{"id":3182,"date":"2025-05-11T18:21:43","date_gmt":"2025-05-11T18:21:43","guid":{"rendered":"https:\/\/keywordseverywhere.com\/blog\/?p=3182"},"modified":"2025-09-23T04:31:58","modified_gmt":"2025-09-23T04:31:58","slug":"threads-users-stats","status":"publish","type":"post","link":"https:\/\/keywordseverywhere.com\/blog\/threads-users-stats\/","title":{"rendered":"45+ New Threads Users Stats To Know In 2025"},"content":{"rendered":"\n<p>Threads, the text-based app from Meta, launched on July 6, 2023, and quickly made waves across the internet.&nbsp;<\/p>\n\n\n\n<p>In just a few hours, millions of people downloaded it, eager to try what many saw as Meta\u2019s answer to Twitter\u2014now known as X.&nbsp;<\/p>\n\n\n\n<p>Within five days, over 100 million users had signed up, making it one of the fastest-growing apps ever. On day one alone, users shared nearly 100 million posts and gave out almost 200 million likes.<\/p>\n\n\n\n<p>That early buzz was just the beginning.&nbsp;<\/p>\n\n\n\n<p>In this article, we\u2019ll break down all the key Threads user stats so you can see how the platform is doing today. We\u2019ll also take a close look at how Threads compares to X and where things might go from here.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-users-stats-to-know-in-2025.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1000&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;1812&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1812\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-users-stats-to-know-in-2025.png\" alt=\"Threads users stats to know in 2025\" class=\"wp-image-3183\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-users-stats-to-know-in-2025.png 1000w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-users-stats-to-know-in-2025-166x300.png 166w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-users-stats-to-know-in-2025-565x1024.png 565w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-users-stats-to-know-in-2025-768x1392.png 768w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-users-stats-to-know-in-2025-848x1536.png 848w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Threads users stats to know in 2025\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Threads users stats to know in 2025<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads users stats to know in 2025\" class=\"wp-image-3183\" \/><figcaption class=\"wp-element-caption\">Threads users stats to know in 2025<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads users stats to know in 2025\" class=\"wp-image-3183\" \/><figcaption class=\"wp-element-caption\">Threads users stats to know in 2025<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">General Threads Stats&nbsp;<\/h2>\n\n\n\n<p>After its record-breaking start, Threads saw over 100 million users sign up in just five days. But getting users is one thing\u2014keeping them is another.&nbsp;<\/p>\n\n\n\n<p>Reports show that daily active users dropped significantly within the first month. Below, we&#8217;ve shared the general Threads stats to explain everything from total users to how active people are today.&nbsp;<\/p>\n\n\n\n<p>If you want a quick overview of where Threads stands, this is the place to start.<\/p>\n\n\n\n<p>1. Threads gained<a href=\"https:\/\/www.moengage.com\/blog\/threads-growth-story-declining-usage\/\"> 10 million<\/a> users in just seven hours after it launched, making it the fastest app ever to hit that milestone. To put that in perspective, <a href=\"https:\/\/keywordseverywhere.com\/blog\/facebook-stats\/\">Facebook<\/a> took 852 days and <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/social-media\/twitter\">Twitter<\/a> needed 780 days to reach the same number.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/How-quickly-Threads-reached-100-million-users.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;688&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;727&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"688\" height=\"727\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/How-quickly-Threads-reached-100-million-users.png\" alt=\"How quickly Threads reached 100 million users\" class=\"wp-image-3184\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/How-quickly-Threads-reached-100-million-users.png 688w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/How-quickly-Threads-reached-100-million-users-284x300.png 284w\" sizes=\"(max-width: 688px) 100vw, 688px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: How quickly Threads reached 100 million users\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.searchlogistics.com\/learn\/statistics\/threads-statistics\">Source<\/a><br>How quickly Threads reached 100 million users<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"How quickly Threads reached 100 million users\" class=\"wp-image-3184\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.searchlogistics.com\/learn\/statistics\/threads-statistics\">Source<\/a><br>How quickly Threads reached 100 million users<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"How quickly Threads reached 100 million users\" class=\"wp-image-3184\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.searchlogistics.com\/learn\/statistics\/threads-statistics\">Source<\/a><br>How quickly Threads reached 100 million users<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>2. By the end of 2024, Threads had built up a user base of around<a href=\"https:\/\/www.businessofapps.com\/data\/threads-statistics\/\"> 275 million<\/a> people\u2014a big jump from where it started.<\/p>\n\n\n\n<p>3. In the first 24 hours, Threads users shared around<a href=\"https:\/\/meetanshi.com\/blog\/instagram-threads-statistics\/\"> 95 million<\/a> posts and hit the like button nearly 190 million times, showing just how active people were right from the start.<\/p>\n\n\n\n<p>4. On average, people using the Threads Android app spend about<a href=\"https:\/\/www.notta.ai\/en\/blog\/threads-statistics\"> 34 minutes<\/a> a month on it. In comparison, <a href=\"https:\/\/keywordseverywhere.com\/blog\/twitter-stats\/\">X (Twitter) users<\/a> spend over 5 hours every month on the X Android app.<\/p>\n\n\n\n<p>5. After the exciting launch, daily usage dropped fast.<a href=\"https:\/\/www.similarweb.com\/app\/google-play\/com.instagram.barcelona\/statistics\/\"> SimilarWeb<\/a> reported that daily active users fell from 49 million to 23.6 million just one week after launch. While more than 150 million people have signed up, only a small portion are still using it regularly.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users-declined-in-just-one-month-after-launch.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1179&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;612&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1179\" height=\"612\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users-declined-in-just-one-month-after-launch.png\" alt=\"Threads daily active users declined in just one month after launch\" class=\"wp-image-3185\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users-declined-in-just-one-month-after-launch.png 1179w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users-declined-in-just-one-month-after-launch-300x156.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users-declined-in-just-one-month-after-launch-1024x532.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users-declined-in-just-one-month-after-launch-768x399.png 768w\" sizes=\"(max-width: 1179px) 100vw, 1179px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Threads daily active users declined in just one month after launch\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.moengage.com\/blog\/threads-growth-story-declining-usage\/\">Source<\/a><br>Threads daily active users declined in just one month after launch<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads daily active users declined in just one month after launch\" class=\"wp-image-3185\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.moengage.com\/blog\/threads-growth-story-declining-usage\/\">Source<\/a><br>Threads daily active users declined in just one month after launch<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads daily active users declined in just one month after launch\" class=\"wp-image-3185\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.moengage.com\/blog\/threads-growth-story-declining-usage\/\">Source<\/a><br>Threads daily active users declined in just one month after launch<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>6. Threads is expected to bring in<a href=\"https:\/\/www.notta.ai\/en\/blog\/threads-statistics\"> $8 billion<\/a> in revenue in 2025, showing that Meta has big plans to turn the platform into a serious moneymaker.<\/p>\n\n\n\n<p>7. According to the<a href=\"https:\/\/sproutsocial.com\/insights\/index\/\"> 2025 Sprout Social Index<\/a>, 53% of marketers are already posting on Threads, and another 23% say they plan to start using it sometime this year.<\/p>\n\n\n\n<p>8. Neymar is the most followed person on Threads, with a massive<a href=\"https:\/\/www.demandsage.com\/threads-statistics\/\"> 19.4 million<\/a> followers, making him one of the platform\u2019s biggest stars.<\/p>\n\n\n\n<p>9. Based on data from Keywords Everywhere, about 2.7 million <a href=\"https:\/\/keywordseverywhere.com\/people-also-search-for.html\">people search for<\/a> \u201cThreads\u201d on Google each month, and over 90,000 search for \u201cthreads app\u201d specifically, showing there\u2019s still strong interest in the platform.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Keywords-Everywhere-data-for-Threads.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;430&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;322&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"430\" height=\"322\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Keywords-Everywhere-data-for-Threads.png\" alt=\"Keywords Everywhere data for Threads\" class=\"wp-image-3186\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Keywords-Everywhere-data-for-Threads.png 430w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Keywords-Everywhere-data-for-Threads-300x225.png 300w\" sizes=\"(max-width: 430px) 100vw, 430px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keywords Everywhere data for Threads\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keywords Everywhere data for Threads<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for Threads\" class=\"wp-image-3186\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for Threads<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for Threads\" class=\"wp-image-3186\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for Threads<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Threads Users Statistics<\/h2>\n\n\n\n<p>While the launch of Threads was incredible, the story changed just after one month.<\/p>\n\n\n\n<p>Data from Similarweb showed that the number of active users dropped by over 70% daily just a month after launch.&nbsp;<\/p>\n\n\n\n<p>The following Threads users stats will take a closer look at the numbers behind Threads\u2019 user base, including the number of active monthly users and daily active users.<\/p>\n\n\n\n<p>10. In March 2024, Mark Zuckerberg announced that Threads had hit<a href=\"https:\/\/www.threads.com\/@zuck\/post\/C89oeSORn81?hl=en\"> 175 million<\/a> monthly active users, showing strong growth just months after launch.<\/p>\n\n\n\n<p>11. By August 2024, Instagram head Adam Mosseri shared that the app had grown to<a href=\"https:\/\/www.threads.net\/@mosseri\/post\/C-I-3ynvHmq\"> 200 million<\/a> monthly active users, keeping up its momentum.<\/p>\n\n\n\n<p>12. Threads reached another big milestone by the end of 2024, with<a href=\"https:\/\/www.statista.com\/statistics\/1451377\/threads-global-quarterly-mau\/\"> 275 million<\/a> monthly active users, according to company updates.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Number-of-monthly-active-Threads-users-2024.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;793&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;502&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"793\" height=\"502\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Number-of-monthly-active-Threads-users-2024.png\" alt=\"Number of monthly active Threads users 2024\" class=\"wp-image-3187\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Number-of-monthly-active-Threads-users-2024.png 793w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Number-of-monthly-active-Threads-users-2024-300x190.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Number-of-monthly-active-Threads-users-2024-768x486.png 768w\" sizes=\"(max-width: 793px) 100vw, 793px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Number of monthly active Threads users 2024\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.statista.com\/statistics\/1451377\/threads-global-quarterly-mau\/\">Source<\/a><br>Number of monthly active Threads users 2024<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Number of monthly active Threads users 2024\" class=\"wp-image-3187\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.statista.com\/statistics\/1451377\/threads-global-quarterly-mau\/\">Source<\/a><br>Number of monthly active Threads users 2024<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Number of monthly active Threads users 2024\" class=\"wp-image-3187\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.statista.com\/statistics\/1451377\/threads-global-quarterly-mau\/\">Source<\/a><br>Number of monthly active Threads users 2024<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>13. As of January 2025, Backlinko reported that Threads had climbed to<a href=\"https:\/\/backlinko.com\/threads-users\"> 320 million<\/a> monthly active users, gaining 20 million new users in just a month.<\/p>\n\n\n\n<p>14. In the U.S. alone, Threads had<a href=\"https:\/\/www.emarketer.com\/content\/with-threads-quest-meta-aims-dominance-social-media-metaverse\"> 30 million<\/a> monthly active users in 2024, up from 23.7 million in 2023, and is expected to reach 33.9 million by 2025, according to eMarketer.<\/p>\n\n\n\n<p>15. In a December 2024 announcement, Meta revealed that Threads had reached<a href=\"https:\/\/techcrunch.com\/2024\/12\/16\/mark-zuckerberg-says-threads-now-has-100m-daily-active-users\/\"> 100 million<\/a> daily active users worldwide, showing that a large number of people are using the app regularly\u2014not just signing up.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;638&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;255&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"638\" height=\"255\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users.png\" alt=\"Threads daily active users\" class=\"wp-image-3188\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users.png 638w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-daily-active-users-300x120.png 300w\" sizes=\"(max-width: 638px) 100vw, 638px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Threads daily active users\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/backlinko.com\/threads-users\">Source<\/a><br>Threads daily active users&nbsp;<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads daily active users\" class=\"wp-image-3188\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/backlinko.com\/threads-users\">Source<\/a><br>Threads daily active users&nbsp;<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads daily active users\" class=\"wp-image-3188\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/backlinko.com\/threads-users\">Source<\/a><br>Threads daily active users&nbsp;<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Threads User Demographics<\/h2>\n\n\n\n<p>While Threads was open to anyone with an Instagram account, early data shows the platform attracted a younger audience, especially Gen Z and millennials.&nbsp;<\/p>\n\n\n\n<p>But is the audience the same as X (Twitter)? Do we see more male users on the platform? And where are the users coming from?<\/p>\n\n\n\n<p>These Threads users stats will reveal who\u2019s driving the activity on the platform right now.<\/p>\n\n\n\n<p>16. The biggest group of Threads users is between<a href=\"https:\/\/www.skillademia.com\/statistics\/threads-statistics\/\"> 25 and 34<\/a> years old, making up 36.39% of the user base. The next biggest group is users aged 18 to 24, who account for 19.29%.<\/p>\n\n\n\n<p>17. As of May 2024, about <a href=\"https:\/\/www.searchlogistics.com\/learn\/statistics\/threads-statistics\">68%<\/a> of Threads users are male, while 32% are female, showing a noticeable gender gap on the platform.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-user-demographics-by-gender.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;762&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;725&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"762\" height=\"725\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-user-demographics-by-gender.png\" alt=\"Threads user demographics by gender\" class=\"wp-image-3189\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-user-demographics-by-gender.png 762w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-user-demographics-by-gender-300x285.png 300w\" sizes=\"(max-width: 762px) 100vw, 762px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Threads user demographics by gender\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.searchlogistics.com\/learn\/statistics\/threads-statistics\">Source<\/a><br>Threads user demographics by gender<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads user demographics by gender\" class=\"wp-image-3189\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.searchlogistics.com\/learn\/statistics\/threads-statistics\">Source<\/a><br>Threads user demographics by gender<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads user demographics by gender\" class=\"wp-image-3189\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.searchlogistics.com\/learn\/statistics\/threads-statistics\">Source<\/a><br>Threads user demographics by gender<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>18. Reports show that<a href=\"https:\/\/www.creatosaurus.io\/blog\/threads-statistics\"> 28%<\/a> of male users are between 15 and 23 years old, while 11% of males and 5% of females fall in the 18 to 25 age range, suggesting the platform is more popular among younger males.<\/p>\n\n\n\n<p>19. When it comes to older users, only<a href=\"https:\/\/www.creatosaurus.io\/blog\/threads-statistics\"> 2%<\/a> of women and 3% of men on Threads are 45 years or older, making them a small part of the community. That means the majority of users are Gen Z.<\/p>\n\n\n\n<p>20. Threads is now available in<a href=\"https:\/\/www.skillademia.com\/statistics\/threads-statistics\/\"> 100 countries<\/a> and supports over 30 languages on both <a href=\"https:\/\/keywordseverywhere.com\/blog\/iphone-android-users-stats\/\">iOS and Android<\/a>, making it easy for people around the world to join and use the app.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Threads Growth &amp; Engagement Trends<\/h2>\n\n\n\n<p>Threads grew faster than any <a href=\"https:\/\/keywordseverywhere.com\/blog\/instagram-stats\/\">social app<\/a> in history\u2014but that momentum didn\u2019t last long. By mid-August 2023, daily users had reportedly dropped from 44 million to around 10 million.\u00a0<\/p>\n\n\n\n<p>In this section of the Threads users stats, we\u2019ll look at key trends in growth and <a href=\"https:\/\/keywordseverywhere.com\/blog\/instagram-engagement-metrics\/\">engagement<\/a> to see how user behavior has changed, what\u2019s keeping some people hooked, and why others may have moved on.<\/p>\n\n\n\n<p>21. Threads had<a href=\"https:\/\/www.statista.com\/statistics\/1451377\/threads-global-quarterly-mau\/\"> 100 million<\/a> users in the third quarter of 2023, and by the end of the year, that number had jumped to 130 million\u2014a solid 30% increase in just a few months.<\/p>\n\n\n\n<p>22. The platform kept growing, hitting<a href=\"https:\/\/www.statista.com\/statistics\/1451377\/threads-global-quarterly-mau\/\"> 150 million<\/a> users in early 2024, though it stayed flat in Q2. Growth picked up again later, reaching 200 million in Q3 and 275 million by the end of 2024.<\/p>\n\n\n\n<p>23. Threads <a href=\"https:\/\/keywordseverywhere.com\/blog\/twitter-engagement-metrics\/\">posts see strong engagement<\/a>\u2014a median rate of<a href=\"https:\/\/buffer.com\/resources\/threads-vs-twitter\/\"> 6.25%<\/a>, which is much higher than X\u2019s 3.6%.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-median-engagement-rate.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;609&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;758&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"609\" height=\"758\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-median-engagement-rate.png\" alt=\"Threads median engagement rate\" class=\"wp-image-3190\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-median-engagement-rate.png 609w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-median-engagement-rate-241x300.png 241w\" sizes=\"(max-width: 609px) 100vw, 609px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Threads median engagement rate\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/buffer.com\/resources\/threads-vs-twitter\/\">Source<\/a><br>Threads median engagement rate<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads median engagement rate\" class=\"wp-image-3190\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/buffer.com\/resources\/threads-vs-twitter\/\">Source<\/a><br>Threads median engagement rate<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads median engagement rate\" class=\"wp-image-3190\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/buffer.com\/resources\/threads-vs-twitter\/\">Source<\/a><br>Threads median engagement rate<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>24. Threads posts perform about<a href=\"https:\/\/buffer.com\/resources\/threads-vs-twitter\/\"> 73.6%<\/a> better in engagement than X posts, making it a promising platform for creators and brands.<\/p>\n\n\n\n<p>25. <a href=\"https:\/\/www.creatosaurus.io\/blog\/threads-statistics\">67%<\/a> of Gen Z users say they follow entertainment news on Threads, with music, food, and fashion also topping their favorite content types.<\/p>\n\n\n\n<p>26. Most users joined Threads to try something new, and over<a href=\"https:\/\/www.creatosaurus.io\/blog\/threads-statistics\"> 20%<\/a> said they signed up because their friends or family were already using it.<\/p>\n\n\n\n<p>27. About <a href=\"https:\/\/blog.hubspot.com\/marketing\/threads-losing-steam\">21%<\/a> of users spend an hour or more on Threads, showing that once people join, a good number stick around and explore.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/21-of-threads-users-spend-an-hour-on-the-app.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1126&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;612&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1126\" height=\"612\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/21-of-threads-users-spend-an-hour-on-the-app.png\" alt=\"21% of threads users spend an hour on the app\" class=\"wp-image-3191\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/21-of-threads-users-spend-an-hour-on-the-app.png 1126w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/21-of-threads-users-spend-an-hour-on-the-app-300x163.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/21-of-threads-users-spend-an-hour-on-the-app-1024x557.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/21-of-threads-users-spend-an-hour-on-the-app-768x417.png 768w\" sizes=\"(max-width: 1126px) 100vw, 1126px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: 21% of threads users spend an hour on the app\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/blog.hubspot.com\/marketing\/threads-losing-steam\">Source<\/a><br>21% of threads users spend an hour on the app<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"21% of threads users spend an hour on the app\" class=\"wp-image-3191\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/blog.hubspot.com\/marketing\/threads-losing-steam\">Source<\/a><br>21% of threads users spend an hour on the app<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"21% of threads users spend an hour on the app\" class=\"wp-image-3191\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/blog.hubspot.com\/marketing\/threads-losing-steam\">Source<\/a><br>21% of threads users spend an hour on the app<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>28. Interestingly,<a href=\"https:\/\/www.creatosaurus.io\/blog\/threads-statistics\"> 1 in 5<\/a> users joined Threads because they were looking for an alternative to X.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Threads vs Twitter (X) &#8211; The Comparison<\/h2>\n\n\n\n<p>Threads was launched as a direct rival to Twitter, and the battle between Zuckerberg and Musk helped fuel early hype.&nbsp;<\/p>\n\n\n\n<p>At its peak, Threads looked like it might become a real alternative, but Twitter still had the edge in daily users and platform loyalty.&nbsp;<\/p>\n\n\n\n<p>The following Threads users stats will compare Threads and Twitter head-to-head, using the <a href=\"https:\/\/keywordseverywhere.com\/blog\/tiktok-demographics-stats\/\">latest data on users<\/a>, engagement, and growth to show where each stands.<\/p>\n\n\n\n<p>29. Back in the day, Twitter only allowed 140 characters per post, which later doubled to<a href=\"https:\/\/influencermarketinghub.com\/x-twitter-threads\/\"> 280 characters<\/a>. Threads give users 500 characters, giving people more room to share full thoughts or start deeper conversations\u2014if they don\u2019t just fill space for the sake of it.<\/p>\n\n\n\n<p>30. Threads now has<a href=\"https:\/\/metricool.com\/threads-vs-x\/\"> 320 million<\/a> monthly active users, while X (formerly Twitter) still leads with 611 million, but the gap is closing as more users explore new platforms.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-and-Twitter-X-daily-active-users-as-of-2023.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1196&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;739&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1196\" height=\"739\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-and-Twitter-X-daily-active-users-as-of-2023.png\" alt=\"Threads and Twitter (X) daily active users as of 2023\" class=\"wp-image-3192\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-and-Twitter-X-daily-active-users-as-of-2023.png 1196w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-and-Twitter-X-daily-active-users-as-of-2023-300x185.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-and-Twitter-X-daily-active-users-as-of-2023-1024x633.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-and-Twitter-X-daily-active-users-as-of-2023-768x475.png 768w\" sizes=\"(max-width: 1196px) 100vw, 1196px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Threads and Twitter (X) daily active users as of 2023\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.similarweb.com\/blog\/insights\/social-media-news\/twitter-threads\/\">Source<\/a><br>Threads and Twitter (X) daily active users as of 2023<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads and Twitter (X) daily active users as of 2023\" class=\"wp-image-3192\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.similarweb.com\/blog\/insights\/social-media-news\/twitter-threads\/\">Source<\/a><br>Threads and Twitter (X) daily active users as of 2023<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads and Twitter (X) daily active users as of 2023\" class=\"wp-image-3192\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.similarweb.com\/blog\/insights\/social-media-news\/twitter-threads\/\">Source<\/a><br>Threads and Twitter (X) daily active users as of 2023<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>31. A<a href=\"https:\/\/neilpatel.com\/blog\/twitter-vs-instagram-threads\/\"> study by Neil Patel<\/a> found that posts on Threads get an average of 31.4 likes, compared to just 4.9 likes on X. That\u2019s a big difference in how much <a href=\"https:\/\/keywordseverywhere.com\/blog\/user-generated-content-stats\/\">people are engaging with content<\/a>.<\/p>\n\n\n\n<p>32. Comments are also stronger on Threads, with each post averaging<a href=\"https:\/\/neilpatel.com\/blog\/twitter-vs-instagram-threads\/\"> 4.3 comments<\/a>, while posts on X only get 0.4.<\/p>\n\n\n\n<p>33. When looking at how active followers are, Threads also wins\u2014<a href=\"https:\/\/neilpatel.com\/blog\/twitter-vs-instagram-threads\/\">0.41%<\/a> of followers like a post on Threads, while just 0.015% do on X. Comments per follower are 0.056% on Threads vs. just 0.001% on X.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Threads App Downloads &amp; Rankings<\/h2>\n\n\n\n<p>Threads reached 30 million downloads in less than 24 hours and hit 100 million sign-ups by day five. It topped the App Store in multiple countries, but rankings began to slide weeks later.&nbsp;<\/p>\n\n\n\n<p>In this section of the Threads users stats, we\u2019ll look at Threads\u2019 download stats and app store performance to see how interest has changed over time\u2014and whether people are still hitting that download button today.<\/p>\n\n\n\n<p>34. Threads has been downloaded over<a href=\"https:\/\/backlinko.com\/threads-users\"> 265 million<\/a> times across the Apple App Store and Google Play Store since its launch in July 2023. It had a huge start, with 72 million downloads in just the first month.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-app-download.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;639&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;485&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"639\" height=\"485\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-app-download.png\" alt=\"Threads app download\" class=\"wp-image-3193\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-app-download.png 639w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Threads-app-download-300x228.png 300w\" sizes=\"(max-width: 639px) 100vw, 639px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Threads app download\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/backlinko.com\/threads-users\">Source<\/a><br>Threads app download<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads app download\" class=\"wp-image-3193\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/backlinko.com\/threads-users\">Source<\/a><br>Threads app download<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Threads app download\" class=\"wp-image-3193\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/backlinko.com\/threads-users\">Source<\/a><br>Threads app download<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>35. In March 2025 alone, Threads was downloaded around<a href=\"https:\/\/www.statista.com\/statistics\/1434323\/threads-app-downloads-worldwide\/\"> 18 million<\/a> times worldwide, showing there\u2019s still interest, even if it\u2019s not as explosive as day one.<\/p>\n\n\n\n<p>36. On the Google Play Store, Threads ranks<a href=\"https:\/\/meetanshi.com\/blog\/instagram-threads-statistics\/\"> #6<\/a> in the top free social category, a solid position but still trailing apps like Instagram and WhatsApp.<\/p>\n\n\n\n<p>37. The<a href=\"https:\/\/meetanshi.com\/blog\/instagram-threads-statistics\/\"> top countries<\/a> downloading Threads are India (33%), Brazil (22%), the U.S. (16%), Mexico (8%), and Japan (5%), which shows how global its reach has become.<\/p>\n\n\n\n<p>38. Threads has earned a<a href=\"https:\/\/meetanshi.com\/blog\/instagram-threads-statistics\/\"> 3.5-star<\/a> rating on both Google Play and App Store, based on feedback from over 160,000 users combined.<\/p>\n\n\n\n<p>39. While the app continues to grow, it<a href=\"https:\/\/www.nbcnews.com\/tech\/tech-news\/fewer-people-using-elon-musks-x-struggles-keep-users-rcna144115\"> hasn\u2019t yet become<\/a> a go-to daily habit like Instagram or X. People are still figuring out how Threads fits into their <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/social-media\">social media<\/a> mix.<\/p>\n\n\n\n<p>40. According to Keywords Everywhere,<a href=\"https:\/\/keywordseverywhere.com\/blog\/google-trends\/\"> search trends<\/a> like \u201cdownload Threads\u201d still spike irregularly, with one major jump happening in May 2025\u2014which means the app\u2019s growth is still driven by trends and moments, not steady interest.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Trend-data-for-download-threads.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;437&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;351&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"437\" height=\"351\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Trend-data-for-download-threads.png\" alt=\"Trend data for download threads\" class=\"wp-image-3194\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Trend-data-for-download-threads.png 437w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Trend-data-for-download-threads-300x241.png 300w\" sizes=\"(max-width: 437px) 100vw, 437px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Trend data for download threads\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Trend data for download threads<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Trend data for download threads\" class=\"wp-image-3194\" \/><figcaption class=\"wp-element-caption\">Trend data for download threads<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Trend data for download threads\" class=\"wp-image-3194\" \/><figcaption class=\"wp-element-caption\">Trend data for download threads<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Threads Advertisement &amp; Revenue Potential<\/h2>\n\n\n\n<p>While Threads didn\u2019t launch with ads, that changed in 2025, when Meta began testing ads with a small group of advertisers in January.&nbsp;<\/p>\n\n\n\n<p>By late April, Threads ads were officially opened to all advertisers\u2014though they\u2019re currently only visible in select regions.&nbsp;<\/p>\n\n\n\n<p>With its deep ties to Instagram and Meta\u2019s <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-advertising-stats\/\">ad network<\/a>, monetization is part of the long-term plan.\u00a0<\/p>\n\n\n\n<p>In this section of the Threads users stats, we\u2019ll look at how Threads is starting to generate revenue and&nbsp; what brands can expect:<\/p>\n\n\n\n<p>41. Threads is projected to generate about <a href=\"https:\/\/www.evercore.com\/our-business-and-capabilities\/equities\/research\/\">$8 billion<\/a> in revenue by 2025, showing strong growth since its launch.<\/p>\n\n\n\n<p>42. By 2026, analysts estimate Threads could contribute <a href=\"https:\/\/www.evercore.com\/our-business-and-capabilities\/equities\/research\/\">$11.3 billion<\/a> to Meta\u2019s overall profits, making it a major part of the company\u2019s future.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Revenue-estimates-of-Threads.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;957&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;767&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"957\" height=\"767\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Revenue-estimates-of-Threads.png\" alt=\"Revenue estimates of Threads\" class=\"wp-image-3195\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Revenue-estimates-of-Threads.png 957w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Revenue-estimates-of-Threads-300x240.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Revenue-estimates-of-Threads-768x616.png 768w\" sizes=\"(max-width: 957px) 100vw, 957px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Revenue estimates of Threads\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.coolest-gadgets.com\/thread-app-statistics\/\">Source<\/a><br>Revenue estimates of Threads<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Revenue estimates of Threads\" class=\"wp-image-3195\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.coolest-gadgets.com\/thread-app-statistics\/\">Source<\/a><br>Revenue estimates of Threads<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Revenue estimates of Threads\" class=\"wp-image-3195\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.coolest-gadgets.com\/thread-app-statistics\/\">Source<\/a><br>Revenue estimates of Threads<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>43. In<a href=\"https:\/\/www.theverge.com\/2025\/1\/24\/24351141\/meta-threads-ads-test\"> April 2024<\/a>, Meta confirmed that ads would be coming to Threads, and early tests were rumored to begin in early 2025.<\/p>\n\n\n\n<p>44. In<a href=\"https:\/\/www.theverge.com\/2025\/1\/24\/24351141\/meta-threads-ads-test\"> January 2025<\/a>, Meta started testing ads with a small number of brands in the U.S. and Japan, placing them as image posts within users\u2019 home feeds.<\/p>\n\n\n\n<p>45. Meta<a href=\"https:\/\/www.theverge.com\/2025\/1\/24\/24351141\/meta-threads-ads-test\"> said<\/a> it will expand the ads slowly, based on how users respond during the test phase.<\/p>\n\n\n\n<p>46. Threads will use your<a href=\"https:\/\/www.theverge.com\/2025\/1\/24\/24351141\/meta-threads-ads-test\"> activity<\/a> on Threads and Instagram, your email, and even behavior from outside Meta platforms to <a href=\"https:\/\/keywordseverywhere.com\/blog\/advertising-stats\/\">show you relevant ads<\/a>.<\/p>\n\n\n\n<p>47. Users will have tools to<a href=\"https:\/\/www.theverge.com\/2025\/1\/24\/24351141\/meta-threads-ads-test\"> customize<\/a> their ad experience, including options to skip, hide, or report ads directly from their feed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Most Followed Accounts on Threads<\/h2>\n\n\n\n<p>From day one, celebrities and brands jumped onto Threads to reach fans in a fresh space. Big names like MrBeast and Shakira quickly gained millions of followers.&nbsp;<\/p>\n\n\n\n<p>These Threads users stats will spotlight the most followed accounts on Threads and explore what makes them so popular:<\/p>\n\n\n\n<p>42. Neymar Jr tops the list as the most followed person on Threads with<a href=\"https:\/\/backlinko.com\/threads-users\"> 14.5 million<\/a> followers.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Most-followed-Threads-accounts.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1007&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;767&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1007\" height=\"767\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Most-followed-Threads-accounts.png\" alt=\"Most followed Threads accounts\" class=\"wp-image-3196\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Most-followed-Threads-accounts.png 1007w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Most-followed-Threads-accounts-300x229.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/05\/Most-followed-Threads-accounts-768x585.png 768w\" sizes=\"(max-width: 1007px) 100vw, 1007px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Most followed Threads accounts\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/explodingtopics.com\/blog\/threads-users\">Source<\/a><br>Most followed Threads accounts<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Most followed Threads accounts\" class=\"wp-image-3196\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/explodingtopics.com\/blog\/threads-users\">Source<\/a><br>Most followed Threads accounts<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Most followed Threads accounts\" class=\"wp-image-3196\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/explodingtopics.com\/blog\/threads-users\">Source<\/a><br>Most followed Threads accounts<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>43. Selena Gomez comes in second with<a href=\"https:\/\/backlinko.com\/threads-users\"> 13.6 million<\/a> followers, just ahead of Kylie Jenner, who has 11.9 million.<\/p>\n\n\n\n<p>44. Kim Kardashian holds the fourth spot with<a href=\"https:\/\/backlinko.com\/threads-users\"> 10.5 million<\/a> followers, followed by Jennifer Lopez with 8.6 million.<\/p>\n\n\n\n<p>45. Shakira grabs attention with<a href=\"https:\/\/backlinko.com\/threads-users\"> 7.8 million<\/a> followers, slightly ahead of MrBeast, who has 7.7 million.<\/p>\n\n\n\n<p>46. Will Smith follows closely with<a href=\"https:\/\/backlinko.com\/threads-users\"> 7.3 million<\/a>, while Khlo\u00e9 Kardashian has 7 million fans.<\/p>\n\n\n\n<p>47. Miley Cyrus is next with<a href=\"https:\/\/backlinko.com\/threads-users\"> 6.8 million<\/a>, and Chris Hemsworth isn\u2019t far behind at 6.6 million.<\/p>\n\n\n\n<p>48. Katy Perry rounds out the top 12 with<a href=\"https:\/\/backlinko.com\/threads-users\"> 5.8 million<\/a> followers on Threads.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>That wraps up this detailed look at the latest Threads users stats and trends.&nbsp;<\/p>\n\n\n\n<p>From a record-breaking launch to big celebrity followings and steady feature updates, Threads has made a strong impression in a short amount of time.&nbsp;<\/p>\n\n\n\n<p>While user engagement has had its ups and downs, the platform continues to grow and evolve, especially with ads rolling out and more businesses jumping in.&nbsp;<\/p>\n\n\n\n<p>Whether it becomes a true long-term rival to X or carves its unique path, Threads is one to keep an eye on.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is Threads the next big social platform? Explore the latest Threads users stats to understand its growth and potential for your brand.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/3182"}],"collection":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/comments?post=3182"}],"version-history":[{"count":3,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/3182\/revisions"}],"predecessor-version":[{"id":4076,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/3182\/revisions\/4076"}],"wp:attachment":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/media?parent=3182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/categories?post=3182"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/tags?post=3182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}