Describe your post and get an Instagram-tuned hashtag ladder: a few broad tags, mostly niche tags, and the community tags your audience actually follows.
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Recent generations
How it works
Describe the post (and optionally your niche) and the generator builds an Instagram-specific set: a few broad tags for surface reach, a core of medium niche tags where a normal account can rank, and several community tags real accounts in your niche use. It avoids banned and engagement-bait tags. Click a tag to copy it, or Copy all for the space-separated set.
Each generation draws from a shared daily AI allowance (see the quota chip). For hashtags tuned to other platforms, the general Hashtag Generator has a platform picker.
Free, no signup. Each generation draws a small amount from your shared daily AI allowance, shown by the quota chip. Paid plans get a larger daily allowance for heavier sessions.
What you will see
- Result cards
- A set of generated hashtags, each with a one-click copy button.
- Generate more
- Adds a fresh batch, distinct from the ones already shown.
- Copy all
- Copies every result at once, ready to paste.
- Recent generations
- Your last 10 runs, kept locally in your browser for 30 days. Click any entry to reopen it.
Frequently asked questions
How many hashtags should an Instagram post use?
Instagram allows 30, but 10-20 well-matched tags typically outperform a wall of generic ones, and Instagram's own guidance has suggested even fewer. Quality of match beats quantity: a mid-size tag you belong in does more than a 50-million-post tag you vanish inside.
Do hashtags still work on Instagram?
They matter less than they did, Instagram leans on keyword and interest signals now, but they still aid categorization and search, and niche/community tags still put posts in front of the right people. Treat them as targeting, not magic reach.
What are banned hashtags?
Tags Instagram has flagged for abuse; posts using them can quietly lose reach. They change over time and some look innocent. The generator is instructed to avoid known-problem tags, and sticking to specific, on-topic tags keeps you clear of most of them.
Hashtags in the caption or the first comment?
Functionally equivalent for reach in Instagram's testing, so it is an aesthetics call: the first comment keeps captions clean; in-caption is simpler to post. Pick one and stay consistent.
Is it free?
Yes, free with no signup. Each generation uses part of a shared daily AI allowance shown by the quota chip.