Author: April Ann Quiñones

SEO involves a lot of behind-the-scenes work. Although it requires strategy and even creativity, it mainly entails technical know-how and lots of manual effort. In fact, the manual side of SEO is where the real grind happens. However, digging deep into the details and tackling all these technical SEO tasks one by one can be…

A whopping 3.7 million videos are uploaded on YouTube every single day. How do you make sure that the video you have poured your heart and soul into producing actually sees the light of day? In order to make sure that your video does not get lost among the endless stream of content on the…

More and more users love browser extensions because of their specialized functionality and sheer efficiency and convenience. SEOs in particular use all sorts of browser extensions to make their workflow even faster and easier. One of the widely used tools for search engine optimization is SEO Minion. It’s an all-in-one browser extension that helps with…

High-quality content takes time and resources to generate. To make the most of your content marketing efforts and budget, it’s best to use reliable keyword explorers to find high-traffic keywords and nail search intent. Keyword explorers allow you to find profitable keywords and even organize them into lists. Keyword research is generally the first step…

Keyword popularity fluctuates throughout the year, but keyword research tools are able to give you the average number of monthly searches for specific keywords globally or in particular locations. Importance of Search Volume Metric in Keyword Research Simply put, the higher the search volume, the greater the traffic potential. In order to make your SEO…

Keyword Difficulty is an SEO metric that quantifies how competitive a given keyword is and estimates how hard it is to rank on the first page of Google. The higher the KD score, the harder it is to rank for a particular search query.  The question is, how do these keyword research tools measure keyword…

YouTube is home to more than 800 million videos and over 114 million YouTube channels vying for views and attention. How do you make sure that the videos you worked so hard to produce actually make it to the top of the search results?  At the core of every successful YouTube marketing plan is keyword…

Google Trends was initially created for journalists to help them analyze search trends, gauge public interest, and uncover stories. Nowadays, it has become a handy tool for SEO marketers looking to gain valuable insights into their target audience and track trending topics they can capitalize on. If you want to know what’s relevant and interesting…

Whether you’re creating a new page or optimizing an existing one, it’s always best to start with finding the right organic keywords to add to your content. The easiest way to do keyword optimization is to check the keywords your competitors are using or ranking for. In this post, we will show you how to…

Keyword research requires diligence, but no matter how diligent you are, if you aren’t using the right keyword research tools, your efforts won’t amount to a lot. To make sure that your SEO efforts pay off, you need the right keyword research strategies and the best keyword research tool to actually generate results. In this…

Search volume is one of the key criteria marketers use to assess whether or not a keyword is worth targeting. The higher the search volume, the more popular and productive the search term is. However, selecting a keyword with a good search volume and a doable level of competition is a balancing act. In this…

SEO marketing campaigns should start with keyword research, specifically competitor keyword research. This is a non-negotiable. If you’re not doing keyword research and competitor analysis right, that could cost you (or your clients) a lot of wasted cash.  In this article, let’s talk about why keyword competitor research is so important, how to find your…

Keywords have always been known as the building blocks for high-ranking content in search engines. You can’t talk about SEO without zooming in on keyword research. There are dozens of keyword research tools available; some are perfect for beginners while some are suitable for advanced SEOs. And there are also those highly intuitive ones that…