Author: Akash Mansukhani

Picture yourself scrolling through Instagram, where trends come and go in the blink of an eye. Every day, new features pop up, and influencers are always shaking things up. Keeping up on this super-fast platform can feel like chasing a moving target. That’s where Instagram statistics come into play. They’re not just numbers—they’re like insider…

Ever wonder how some businesses always pop up first when you search for something nearby? That’s thanks to local SEO—the magic that helps businesses like yours get noticed online by local customers.  Local SEO stats are like your secret weapon in this digital game. They give you the numbers you need to make smart decisions,…

Imagine a friend raving about a new café in town. You trust their opinion so you decide to visit. This simple act of sharing recommendations is what word-of-mouth marketing is all about. It’s powerful because people trust each other more than ads. Word-of-mouth marketing works through “social proof.” We look to others for guidance, thinking…

Social media isn’t just a tool—it’s a game-changer for businesses, no matter their size. Today how you handle social media marketing can greatly influence your brand’s success. That’s why it’s so crucial to refine your marketing approach and stay informed about current trends and ever-evolving user behaviors.  Now this is where social media marketing statistics…

After coming out in 2022, ChatGPT quickly became a popular tool for businesses and individuals to use alike. In fact, it set the record for the fastest-growing consumer app in history, gaining 100 million monthly active users in just two months. Since then, ChatGPT has continued to grow and evolve, offering various features and capabilities…

Video marketing has gained a lot of popularity in recent years, and rightfully so. With attention spans ranging between 8 and 12 seconds, it’s no surprise that video has become a preferred method for consuming information. But just how effective is video marketing? Also, what kind of videos tend to do better? For marketers to…

Even if you don’t always read your emails, you most likely have the default email app installed on your phone. That’s because email remains one of the most popular forms of communication even today. For businesses, it serves an even greater purpose — email marketing. Businesses can use emails to reach out to their customers…

It wouldn’t be wrong to say that most marketing is digital now. Even when traditional methods are used, digital tactics supplement them. Digital marketing is a mix of social media, content, emails, online ads, and influencer content. Besides, we’re now seeing the rise of user-generated content and video marketing. Together, these digital marketing strategies help…

With social media being as big as it is, there’s a common misconception that it has replaced blogs. However, that’s far from true. Blogs are still up and thriving, especially in the tech and lifestyle industries. In fact, blogging has become a full-time career for many individuals, with some even making six-figure incomes from their…

The adage ”content is king” has never been more relevant than in today’s digital age. We’ve got AI tools churning out hundreds of words in seconds and a never-ending stream of social media posts. Amidst all this noise, high-quality content marketing emerges as the best way to grab and hold attention. A slight difference is…