What is Ubersuggest and how does it compare to other SEO tools?
Ubersuggest is an SEO platform created by digital marketer Neil Patel that provides keyword research, site audits, backlink analysis, and competitor tracking. The tool positions itself as an affordable alternative to enterprise platforms like Ahrefs and Semrush.
Why do SEO professionals like Ubersuggest?
Users consistently praise the tool's effectiveness in keyword research and tracking. The platform is considered user friendly, making it accessible even for those who are not SEO experts. For beginners or businesses who don't want to spend large amounts on an SEO tool, Ubersuggest contains all the basic information and stats needed to get started.
What are the biggest complaints about Ubersuggest from real users?
The most persistent criticism is data accuracy - keyword analysis does not always return correct values, and backlink data is sometimes completely offtrack, often missing key backlinks. Users report inaccurate keyword difficulty values that mistakenly show competitive keywords as easy to rank, and incomplete backlink detection showing only 10-50% of actual backlinks. The platform also suffers from slow loading times, which frustrates users who need quick results.
Sources: Capterra, Trust Pilot & G2