Author: Khyati Hooda

Two decades since its inception, Facebook remains as influential as ever. The latest Facebook advertising stats highlight its continued dominance in the social media arena. Even with rising competition from newer platforms like TikTok, Facebook has expanded to a massive 3.07 billion monthly active users, solidifying its position as the most widely used social media…

Finding the right keywords is crucial for getting your content noticed online. But manually coming up with keywords is slow and often misses important opportunities.  That’s where a keyword suggestion tool comes in.  It helps you find all relevant keywords by analyzing search data and gives you insights into what people are searching for and…

Keywords are the backbone of SEO and digital marketing. They help us understand what users are searching for and how to align our content with their needs.  Extracting keywords from a website is important for analyzing your competitor’s strategies, improving your rankings, or finding multiple opportunities.  But how do we get keywords from website? With…

If you’re a marketer, business owner, or content creator, you probably want more people to find your website and engage with your content.  One of the most effective ways to do this is by identifying the search terms people use when they look for products or services like yours.  By understanding all these terms, you…

Use Keywords Everywhere with Google Analytics to get even more powerful keyword insights right inside your dashboard!  With our easy-to-use addon installed, you can view monthly search volume and check keyword cost-per-click (CPC) and competition data in just a few clicks.  This integration gives you a clear view of which keywords attract the most traffic,…

YouTube keyword research can be a slog, but the Keywords Everywhere extension simplifies the process and allows you to quickly find the keywords that are essential for driving traffic through both organic and paid search channels. Want to learn more about YouTube keyword search volume and how our tool can help you track it? Then…

Starting with keyword research? One of the most valuable skills is learning how to find and analyze search volume data for your target keywords.  Knowing how many people search for a term—and understanding all the related metrics like CPC, competition, and trends—helps you choose keywords that align with user interest and strategic goals. In this…

Keyword research can become a headache for you, but the Keywords Everywhere extension simplifies the process and allows you to quickly find the keywords your business needs to boost traffic from both organic and paid search. Want to learn more about search volume for keywords and our tool for tracking it? Then keep reading! What…

Not sure how people are searching for the products you sell? No problem! With Keywords Everywhere, you’ll quickly find the top keyword ideas for your listings. Get instant access to Amazon keyword search volume, competition, CPC, and trend data—right on Amazon’s site. Use these insights to boost your product visibility and drive more sales than…

Search engine optimization helps you rank better on search engines like Google, Yahoo, and Bing.  But do you know that it can also help you rank higher on social media platforms like Instagram? Yes! With the right Instagram SEO techniques, your profile can appear higher in the app’s search results.  And because Instagram now allows…

As we step into 2024, social media remains a powerful tool for businesses aiming to connect with their audience, build their brand, and fuel growth.  But how can you know if your social media marketing is really making a difference? That’s where return on investment (ROI) comes in. In this blog, we’ll share key social…

If you ask most young people, they probably have TikTok on their phones. TikTok is an exciting platform for brands to use to reach more customers and connect with users. Its unique format grabs attention quickly, showing short videos that you can swipe through.  The algorithm learns what you like and then shows you the…

User-generated content (UGC), which refers to content created by users, has recently become a powerful tool for building brand awareness and driving engagement.  However, today’s UGC statistics show that its impact goes beyond just engagement—UGC also plays a big role in boosting conversion rates.  That said, people can tell when UGC feels too much like…

As a marketer, you understand just how vital landing pages are for capturing leads and converting visitors into customers.  That said, designing a landing page that delivers high conversion rates is no easy task. It requires a fine balance of user experience (UX) design, persuasive copywriting, and smart strategies to hook visitors.  With so many…

Influencer marketing has grown really strong as social media has become a bigger part of our daily lives. People now turn to their favorite stars on Instagram, Twitter, and YouTube for advice on what to buy. Social media has even allowed ordinary people to build their own brands by sharing engaging content with their audience.…

Online shopping has really taken off in recent years and shows no signs of slowing down.  With the internet and digital tools making it easy for businesses to sell without a physical store, the growth is expected to continue.  Shoppers love the convenience, wider product choices, and competitive pricing online shopping offers.  If you’re looking…

Picture this: You’re walking down the street, surrounded by bustling shops, restaurants, and billboards.  Something catches your eye—an ad for a brand-new smartphone. You don’t click it. You don’t even stop.  But hours later, when you’re home browsing for a phone online, that same ad pops up again.  Suddenly, you’re interested.  That’s the power of…

Imagine trying to go a day without your smartphone. It sounds tough, right? That’s because our phones have become a big part of our daily lives.  They’re like mini digital hubs that we use for everything—from checking the news in the morning to streaming our favorite shows at night.  This widespread use of smartphones has…

Voice search was introduced by Google in 2011, and back then, it was more of a fun gimmick than something people took seriously. But with big leaps in speech recognition technology, voice search has become a big deal in search marketing.  More people are using their voices to look things up online, find local spots,…

From blogs to videos, there are countless ways to express yourself or build your online brand.  One powerful platform that often gets overlooked is podcasting.  In recent years, podcasts have exploded in popularity, with more creators launching shows and even more listeners tuning in.  Today, there’s a podcast out there for everyone, no matter your…

As we approach 2025, the tech world is on the brink of exciting changes, with technology becoming an even bigger part of our day-to-day lives. We now rely on smart devices for the simplest tasks more than ever before.  Back in 2020, tech giants like Google, Amazon, Apple, Microsoft, and Meta acquired around 13 AI…

Customer retention is one of the most important things for any business to focus on.  But what does it actually mean?  Simply put, customer retention is about keeping your customers coming back for more. When a company has high customer retention, it means customers love the product or service and want to stick around. Why…

Driving traffic to your website is just the start. The real challenge is turning those visitors into actual customers. This doesn’t just happen on its own. You need to use conversion rate optimization (CRO) strategies and tools to boost those conversion rates, even if just a little.  The great news? It doesn’t take a huge…

On September 27 last year, Google turned 25. Although it’s just been 25 years, the search engine had a big impact on how we live.  Millions of people search for different things every day on Google on their computers, smartphones, and other devices. This search engine also creates multiple opportunities for businesses to reach new…

For any business today, a strong digital marketing plan that boosts the mobile experience is a must. Investing in mobile marketing isn’t just important—it’s key to your digital success and will give your online campaigns a serious boost.  Mobile marketing used to be a minor part of the digital landscape, but now it’s the top…

YouTube isn’t just a place to watch cat videos or how-to tutorials anymore—it’s a powerhouse for brand growth, user engagement, and boosting sales.  With 2.49 billion people logging in each month, it’s the second-most popular social media platform. Creators are also seeing a big slice of the pie, taking home about 55% of the revenue…

Twitter, now rebranded as X, is still the place where the world’s biggest conversations happen—from trending topics to breaking news. Even with its changes, it remains a key platform for staying updated.  To really make an impact on X, you need to know the latest Twitter stats. Understanding these numbers helps you spot trends, connect…

Think about the last time you were hunting for a new place to eat or needed to fix something. What’s the first thing you probably did? You likely Googled it.  Ever since “Google” became a verb in 2006, it’s been the top go-to for millions of people searching for info online. Every day, internet users…

The holiday season is prime time for businesses since everyone’s in a spending mood, ready to celebrate with enthusiasm. Whether it’s decking the halls or hunting for the perfect gift, people are ready to splurge, making it a golden chance for your brand to stand out. As the holiday buzz kicks in, understanding key holiday…

Online advertising has become a crucial and highly profitable marketing strategy lately. It seems like everyone’s jumping on the ‘online’ bandwagon these days.  But with all the competition and information out there, it can get pretty overwhelming.  That’s why we’re here with the latest and most important online advertising stats.  These numbers will help you…