upgraded to Gemini 2.0 and opened to teens and signed-out users AI Mode AI Mode debuts as a Search Labs experiment

AI Overviews Chegg becomes the first company to sue Google over AI Overviews traffic loss

AI Overviews AI Overviews expand to more than 100 countries and 1 billion monthly users AI Overviews Ads go live inside AI Overviews on US mobile

AI Overviews AI Overviews go international: UK, India, Japan, Indonesia, Mexico and Brazil

AI Overviews "About last week": Google responds to AI Overviews' viral quality failures AI Overviews AI Overviews launch in the US at I/O 2024

AI Overviews Google unveils the Search Generative Experience at I/O 2023