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Top 980 Finance Keywords

Monthly search volume, CPC, competition and a 12-month trend for 980 finance keywords, updated October 2026.

Finance is one of the most expensive niches to advertise in: loans, credit, investing, insurance and tax terms attract the highest CPCs on this site. The list mixes those commercial queries with the informational ones (what is a credit score, how to budget) that content sites rank for.

The list holds 980 keywords with a combined 156,569,340 searches a month. The most searched are sp 500 (16,600,000), capital adequacy ratio (7,480,000), income tax (7,480,000), dow jones industrial average (6,120,000), ftse 100 (5,000,000), goodwill (5,000,000), social security (5,000,000), banking (4,090,000), nasdaq (3,350,000) and nasdaq composite (3,350,000).

Advertisers pay most for income inequality ($94.42 a click), debt consolidation ($16.32 a click), receivables financing ($16.01 a click), collateral ($15.69 a click) and spread betting ($13.47 a click). 37% of the keywords in the list cost $1 or more a click, which marks the commercial end of the niche.

Demand is steady through the year: across the list, the busiest and quietest months are within 1.2x of each other. The trend column shows each keyword's own twelve months.

Volumes are global monthly averages from Google; CPC is the top-of-page bid in US dollars; competition runs from 0 (few advertisers) to 1 (many). Last refreshed October 2026. For any other keyword, the free search volume checker gives the same numbers, and the Keywords Everywhere extension shows them inside Google as you search.

Showing 300 of 980
No Keyword Search volume CPC Competition Trend
1 sp 500 16,600,000 $0.69 0.03
2 capital adequacy ratio 7,480,000 $0.21 0.52
3 income tax 7,480,000 $0.52 0.00
4 dow jones industrial average 6,120,000 $0.48 0.01
5 ftse 100 5,000,000 $1.00 0.00
6 goodwill 5,000,000 $0.04 0.03
7 social security 5,000,000 $0.12 0.09
8 banking 4,090,000 $1.39 0.18
9 nasdaq 3,350,000 $0.60 0.02
10 nasdaq composite 3,350,000 $0.45 0.01
11 hang seng index 2,240,000 $0.74 0.00
12 stock market 2,240,000 $0.27 0.11
13 capital 1,830,000 $0.20 0.02
14 credit cards 1,830,000 $2.04 0.42
15 bubble 1,500,000 $0.06 0.17
16 budget 1,500,000 $0.59 0.26
17 finance 1,500,000 $0.50 0.04
18 loans 1,500,000 $0.52 0.62
19 monopoly 1,500,000 $0.02 0.73
20 portfolio 1,500,000 $0.01 0.10
21 stocks 1,500,000 $1.11 0.11
22 alpha 1,220,000 $0.18 0.13
23 economics 1,220,000 $0.38 0.02
24 enterprise value 1,220,000 $0.52 0.31
25 haircut 1,220,000 $0.42 0.10
26 nikkei 225 1,220,000 $0.31 0.01
27 principal 1,220,000 $0.14 0.01
28 purchasing power parity 1,220,000 $0.23 0.01
29 swift 1,220,000 $0.09 0.09
30 ira 1,220,000 $1.12 0.02
31 futures 1,000,000 $1.06 0.02
32 investment policy statement 1,000,000 $0.34 0.01
33 revenue 1,000,000 $0.61 0.00
34 swaps 1,000,000 $1.83 0.01
35 ipo 1,000,000 $0.19 0.03
36 sec 1,000,000 $0.72 0.00
37 credit 823,000 $0.84 0.20
38 earnings per share 823,000 $0.03 0.05
39 premium 823,000 $0.03 0.02
40 tariff 823,000 $0.36 0.08
41 wall street 823,000 $0.43 0.20
42 adjusted gross income 673,000 $0.16 0.01
43 bonds 673,000 $0.73 0.66
44 credit score 673,000 $0.14 0.30
45 purchasing managers index 673,000 $0.34 0.14
46 annual percentage rate 550,000 $0.30 0.03
47 commercial banks 550,000 $0.05 0.07
48 ebitda 550,000 $0.01 0.03
49 forex trading 550,000 $0.25 0.27
50 options 550,000 $0.29 0.04
51 probability of default 550,000 $0.21 0.01
52 trusts 550,000 $0.65 0.03
53 gdp 550,000 $0.11 0.00
54 standard poors 550,000 $0.49 0.04
55 alternative trading systems 450,000 $0.15 0.26
56 certified financial planner 450,000 $0.91 0.11
57 dividend reinvestment plans 450,000 $0.11 0.03
58 equities 450,000 $0.96 0.05
59 forwards 450,000 $0.20 0.44
60 margin call 450,000 $0.18 0.00
61 mortgage 450,000 $3.02 0.18
62 online banking 450,000 $0.66 0.22
63 relative strength index 450,000 $0.02 0.05
64 settlement 450,000 $1.80 0.01
65 volatility 450,000 $0.32 0.00
66 401k 368,000 $2.03 0.14
67 assets 368,000 $0.59 0.01
68 audit 368,000 $0.99 0.02
69 commodities 368,000 $0.19 0.04
70 day trading 368,000 $2.60 0.17
71 default 368,000 $0.11 0.00
72 dividend 368,000 $0.62 0.05
73 dividends 368,000 $0.62 0.05
74 financial aid 368,000 $3.14 0.10
75 financial conduct authority 368,000 $0.89 0.07
76 international accounting standards 368,000 $0.15 0.02
77 leverage 368,000 $0.85 0.02
78 liabilities 368,000 $8.34 0.02
79 moodys 368,000 $0.34 0.07
80 premium bonds 368,000 $1.47 0.01
81 roth ira 368,000 $2.27 0.49
82 standard deviation 368,000 $0.16 0.00
83 roa 368,000 $0.13 0.12
84 roe 368,000 $0.06 0.03
85 acquisition 301,000 $2.51 0.03
86 auto loan 301,000 $3.86 0.11
87 bankruptcy 301,000 $5.57 0.26
88 bull market 301,000 $0.01 0.35
89 central bank 301,000 $0.08 0.04
90 central banks 301,000 $0.08 0.04
91 collateral 301,000 $15.69 0.00
92 credit report 301,000 $1.75 0.16
93 debt 301,000 $4.34 0.05
94 debt consolidation 301,000 $16.32 0.18
95 financial advisor 301,000 $5.75 0.36
96 forward rate agreements 301,000 $0.09 0.01
97 integration 301,000 $0.69 0.01
98 mutual funds 301,000 $0.24 0.25
99 laissezfaire 301,000 $0.15 0.00
100 accounting software 246,000 $1.40 0.09
101 bookkeeping 246,000 $2.47 0.18
102 covenants 246,000 $0.03 0.00
103 hedging 246,000 $0.34 0.19
104 nafta 246,000 $0.06 0.04
105 recession 246,000 $0.27 0.01
106 social impact bonds 246,000 $0.21 0.01
107 subsidies 246,000 $0.56 0.00
108 world bank 246,000 $0.07 0.01
109 yield 246,000 $0.09 0.00
110 cash threshold reporting 246,000 $0.21 0.02
111 irr 246,000 $0.04 0.00
112 automated clearing house 201,000 $0.21 0.10
113 capital gains tax 201,000 $0.04 0.05
114 cash flow 201,000 $0.34 0.10
115 compound interest 201,000 $0.11 0.03
116 debit cards 201,000 $2.48 0.16
117 deficit 201,000 $0.06 0.00
118 digital identity 201,000 $0.69 0.06
119 disability insurance 201,000 $3.35 0.03
120 discounted cash flow 201,000 $0.39 0.01
121 european union 201,000 $0.52 0.02
122 federal reserve 201,000 $0.96 0.00
123 guidance 201,000 $0.09 0.07
124 ifrs 201,000 $0.36 0.04
125 international financial reporting standards 201,000 $0.36 0.04
126 liquidation 201,000 $0.55 0.09
127 net worth 201,000 $0.88 0.00
128 real estate investment trusts 201,000 $0.61 0.19
129 remittances 201,000 $0.96 0.05
130 shanghai stock exchange 201,000 $0.16 0.05
131 taxable income 201,000 $0.32 0.01
132 amortization 165,000 $0.03 0.01
133 annuities 165,000 $1.49 0.33
134 arbitrage 165,000 $0.11 0.01
135 back office 165,000 $0.34 0.03
136 brokerage account 165,000 $2.81 0.47
137 consumer financial protection bureau 165,000 $1.79 0.02
138 cryptocurrency exchanges 165,000 $1.97 0.04
139 days payable outstanding 165,000 $0.64 0.05
140 fiduciary 165,000 $0.79 0.07
141 financial stability board 165,000 $0.54 0.02
142 great depression 165,000 $0.44 0.00
143 inheritance tax 165,000 $0.08 0.14
144 insurance companies 165,000 $5.16 0.59
145 investment banking 165,000 $1.07 0.09
146 investment banks 165,000 $1.07 0.09
147 lien 165,000 $0.02 0.00
148 management buyout 165,000 $0.66 0.04
149 ponzi schemes 165,000 $0.02 0.01
150 quantitative easing 165,000 $0.29 0.02
151 savings 165,000 $0.17 0.10
152 savings account 165,000 $1.03 0.37
153 speculation 165,000 $0.36 0.00
154 spoofing 165,000 $0.13 0.02
155 treasury bills 165,000 $0.37 0.07
156 whistleblowing 165,000 $0.56 0.07
157 tpp 165,000 $0.42 0.00
158 529 plans 135,000 $0.64 0.36
159 actuarial science 135,000 $0.50 0.06
160 annual percentage yield 135,000 $2.06 0.05
161 credit bureau 135,000 $1.07 0.41
162 endowments 135,000 $1.12 0.00
163 escrow 135,000 $1.22 0.04
164 global reporting initiative 135,000 $0.40 0.02
165 hedge funds 135,000 $1.42 0.08
166 income statement 135,000 $1.14 0.02
167 index funds 135,000 $1.21 0.33
168 new york stock exchange 135,000 $0.48 0.15
169 probate 135,000 $0.59 0.14
170 stablecoins 135,000 $0.70 0.17
171 subsidiary 135,000 $0.06 0.01
172 supply and demand 135,000 $0.11 0.41
173 angel investor 110,000 $0.71 0.23
174 clearinghouse 110,000 $0.89 0.13
175 collateralized debt obligations 110,000 $0.17 0.06
176 digital wallet 110,000 $0.28 0.16
177 exchange rate mechanism 110,000 $0.74 0.01
178 financial industry regulatory authority 110,000 $1.35 0.01
179 foreclosure 110,000 $0.26 0.13
180 insolvency 110,000 $4.22 0.06
181 london stock exchange 110,000 $1.56 0.02
182 penny stocks 110,000 $0.18 0.14
183 perpetuity 110,000 $0.11 0.00
184 repo rate 110,000 $9.61 0.00
185 capitalization 90,500 $1.40 0.00
186 cash flow statement 90,500 $1.06 0.04
187 consumer price index 90,500 $0.38 0.00
188 correlation coefficient 90,500 $0.03 0.00
189 custodian 90,500 $1.27 0.00
190 employee stock ownership plans 90,500 $0.90 0.12
191 eurocurrency 90,500 $0.33 0.01
192 fair credit reporting act 90,500 $0.22 0.01
193 home equity loan 90,500 $11.74 0.49
194 money laundering 90,500 $0.08 0.01
195 money market account 90,500 $1.55 0.36
196 oligopoly 90,500 $0.06 0.00
197 passive income 90,500 $0.21 0.18
198 price earnings ratio 90,500 $0.00 0.03
199 profit and loss 90,500 $1.47 0.02
200 stagflation 90,500 $0.01 0.01
201 stock split 90,500 $0.02 0.02
202 stock splits 90,500 $0.02 0.02
203 underwriting 90,500 $0.47 0.01
204 unemployment rate 90,500 $1.58 0.01
205 wealth management 90,500 $2.64 0.32
206 amortization schedule 74,000 $0.02 0.07
207 brokerage 74,000 $2.29 0.18
208 collectibles 74,000 $0.22 0.24
209 current account 74,000 $0.41 0.14
210 deflation 74,000 $0.02 0.00
211 financial accounting 74,000 $0.47 0.07
212 foreign exchange 74,000 $0.25 0.16
213 gold standard 74,000 $0.13 0.57
214 human capital 74,000 $0.30 0.02
215 leveraged buyout 74,000 $0.02 0.27
216 leveraged buyouts 74,000 $0.02 0.27
217 liquidity 74,000 $0.18 0.01
218 macroeconomics 74,000 $0.05 0.02
219 market index 74,000 $0.91 0.01
220 microeconomics 74,000 $0.24 0.04
221 money market 74,000 $0.67 0.25
222 money markets 74,000 $0.67 0.25
223 net income 74,000 $0.16 0.00
224 refinancing 74,000 $4.26 0.24
225 reverse mortgage 74,000 $4.98 0.48
226 sharpe ratio 74,000 $0.01 0.02
227 stock exchange 74,000 $0.61 0.10
228 wire transfers 74,000 $1.01 0.24
229 withholding tax 74,000 $2.00 0.01
230 working capital 74,000 $9.09 0.07
231 asian development bank 60,500 $0.09 0.02
232 bridge loans 60,500 $2.94 0.47
233 capital gains 60,500 $0.03 0.04
234 capital market 60,500 $0.95 0.04
235 capital markets 60,500 $0.95 0.04
236 certificate of deposit 60,500 $1.62 0.27
237 certificates of deposit 60,500 $1.62 0.27
238 chapter 7 bankruptcy 60,500 $3.61 0.47
239 excise tax 60,500 $0.91 0.02
240 financial action task force 60,500 $0.66 0.00
241 fitch ratings 60,500 $0.49 0.01
242 forensic accounting 60,500 $2.18 0.21
243 fringe benefits 60,500 $0.56 0.05
244 gaap 60,500 $0.49 0.03
245 global depositary receipt 60,500 $0.02 0.01
246 home equity line of credit 60,500 $8.16 0.37
247 insider trading 60,500 $1.48 0.02
248 installment loan 60,500 $2.59 0.66
249 open banking 60,500 $1.70 0.25
250 prime rate 60,500 $0.89 0.02
251 private banking 60,500 $1.93 0.25
252 protectionism 60,500 $0.00 0.00
253 shareholder 60,500 $1.47 0.00
254 too big to fail 60,500 $0.29 0.01
255 truth in lending act 60,500 $0.10 0.07
256 anchoring 49,500 $0.41 0.00
257 angel investing 49,500 $1.07 0.33
258 commodity futures trading commission 49,500 $0.99 0.02
259 current ratio 49,500 $0.03 0.00
260 dividend yield 49,500 $0.04 0.05
261 econometrics 49,500 $0.41 0.02
262 economic growth 49,500 $0.98 0.01
263 financial institutions 49,500 $3.68 0.11
264 flat tax 49,500 $0.01 0.02
265 front office 49,500 $0.13 0.01
266 general ledger 49,500 $1.21 0.08
267 gross domestic product 49,500 $1.89 0.01
268 gross profit 49,500 $0.03 0.01
269 keynesian economics 49,500 $0.09 0.00
270 kurtosis 49,500 $0.02 0.00
271 laffer curve 49,500 $0.34 0.01
272 line of credit 49,500 $4.58 0.61
273 monopolistic competition 49,500 $0.00 0.00
274 national debt 49,500 $0.30 0.05
275 personal finance 49,500 $1.11 0.09
276 profit margin 49,500 $0.38 0.02
277 quantitative finance 49,500 $0.56 0.09
278 retained earnings 49,500 $0.02 0.01
279 sales tax 49,500 $2.56 0.02
280 simple interest 49,500 $0.08 0.00
281 tax credit 49,500 $0.21 0.12
282 tax credits 49,500 $0.21 0.12
283 tax evasion 49,500 $1.08 0.01
284 treasury bonds 49,500 $1.16 0.10
285 universal basic income 49,500 $0.30 0.02
286 vertical integration 49,500 $0.04 0.06
287 fixedrate mortgage 49,500 $0.76 0.11
288 overthecounter 49,500 $0.31 0.02
289 algorithmic trading 40,500 $0.25 0.37
290 bear market 40,500 $0.01 0.01
291 bond market 40,500 $1.11 0.12
292 certified public accountant 40,500 $1.04 0.14
293 class action lawsuits 40,500 $2.15 0.21
294 corporate finance 40,500 $1.28 0.10
295 cost accounting 40,500 $0.66 0.03
296 european central bank 40,500 $0.24 0.02
297 fair value 40,500 $0.72 0.00
298 fiduciary duty 40,500 $0.08 0.02
299 financial crisis 40,500 $4.15 0.02
300 financial markets 40,500 $0.23 0.12