{"id":1531,"date":"2025-09-09T13:50:26","date_gmt":"2025-09-09T13:50:26","guid":{"rendered":"https:\/\/keywordseverywhere.com\/blog\/?p=1531"},"modified":"2025-09-23T06:10:06","modified_gmt":"2025-09-23T06:10:06","slug":"customer-retention-stats","status":"publish","type":"post","link":"https:\/\/keywordseverywhere.com\/blog\/customer-retention-stats\/","title":{"rendered":"74+ Customer Retention Stats That Will Boost Your Business [2025]"},"content":{"rendered":"\n<p>Customer retention is one of the most important things for any business to focus on.&nbsp;<\/p>\n\n\n\n<p>But what does it actually mean?&nbsp;<\/p>\n\n\n\n<p>Simply put, customer retention is about keeping your customers coming back for more. When a company has high customer retention, it means customers love the product or service and want to stick around.<\/p>\n\n\n\n<p>Why does this matter?&nbsp;<\/p>\n\n\n\n<p>Understanding your customer retention stats can give you a clear picture of how your customers behave, how well your product is doing, and how effective your customer service and engagement efforts are.<\/p>\n\n\n\n<p>Today, we\u2019re diving into the latest customer retention stats to help you make smarter decisions to keep your customers happy, loyal, and coming back for more.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Customer-Retention-Stats.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1000&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;1812&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1812\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Customer-Retention-Stats.png\" alt=\"Customer Retention Stats\" class=\"wp-image-3986\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Customer-Retention-Stats.png 1000w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Customer-Retention-Stats-166x300.png 166w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Customer-Retention-Stats-565x1024.png 565w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Customer-Retention-Stats-768x1392.png 768w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Customer-Retention-Stats-848x1536.png 848w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Customer Retention Stats\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Customer Retention Stats<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer Retention Stats\" class=\"wp-image-3986\" \/><figcaption class=\"wp-element-caption\">Customer Retention Stats<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer Retention Stats\" class=\"wp-image-3986\" \/><figcaption class=\"wp-element-caption\">Customer Retention Stats<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What is the Customer Retention Rate?<\/h2>\n\n\n\n<p>Before jumping into the numbers, let\u2019s break down what customer retention rate means.<\/p>\n\n\n\n<p>Think of CRR as a way to measure how well a business is holding on to its customers over time. It shows the percentage of customers who stay with a company and return.<\/p>\n\n\n\n<p>A high retention rate is a great sign\u2014it means customers are happy with what they\u2019re getting and are likely to stay loyal.<\/p>\n\n\n\n<p>So how do you calculate CRR?<\/p>\n\n\n\n<p>You need to know three things: the number of customers you had at the beginning of a period (<strong>S<\/strong>), the number of customers at the end of that period (<strong>E<\/strong>), and how many new customers you gained during that time (<strong>N<\/strong>).<\/p>\n\n\n\n<p>So the formula to find CRR is:<\/p>\n\n\n\n<p><strong>CRR = ((E-N)\/S)*100<\/strong><\/p>\n\n\n\n<p>This shows how many customers stick around, which helps you understand and improve loyalty.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">General Customer Retention Statistics<\/h2>\n\n\n\n<p>Keeping current customers happy and engaged is often cheaper and easier than finding new ones.&nbsp;<\/p>\n\n\n\n<p>Here are some general stats on customer retention that show why CRR is so important for businesses:<\/p>\n\n\n\n<p>1. Getting a new consumer can cost up to<a href=\"https:\/\/hbr.org\/2014\/10\/the-value-of-keeping-the-right-customers\"> five times<\/a> more than keeping an existing one. This means it\u2019s often much cheaper to focus on keeping current customers happy.<\/p>\n\n\n\n<p>2. Companies that focus on keeping their customers rather than getting new ones are<a href=\"https:\/\/surveysparrow.com\/blog\/customer-satisfaction-stats\/\"> 60%<\/a> more profitable. This shows the clear benefits of prioritizing customer retention.<\/p>\n\n\n\n<p>3. You have about <a href=\"https:\/\/www.themarketingcentre.com\/blog\/marketing-theory-for-non-marketers-customer-retention#:~:text=The%20probability%20of%20selling%20to,to%20retain%20an%20old%20one.\">60-70%<\/a> chance of selling to an existing buyer, compared to only 5-20% for a new one. Simply put, <a href=\"https:\/\/keywordseverywhere.com\/blog\/ecommerce-stats\/\">loyal customers are more likely to buy again.<\/a><\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;949&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;347&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"949\" height=\"347\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again.png\" alt=\"Loyal customers are more likely to buy again\" class=\"wp-image-1535\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again.png 949w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again-300x110.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again-768x281.png 768w\" sizes=\"(max-width: 949px) 100vw, 949px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Loyal customers are more likely to buy again\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Loyal customers are more likely to buy again<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/03\/09\/customer-retention-strategies\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Loyal customers are more likely to buy again\" class=\"wp-image-1535\" \/><figcaption class=\"wp-element-caption\">Loyal customers are more likely to buy again<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/03\/09\/customer-retention-strategies\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Loyal customers are more likely to buy again\" class=\"wp-image-1535\" \/><figcaption class=\"wp-element-caption\">Loyal customers are more likely to buy again<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/03\/09\/customer-retention-strategies\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>4. The top<a href=\"https:\/\/blog.smile.io\/repeat-customers-profitable\/\"> 10%<\/a> of customers spend three times more than the other 90%. This shows the immense value of your best customers.<\/p>\n\n\n\n<p>5. Customers who have bought from you before are<a href=\"https:\/\/surveysparrow.com\/blog\/customer-satisfaction-stats\/\"> 9<\/a> times more likely to make another purchase than those buying for the first time.<\/p>\n\n\n\n<p>6.&nbsp; A 5% boost in customer retention can grow profits by<a href=\"https:\/\/hbr.org\/2014\/10\/the-value-of-keeping-the-right-customers\"> 25-95%<\/a>. This highlights how a small improvement in retention can have a big impact on profits.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-customer-retention-can-grow-profits.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;865&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;593&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"865\" height=\"593\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-customer-retention-can-grow-profits.png\" alt=\"How customer retention can grow profits\" class=\"wp-image-1536\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-customer-retention-can-grow-profits.png 865w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-customer-retention-can-grow-profits-300x206.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-customer-retention-can-grow-profits-768x527.png 768w\" sizes=\"(max-width: 865px) 100vw, 865px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: How customer retention can grow profits\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">How customer retention can grow profits<br><a href=\"https:\/\/www.referralcandy.com\/blog\/customer-retention-strategies\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"How customer retention can grow profits\" class=\"wp-image-1536\" \/><figcaption class=\"wp-element-caption\">How customer retention can grow profits<br><a href=\"https:\/\/www.referralcandy.com\/blog\/customer-retention-strategies\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"How customer retention can grow profits\" class=\"wp-image-1536\" \/><figcaption class=\"wp-element-caption\">How customer retention can grow profits<br><a href=\"https:\/\/www.referralcandy.com\/blog\/customer-retention-strategies\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>7. Repeat customers spend<a href=\"https:\/\/www.business.com\/articles\/returning-customers-spend-67-more-than-new-customers-keep-your-customers-coming-back-with-a-recurring-revenue-sales-model\/\"> 67%<\/a> more than new customers. This demonstrates the value of keeping customers coming back.<\/p>\n\n\n\n<p>8. U.S. companies could save over<a href=\"https:\/\/learning.callminer.com\/c\/whitepaper-churn-index-2020?x=CFl8z6&amp;lx=amFxJO&amp;xs=225891#page=1\"> $35 billion<\/a> a year by focusing on keeping their current customers satisfied.<\/p>\n\n\n\n<p>9. Shockingly,<a href=\"https:\/\/content.customergauge.com\/retention-management-to-combat-churn\"> 44%<\/a> of companies still don\u2019t measure their customer retention rate. If you want to succeed, knowing your CRR is essential.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Profit and Customer Retention Statistics<\/h2>\n\n\n\n<p>Do you stop responding to customers once they\u2019ve made a purchase?&nbsp;<\/p>\n\n\n\n<p>If you\u2019re ignoring their calls or <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/copywriting\/email-writing\">emails<\/a> after the sale, <a href=\"https:\/\/keywordseverywhere.com\/blog\/broken-links\/\">you could be facing higher customer churn<\/a> and losing a lot of potential profit.&nbsp;<\/p>\n\n\n\n<p>Keeping customers around is key to profitability and helps your brand grow steadily over time.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s dive into some of the latest customer retention stats that show how focusing on loyalty can boost profits across different industries.<\/p>\n\n\n\n<p>10. From 2017 to 2060, about<a href=\"https:\/\/www.g2.com\/articles\/customer-retention-statistics\"> $50 trillion<\/a> is expected to be passed from one generation to another, marking the biggest wealth transfer ever.<\/p>\n\n\n\n<p>11. For<a href=\"https:\/\/www.bia.com\/small-business-owners-shift-investment-from-customer-acquisition-to-customer-engagement-new-report-by-manta-and-biakelsey\/\"> 61%<\/a> of small businesses, more than half their revenue comes from repeat customers, making customer retention crucial.<\/p>\n\n\n\n<p>12. A customer who buys from your <a href=\"https:\/\/keywordseverywhere.com\/blog\/ecommerce-stats\/\">online store<\/a> for the first time has a<a href=\"https:\/\/blog.smile.io\/repeat-customers-profitable\/\"> 27%<\/a> chance of buying again. After their second purchase, the chance jumps to 49%, and after a third purchase, it goes up to 62%.<\/p>\n\n\n\n<p>13. The longer customers shop with you, the more they tend to spend. For instance, in the beauty and cosmetics industry, customers spend<a href=\"https:\/\/blog.smile.io\/repeat-customers-profitable\/\"> 30%<\/a> more per order after six months and 45% more after 36 months.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Repeat-customers-spend-more-per-order-over-time.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1095&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;612&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1095\" height=\"612\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Repeat-customers-spend-more-per-order-over-time.png\" alt=\"Repeat customers spend more per order over time\" class=\"wp-image-1537\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Repeat-customers-spend-more-per-order-over-time.png 1095w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Repeat-customers-spend-more-per-order-over-time-300x168.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Repeat-customers-spend-more-per-order-over-time-1024x572.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Repeat-customers-spend-more-per-order-over-time-768x429.png 768w\" sizes=\"(max-width: 1095px) 100vw, 1095px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Repeat customers spend more per order over time\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Repeat customers spend more per order over time<br><a href=\"https:\/\/blog.smile.io\/repeat-customers-profitable\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Repeat customers spend more per order over time\" class=\"wp-image-1537\" \/><figcaption class=\"wp-element-caption\">Repeat customers spend more per order over time<br><a href=\"https:\/\/blog.smile.io\/repeat-customers-profitable\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Repeat customers spend more per order over time\" class=\"wp-image-1537\" \/><figcaption class=\"wp-element-caption\">Repeat customers spend more per order over time<br><a href=\"https:\/\/blog.smile.io\/repeat-customers-profitable\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>14. U.S. companies lose<a href=\"https:\/\/www.g2.com\/articles\/customer-retention-statistics\"> $136.8 billion<\/a> a year because customers switch to competitors. If you&#8217;re a brand, we highly suggest to <a href=\"https:\/\/keywordseverywhere.com\/keyword-gap-analysis.html\">perform a competitor gap analysis<\/a>.<\/p>\n\n\n\n<p>15. According to American Express,<a href=\"https:\/\/www.g2.com\/articles\/customer-retention-statistics\"> 33%<\/a> of customers will consider leaving after just one bad experience.<\/p>\n\n\n\n<p>16. Loyal shoppers are 5 times more likely to buy again and<a href=\"https:\/\/www.g2.com\/articles\/customer-retention-statistics\"> 5 times<\/a> more likely to forgive. They are 4 times more likely to refer your business and 7 times more likely to try new products or services.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again-forgive-refer-others-and-try-new-products.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;641&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;266&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"641\" height=\"266\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again-forgive-refer-others-and-try-new-products.png\" alt=\"Loyal customers are more likely to buy again, forgive, refer others, and try new products\" class=\"wp-image-1538\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again-forgive-refer-others-and-try-new-products.png 641w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyal-customers-are-more-likely-to-buy-again-forgive-refer-others-and-try-new-products-300x124.png 300w\" sizes=\"(max-width: 641px) 100vw, 641px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Loyal customers are more likely to buy again, forgive, refer others, and try new products\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Loyal customers are more likely to buy again, forgive, refer others, and try new products<br><a href=\"https:\/\/www.activecampaign.com\/blog\/marketing-automation-customer-retention\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Loyal customers are more likely to buy again, forgive, refer others, and try new products\" class=\"wp-image-1538\" \/><figcaption class=\"wp-element-caption\">Loyal customers are more likely to buy again, forgive, refer others, and try new products<br><a href=\"https:\/\/www.activecampaign.com\/blog\/marketing-automation-customer-retention\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Loyal customers are more likely to buy again, forgive, refer others, and try new products\" class=\"wp-image-1538\" \/><figcaption class=\"wp-element-caption\">Loyal customers are more likely to buy again, forgive, refer others, and try new products<br><a href=\"https:\/\/www.activecampaign.com\/blog\/marketing-automation-customer-retention\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>17. Following the Pareto principle, studying the top<a href=\"https:\/\/www.g2.com\/articles\/customer-retention-statistics\"> 20%<\/a> of your buyers can account for 80% of your sales.<\/p>\n\n\n\n<p>18. When it comes to <a href=\"https:\/\/keywordseverywhere.com\/blog\/word-of-mouth-stats\/\">word-of-mouth<\/a>,<a href=\"https:\/\/www.yotpo.com\/blog\/customer-loyalty-survey-data\/\"> 60%<\/a> of loyal customers will recommend their favorite brand to friends and family.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Customer Loyalty Program Statistics<\/h2>\n\n\n\n<p>A loyalty program can open the door to endless upsell opportunities and increased sales. These programs make customers feel valued and confident that the brand will be there for them.&nbsp;<\/p>\n\n\n\n<p>This boosts brand recognition and encourages customers to talk about your business with others.&nbsp;<\/p>\n\n\n\n<p>Check out the customer retention stats below to <a href=\"https:\/\/keywordseverywhere.com\/blog\/customer-loyalty-stats\/\">see how loyalty programs impact business<\/a> success:<\/p>\n\n\n\n<p>19. The global market for loyalty programs is forecasted to hit<a href=\"https:\/\/www.fortunebusinessinsights.com\/industry-reports\/loyalty-management-market-101166\"> $28.65 billion<\/a> by 2030.<\/p>\n\n\n\n<p>20. Nearly all companies (<a href=\"https:\/\/www.loyalty.com\/loyalty-big-picture\/\">95%<\/a>) report that loyalty program members spend more each year than non-members, with 60% saying they spend two to three times more.<\/p>\n\n\n\n<p>21. A whopping<a href=\"https:\/\/www.statista.com\/statistics\/1375145\/top-ways-loyalty-programs-influenced-consumer-behavior-us\/\"> 79%<\/a> of American consumers say they buy from brands more often if they\u2019re in a loyalty program. About 70% of U.S. consumers in these programs also spend more time with the brand.<\/p>\n\n\n\n<p>22. In 2022, U.S. consumers belonged to an average of<a href=\"https:\/\/www.statista.com\/statistics\/618744\/average-number-of-loyalty-programs-us-consumers-belong-to\/\"> 16.6<\/a> loyalty programs but actively used less than half of them.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Average-loyalty-program-membership-in-the-US.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;989&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;618&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"989\" height=\"618\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Average-loyalty-program-membership-in-the-US.png\" alt=\"Average loyalty program membership in the US\" class=\"wp-image-1539\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Average-loyalty-program-membership-in-the-US.png 989w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Average-loyalty-program-membership-in-the-US-300x187.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Average-loyalty-program-membership-in-the-US-768x480.png 768w\" sizes=\"(max-width: 989px) 100vw, 989px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Average loyalty program membership in the US\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Average loyalty program membership in the US<br><a href=\"https:\/\/www.semrush.com\/blog\/customer-retention-stats\/#impact-of-customer-retention-on-profits\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average loyalty program membership in the US\" class=\"wp-image-1539\" \/><figcaption class=\"wp-element-caption\">Average loyalty program membership in the US<br><a href=\"https:\/\/www.semrush.com\/blog\/customer-retention-stats\/#impact-of-customer-retention-on-profits\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average loyalty program membership in the US\" class=\"wp-image-1539\" \/><figcaption class=\"wp-element-caption\">Average loyalty program membership in the US<br><a href=\"https:\/\/www.semrush.com\/blog\/customer-retention-stats\/#impact-of-customer-retention-on-profits\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>23. Almost<a href=\"https:\/\/www.statista.com\/statistics\/1256216\/benefits-motivating-consumers-loyalty-programs-us\/\"> 70%<\/a> of paid loyalty program members join for free shipping, and over 60% are motivated by instant discounts.<\/p>\n\n\n\n<p>24. Loyalty points are working well\u2014<a href=\"https:\/\/dc-docs.dcatalog.com\/Bond-Brand-Loyalty\/TLR-2021\/ea224c14-999b-404d-9ec9-c2bd8a2ffab3\/TLR2021_ExecutiveSummary_USA.pdf?v=16351975111190.2676058934113973\">64%<\/a> of program members shop more and spend more to earn more points, according to a study by Visa and Bond.<\/p>\n\n\n\n<p>25. In the U.S.,<a href=\"https:\/\/www.emarketer.com\/chart\/227948\/us-loyalty-program-members-by-demographic-nov-2018-of-respondents-each-group\"> 68%<\/a> of women and 59% of men belong to loyalty programs, with the highest participation among those aged 55 to 64.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/US-loyalty-program-members-by-demographics.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;704&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;585&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"704\" height=\"585\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/US-loyalty-program-members-by-demographics.png\" alt=\"US loyalty program members, by demographics\" class=\"wp-image-1540\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/US-loyalty-program-members-by-demographics.png 704w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/US-loyalty-program-members-by-demographics-300x249.png 300w\" sizes=\"(max-width: 704px) 100vw, 704px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: US loyalty program members, by demographics\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">US loyalty program members, by demographics<br><a href=\"https:\/\/www.emarketer.com\/chart\/227948\/us-loyalty-program-members-by-demographic-nov-2018-of-respondents-each-group\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"US loyalty program members, by demographics\" class=\"wp-image-1540\" \/><figcaption class=\"wp-element-caption\">US loyalty program members, by demographics<br><a href=\"https:\/\/www.emarketer.com\/chart\/227948\/us-loyalty-program-members-by-demographic-nov-2018-of-respondents-each-group\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"US loyalty program members, by demographics\" class=\"wp-image-1540\" \/><figcaption class=\"wp-element-caption\">US loyalty program members, by demographics<br><a href=\"https:\/\/www.emarketer.com\/chart\/227948\/us-loyalty-program-members-by-demographic-nov-2018-of-respondents-each-group\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>26. <a href=\"https:\/\/home.kpmg\/xx\/en\/home\/insights\/2019\/11\/customer-loyalty-survey.html\">86%<\/a> of loyal customers will recommend the brand to friends and family, and <a href=\"https:\/\/keywordseverywhere.com\/blog\/user-generated-content-stats\/\">66% will leave a positive online review<\/a> after a good experience.<\/p>\n\n\n\n<p>27. <a href=\"https:\/\/home.kpmg\/xx\/en\/home\/insights\/2019\/11\/customer-loyalty-survey.html\">74%<\/a> of customers say product quality is the main reason they stay loyal, followed by good value for money.<\/p>\n\n\n\n<p>28. It takes at least five purchases for<a href=\"https:\/\/www.yotpo.com\/blog\/purchases-brand-loyalty\/\"> 37%<\/a> of buyers to consider themselves loyal to a brand.<\/p>\n\n\n\n<p>29. One in four customers is willing to pay up to<a href=\"https:\/\/www.forbes.com\/sites\/shephyken\/2021\/08\/29\/customers-will-pay-more-for-this\/?sh=d211c3e16c68\"> 10%<\/a> more for excellent customer service in nearly every industry.<\/p>\n\n\n\n<p>30. According to Keywords Everywhere, the <a href=\"https:\/\/keywordseverywhere.com\/blog\/google-trends\/\">trend data<\/a> for loyalty programs has stayed steady over the past year, showing that companies are always looking for ways to turn customers into loyal customers.&nbsp;<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-loyalty-program.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;400&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;303&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"303\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-loyalty-program.png\" alt=\"Keywords Everywhere trend data for loyalty program\" class=\"wp-image-1541\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-loyalty-program.png 400w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-loyalty-program-300x227.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keywords Everywhere trend data for loyalty program\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keywords Everywhere trend data for loyalty program<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere trend data for loyalty program\" class=\"wp-image-1541\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere trend data for loyalty program<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere trend data for loyalty program\" class=\"wp-image-1541\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere trend data for loyalty program<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Customer Churn Rate Statistics<\/h2>\n\n\n\n<p>Customer Churn Rate (CCR) is the opposite of customer retention rate. It shows the percentage of customers who stop using a product or service over a certain period.&nbsp;<\/p>\n\n\n\n<p>A high churn rate means customers are unhappy and moving on to other options.&nbsp;<\/p>\n\n\n\n<p>Here are some key stats about customer churn rate that you should be aware of:<\/p>\n\n\n\n<p>31. Customers spend<a href=\"https:\/\/www.mckinsey.com\/capabilities\/operations\/our-insights\/social-media-as-a-service-differentiator-how-to-win\"> 20-40%<\/a> more with companies that quickly address their requests on <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-marketing-stats\/\">social media<\/a>. Companies that ignore social media face a 15% higher churn rate compared to those that respond promptly.<\/p>\n\n\n\n<p>32. Three main issues cause<a href=\"https:\/\/www.retently.com\/blog\/three-leading-causes-churn\/\"> 53%<\/a> of customer churn: Poor onboarding leads to 23% of churn, weak relationship-building causes 16%, and poor customer service accounts for 14%.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Leading-causes-of-customer-churn.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1094&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;591&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1094\" height=\"591\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Leading-causes-of-customer-churn.png\" alt=\"Leading causes of customer churn\" class=\"wp-image-1542\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Leading-causes-of-customer-churn.png 1094w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Leading-causes-of-customer-churn-300x162.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Leading-causes-of-customer-churn-1024x553.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Leading-causes-of-customer-churn-768x415.png 768w\" sizes=\"(max-width: 1094px) 100vw, 1094px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Leading causes of customer churn\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Leading causes of customer churn<br><a href=\"https:\/\/www.retently.com\/blog\/three-leading-causes-churn\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Leading causes of customer churn\" class=\"wp-image-1542\" \/><figcaption class=\"wp-element-caption\">Leading causes of customer churn<br><a href=\"https:\/\/www.retently.com\/blog\/three-leading-causes-churn\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Leading causes of customer churn\" class=\"wp-image-1542\" \/><figcaption class=\"wp-element-caption\">Leading causes of customer churn<br><a href=\"https:\/\/www.retently.com\/blog\/three-leading-causes-churn\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>33. A Microsoft study found that<a href=\"http:\/\/info.microsoft.com\/rs\/157-GQE-382\/images\/EN-CNTNT-Report-DynService-2017-global-state-customer-service-en-au.pdf\"> 96%<\/a> of people believe customer service is crucial for their loyalty to a brand, and 56% have left a business because of bad customer service.<\/p>\n\n\n\n<p>34. U.S. businesses lose<a href=\"https:\/\/learn.callminer.com\/whitepapers\/callminerindex-us-consumers-switch-by-sector\"> $136 billion<\/a> a year due to avoidable customer churn.<\/p>\n\n\n\n<p>35. Zendesk reports that<a href=\"https:\/\/www.zendesk.com\/resources\/why-companies-should-invest-in-the-customer-experience\/\"> 66%<\/a> of consumers have stopped doing business with a company because of poor customer service.<\/p>\n\n\n\n<p>36. Companies can cut churn by<a href=\"https:\/\/www.huffpost.com\/entry\/50-important-customer-exp_b_8295772\"> 67%<\/a> if they resolve customer problems during the first interaction and manage customer expectations effectively.<\/p>\n\n\n\n<p>37. According to PWC,<a href=\"https:\/\/www.pwc.com\/us\/en\/advisory-services\/publications\/consumer-intelligence-series\/pwc-consumer-intelligence-series-customer-experience.pdf#page=8\"> 32%<\/a> of people will stop doing business with a company after just one negative experience, even if the company had previously provided great service.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-long-before-customers-stop-engaging-with-a-company-they-love.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;747&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;441&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"747\" height=\"441\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-long-before-customers-stop-engaging-with-a-company-they-love.png\" alt=\"How long before customers stop engaging with a company they love\" class=\"wp-image-1543\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-long-before-customers-stop-engaging-with-a-company-they-love.png 747w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/How-long-before-customers-stop-engaging-with-a-company-they-love-300x177.png 300w\" sizes=\"(max-width: 747px) 100vw, 747px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: How long before customers stop engaging with a company they love\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">How long before customers stop engaging with a company they love<br><a href=\"https:\/\/www.pwc.com\/us\/en\/advisory-services\/publications\/consumer-intelligence-series\/pwc-consumer-intelligence-series-customer-experience.pdf#page=8\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"How long before customers stop engaging with a company they love\" class=\"wp-image-1543\" \/><figcaption class=\"wp-element-caption\">How long before customers stop engaging with a company they love<br><a href=\"https:\/\/www.pwc.com\/us\/en\/advisory-services\/publications\/consumer-intelligence-series\/pwc-consumer-intelligence-series-customer-experience.pdf#page=8\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"How long before customers stop engaging with a company they love\" class=\"wp-image-1543\" \/><figcaption class=\"wp-element-caption\">How long before customers stop engaging with a company they love<br><a href=\"https:\/\/www.pwc.com\/us\/en\/advisory-services\/publications\/consumer-intelligence-series\/pwc-consumer-intelligence-series-customer-experience.pdf#page=8\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>38. Nearly<a href=\"https:\/\/newsroom.accenture.com\/news\/widening-gap-between-consumer-expectations-and-reality-in-personalization-signals-warning-for-brands-accenture-interactive-research-finds.htm\"> 48%<\/a> of consumers have left a company\u2019s website and bought elsewhere due to a poor experience, according to Accenture.<\/p>\n\n\n\n<p>39. After a negative experience,<a href=\"http:\/\/www.newvoicemedia.com\/blog\/the-multibillion-dollar-cost-of-poor-customer-service-infographic\/\"> 58%<\/a> of customers won\u2019t return to that company, making retargeting efforts ineffective if the user experience isn\u2019t improved.<\/p>\n\n\n\n<p>40. Only<a href=\"https:\/\/www.huffpost.com\/entry\/50-important-customer-exp_b_8295772\"> 1 in 26<\/a> unhappy buyers will complain, while the rest will churn without giving any feedback.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Customer Service Statistics<\/h2>\n\n\n\n<p>One of the key things that can affect whether customers stick with your business is how you handle customer service.&nbsp;<\/p>\n\n\n\n<p>Check out the customer retention stats below to see <a href=\"https:\/\/keywordseverywhere.com\/blog\/user-generated-content-stats\/\">why creating a positive experience is so crucial<\/a>:<\/p>\n\n\n\n<p>41. <a href=\"https:\/\/www.statista.com\/statistics\/676798\/brand-loyalty-factors-usa\/\">83%<\/a> of U.S. consumers say that good customer service is crucial for them to stay loyal to a brand.<\/p>\n\n\n\n<p>42. Over<a href=\"https:\/\/d1eipm3vz40hy0.cloudfront.net\/pdf\/cxtrends\/cx-trends-2020-full-report.pdf\"> 60%<\/a> of customers believe that solving their issues quickly is one of the most important parts of good customer service. More than 40% also value having 24\/7 support.<\/p>\n\n\n\n<p>43. In a 2020 survey on customer loyalty,<a href=\"https:\/\/99firms.com\/blog\/customer-service-statistics\/#gref\"> 94%<\/a> of people said they\u2019d stick with a company that offers excellent customer service. For companies that provide good service, 82% would recommend them to others, leading to an overall 88% recommendation rate for positive experiences.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyalty-activities-based-on-different-customer-experience-levels.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;746&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;632&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"746\" height=\"632\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyalty-activities-based-on-different-customer-experience-levels.png\" alt=\"Loyalty activities based on different customer experience levels\" class=\"wp-image-1544\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyalty-activities-based-on-different-customer-experience-levels.png 746w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Loyalty-activities-based-on-different-customer-experience-levels-300x254.png 300w\" sizes=\"(max-width: 746px) 100vw, 746px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Loyalty activities based on different customer experience levels\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Loyalty activities based on different customer experience levels<br><a href=\"https:\/\/99firms.com\/blog\/customer-service-statistics\/#gref\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Loyalty activities based on different customer experience levels\" class=\"wp-image-1544\" \/><figcaption class=\"wp-element-caption\">Loyalty activities based on different customer experience levels<br><a href=\"https:\/\/99firms.com\/blog\/customer-service-statistics\/#gref\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Loyalty activities based on different customer experience levels\" class=\"wp-image-1544\" \/><figcaption class=\"wp-element-caption\">Loyalty activities based on different customer experience levels<br><a href=\"https:\/\/99firms.com\/blog\/customer-service-statistics\/#gref\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>44. About<a href=\"https:\/\/learning.callminer.com\/c\/whitepaper-churn-index-2020?x=CFl8z6&amp;lx=amFxJO&amp;xs=225891#page=1\"> 44%<\/a> of customers want businesses to ensure that their customer service teams can effectively and efficiently solve their problems.<\/p>\n\n\n\n<p>45. A study by Cogito found that<a href=\"https:\/\/cogitocorp.com\/blog\/consumers-perception-of-the-service-experience\/\"> 74%<\/a> of consumers think unhappy employees negatively impact the customer experience. 65% blamed slow response times, and 62% pointed to frustrated or low-energy employees as key issues.<\/p>\n\n\n\n<p>46. Great customer service boosts the chances of customers buying again by<a href=\"https:\/\/www.gartner.com\/en\/customer-service-support\/insights\/customer-loyalty\"> 82%<\/a> and increases<a href=\"https:\/\/keywordseverywhere.com\/blog\/word-of-mouth-stats\/\"> word-of-mouth<\/a> recommendations by 97% if the service is personalized and attentive.<\/p>\n\n\n\n<p>47. Customer expectations are rising, with<a href=\"https:\/\/hiverhq.com\/blog\/consumer-expectations-customer-service-2020-research-report\"> 32%<\/a> wanting more responsive and empathetic service, especially Gen Z shoppers.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Importance-of-empathy-in-CS-by-age-group.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;673&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;591&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"673\" height=\"591\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Importance-of-empathy-in-CS-by-age-group.png\" alt=\"Importance of empathy in CS by age group\" class=\"wp-image-1545\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Importance-of-empathy-in-CS-by-age-group.png 673w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Importance-of-empathy-in-CS-by-age-group-300x263.png 300w\" sizes=\"(max-width: 673px) 100vw, 673px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Importance of empathy in CS by age group\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Importance of empathy in CS by age group<br><a href=\"https:\/\/hiverhq.com\/blog\/consumer-expectations-customer-service-2020-research-report\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Importance of empathy in CS by age group\" class=\"wp-image-1545\" \/><figcaption class=\"wp-element-caption\">Importance of empathy in CS by age group<br><a href=\"https:\/\/hiverhq.com\/blog\/consumer-expectations-customer-service-2020-research-report\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Importance of empathy in CS by age group\" class=\"wp-image-1545\" \/><figcaption class=\"wp-element-caption\">Importance of empathy in CS by age group<br><a href=\"https:\/\/hiverhq.com\/blog\/consumer-expectations-customer-service-2020-research-report\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>48. Making returns difficult can drive away<a href=\"https:\/\/www.klarna.com\/assets\/sites\/3\/2019\/11\/14080024\/6310-KLA-Re-thinking-Returns_DD1-28.02.191.pdf\"> 84%<\/a> of your customers.<\/p>\n\n\n\n<p>49. Sometimes, a simple apology goes a long way\u2014<a href=\"https:\/\/blog.hubspot.com\/service\/statistics-on-customer-retention#ceass\">96%<\/a> of customers say they\u2019d continue buying from a company that apologizes when they make a mistake.<\/p>\n\n\n\n<p>50. <a href=\"https:\/\/www.superoffice.com\/blog\/customer-experience-statistics\/\">75%<\/a> of customers say quick responses are the most important part of a good customer experience, followed by consistent service across different channels (55%).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Customer Retention Behavior Statistics<\/h2>\n\n\n\n<p>Getting a grasp on <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-shopping-stats\/\">customer behavior<\/a> can reveal what really matters to people when deciding whether to stay with a company or move on to another.&nbsp;<\/p>\n\n\n\n<p>The customer retention stats below highlights the top reasons why customers stay loyal or choose to leave:<\/p>\n\n\n\n<p>51. Shoppers can be tough to please. While<a href=\"https:\/\/www.zendesk.com\/blog\/why-companies-should-invest-in-the-customer-experience\/\"> 81%<\/a> say they\u2019d buy again after a great shopping experience, 61% would jump to a competitor after just one bad experience.<\/p>\n\n\n\n<p>52. <a href=\"https:\/\/surveysparrow.com\/blog\/customer-satisfaction-stats\/#section3\">33%<\/a> of Americans would switch to another brand after just one poor customer service experience.<\/p>\n\n\n\n<p>53. <a href=\"https:\/\/financesonline.com\/customer-retention-statistics\/\">73%<\/a> of people wouldn\u2019t think twice about switching brands after a negative experience with customer service.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-service-experience-and-retention.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;916&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;410&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"916\" height=\"410\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-service-experience-and-retention.png\" alt=\"Customer service experience and retention\" class=\"wp-image-1546\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-service-experience-and-retention.png 916w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-service-experience-and-retention-300x134.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-service-experience-and-retention-768x344.png 768w\" sizes=\"(max-width: 916px) 100vw, 916px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Customer service experience and retention\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Customer service experience and retention<br><a href=\"https:\/\/financesonline.com\/customer-retention-statistics\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer service experience and retention\" class=\"wp-image-1546\" \/><figcaption class=\"wp-element-caption\">Customer service experience and retention<br><a href=\"https:\/\/financesonline.com\/customer-retention-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer service experience and retention\" class=\"wp-image-1546\" \/><figcaption class=\"wp-element-caption\">Customer service experience and retention<br><a href=\"https:\/\/financesonline.com\/customer-retention-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>54. <a href=\"https:\/\/surveysparrow.com\/blog\/customer-satisfaction-stats\/#section3\">74%<\/a> of customers will likely move to another brand if the buying process feels too complicated.<\/p>\n\n\n\n<p>55. <a href=\"https:\/\/today.yougov.com\/technology\/articles\/37498-how-do-data-leaks-affect-customer-loyalty\">31%<\/a> of consumers have switched brands just because the company wasn\u2019t honest about how its product performs.<\/p>\n\n\n\n<p>56. <a href=\"https:\/\/www.klarna.com\/assets\/sites\/3\/2019\/11\/14080024\/6310-KLA-Re-thinking-Returns_DD1-28.02.191.pdf\">62%<\/a> of shoppers won\u2019t buy from a store if it doesn\u2019t offer free returns. And 84% won\u2019t shop there again after a bad return experience.<\/p>\n\n\n\n<p>57. <a href=\"https:\/\/www.answeriq.com\/average-customer-retention-rate-by-industry\/\">83%<\/a> of U.S. consumers say good customer service is a top reason they stay loyal to a brand.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Factors-affecting-customer-retention-rate.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1020&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;529&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"529\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Factors-affecting-customer-retention-rate.png\" alt=\"Factors affecting customer retention rate\" class=\"wp-image-1547\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Factors-affecting-customer-retention-rate.png 1020w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Factors-affecting-customer-retention-rate-300x156.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Factors-affecting-customer-retention-rate-768x398.png 768w\" sizes=\"(max-width: 1020px) 100vw, 1020px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Factors affecting customer retention rate\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Factors affecting customer retention rate<br><a href=\"https:\/\/www.answeriq.com\/average-customer-retention-rate-by-industry\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Factors affecting customer retention rate\" class=\"wp-image-1547\" \/><figcaption class=\"wp-element-caption\">Factors affecting customer retention rate<br><a href=\"https:\/\/www.answeriq.com\/average-customer-retention-rate-by-industry\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Factors affecting customer retention rate\" class=\"wp-image-1547\" \/><figcaption class=\"wp-element-caption\">Factors affecting customer retention rate<br><a href=\"https:\/\/www.answeriq.com\/average-customer-retention-rate-by-industry\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>58. Nearly<a href=\"https:\/\/learning.callminer.com\/c\/whitepaper-churn-index-2020?x=CFl8z6&amp;lx=amFxJO&amp;xs=225891#page=1\"> 74%<\/a> of customers are likely to switch brands after a poor call center experience.<\/p>\n\n\n\n<p>59. <a href=\"https:\/\/www.redpointglobal.com\/resources\/harris-poll\/\">39%<\/a> of customers admit they won\u2019t spend their money on a business that doesn\u2019t provide a personalized experience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Average Customer Retention Rates by Industry<\/h2>\n\n\n\n<p>Customer retention rates can vary a lot between industries. What\u2019s considered high in one field might be seen as low in another. Here are the latest customer retention rates for different industries:<\/p>\n\n\n\n<p>60. In many industries, the top five companies keep about<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 94%<\/a> of their customers.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-retention-by-industry.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;795&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;607&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"795\" height=\"607\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-retention-by-industry.png\" alt=\"Customer retention by industry\" class=\"wp-image-1548\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-retention-by-industry.png 795w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-retention-by-industry-300x229.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-retention-by-industry-768x586.png 768w\" sizes=\"(max-width: 795px) 100vw, 795px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Customer retention by industry\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Customer retention by industry<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer retention by industry\" class=\"wp-image-1548\" \/><figcaption class=\"wp-element-caption\">Customer retention by industry<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer retention by industry\" class=\"wp-image-1548\" \/><figcaption class=\"wp-element-caption\">Customer retention by industry<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>61. For insurance companies, the average customer retention rate is<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 84%<\/a>. This 10% gap compared to the top companies shows a big loss in potential revenue.<\/p>\n\n\n\n<p>62. The retail industry has a customer retention rate of<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 63%<\/a>. As people return to their pre-pandemic <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-shopping-stats\/\">shopping habits<\/a>, retail is expected to be one of the fastest-growing sectors.<\/p>\n\n\n\n<p>63. Banking has a high customer retention rate of<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 75%<\/a>, mainly because people see their bank accounts as investments.<\/p>\n\n\n\n<p>64. For SaaS companies, keeping around<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 35%<\/a> of customers is considered good, according to a Mixpanel report.<\/p>\n\n\n\n<p>65. Hospitality had one of the lowest customer retention rates at<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 55%<\/a> even before the pandemic. Today, loyalty points and discounts aren\u2019t as effective in bringing back customers due to safety concerns and changing expectations.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-services-hospitality-and-travel-customer-retention-rates.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;814&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;601&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"814\" height=\"601\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-services-hospitality-and-travel-customer-retention-rates.png\" alt=\"Customer services, hospitality, and travel customer retention rates\" class=\"wp-image-1549\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-services-hospitality-and-travel-customer-retention-rates.png 814w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-services-hospitality-and-travel-customer-retention-rates-300x221.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Customer-services-hospitality-and-travel-customer-retention-rates-768x567.png 768w\" sizes=\"(max-width: 814px) 100vw, 814px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Customer services, hospitality, and travel customer retention rates\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Customer services, hospitality, and travel customer retention rates<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer services, hospitality, and travel customer retention rates\" class=\"wp-image-1549\" \/><figcaption class=\"wp-element-caption\">Customer services, hospitality, and travel customer retention rates<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Customer services, hospitality, and travel customer retention rates\" class=\"wp-image-1549\" \/><figcaption class=\"wp-element-caption\">Customer services, hospitality, and travel customer retention rates<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>66. In many sectors, the average customer retention rate after two months is less than 20%, but for media companies, it\u2019s over<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 25%<\/a>. This is because media companies focus on attracting large audiences.<\/p>\n\n\n\n<p>67. Fintech apps have a retention rate slightly below average at 37%. However,<a href=\"https:\/\/clevertap.com\/l\/customer-retention-for-fintech-apps\/?utm_medium=ref&amp;utm_source=medium&amp;utm_content=fintech-retention-guide\"> 73%<\/a> of new users leave within the first week.<\/p>\n\n\n\n<p>68. Education apps had the worst annual retention rate at just<a href=\"https:\/\/surveysparrow.com\/blog\/heres-something-didnt-know-average-customer-retention-rate-industry\"> 4%<\/a>. This was partly due to challenges like adjusting to remote learning and technical issues beyond the companies&#8217; control.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Online Channel Use for Customer Retention<\/h2>\n\n\n\n<p>The last key to boosting customer retention is knowing the best ways to go about it\u2014especially which channels to use. The stats below highlight the most important channels to focus on:<\/p>\n\n\n\n<p>69. A 2015 survey in the U.S. found that email is the top choice for customer retention, used by 89% of businesses. <a href=\"https:\/\/keywordseverywhere.com\/blog\/instagram-engagement-metrics\/\">Social media engagement<\/a> (<a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\">63%<\/a>) and direct mail (55%) are the next most popular methods.<\/p>\n\n\n\n<p>70. <a href=\"https:\/\/keywordseverywhere.com\/blog\/advertising-stats\/\">TV ads<\/a> (not infomercials) and direct response TV are the least used, with just<a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\"> 7% and 3%<\/a> of marketers opting for them.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Delivery-method-used-for-retention-by-marketers.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;808&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;577&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"808\" height=\"577\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Delivery-method-used-for-retention-by-marketers.png\" alt=\"Delivery method used for retention by marketers\" class=\"wp-image-1550\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Delivery-method-used-for-retention-by-marketers.png 808w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Delivery-method-used-for-retention-by-marketers-300x214.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Delivery-method-used-for-retention-by-marketers-768x548.png 768w\" sizes=\"(max-width: 808px) 100vw, 808px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Delivery method used for retention by marketers\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Delivery method used for retention by marketers<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Delivery method used for retention by marketers\" class=\"wp-image-1550\" \/><figcaption class=\"wp-element-caption\">Delivery method used for retention by marketers<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Delivery method used for retention by marketers\" class=\"wp-image-1550\" \/><figcaption class=\"wp-element-caption\">Delivery method used for retention by marketers<br><a href=\"https:\/\/explodingtopics.com\/blog\/customer-retention-rates#consumer-customer-retention\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>71. Over<a href=\"https:\/\/learning.callminer.com\/c\/whitepaper-churn-index-2020?x=CFl8z6&amp;lx=amFxJO&amp;xs=225891#page=1\"> 52%<\/a> of customers prefer calling brands when they need to reach out, while only 0.3% choose to write a letter.<\/p>\n\n\n\n<p>72. Customers spend about<a href=\"https:\/\/www.mckinsey.com\/capabilities\/operations\/our-insights\/social-media-as-a-service-differentiator-how-to-win\"> 20% to 40%<\/a> more with brands that answer their customer service needs on <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/social-media\">social media<\/a>.<\/p>\n\n\n\n<p>73. <a href=\"https:\/\/d1eipm3vz40hy0.cloudfront.net\/pdf\/cxtrends\/cx-trends-2020-full-report.pdf\">50%<\/a> of customers choose a customer service channel based on how fast they want a reply.<\/p>\n\n\n\n<p>74. Price is important\u2014<a href=\"https:\/\/www.subscriptionflow.com\/2022\/11\/customer-retention-statistics-for-2022\/#:~:text=The%20average%20customer%20retention%20rate%20across%20all%20industries%20is%2065,higher%20retention%20rates%20than%20others\">78%<\/a> of customers look for a fair price when deciding where to buy.<\/p>\n\n\n\n<p>75. <a href=\"https:\/\/ivend.com\/survey-report-2019\/\">53%<\/a> of consumers say discounts and loyalty points encourage them to stick with a brand longer.<\/p>\n\n\n\n<p>76. Most brands rely on mobile apps and email marketing for customer retention, with<a href=\"https:\/\/www.semrush.com\/blog\/customer-retention-stats\/\"> 44% and 52%<\/a> of businesses using these methods, respectively.<\/p>\n\n\n\n<p>77. Supporting this, <a href=\"https:\/\/keywordseverywhere.com\/blog\/google-trends\/\">data from the Keywords Everywhere<\/a> widget shows that interest in <a href=\"https:\/\/keywordseverywhere.com\/blog\/email-marketing-stats\/\">email marketing<\/a> has stayed high and steady over the past year, indicating that more brands are turning to this channel to keep customers coming back.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-email-marketing.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;401&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;307&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"401\" height=\"307\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-email-marketing.png\" alt=\"Keywords Everywhere trend data for email marketing\" class=\"wp-image-1551\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-email-marketing.png 401w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/09\/Keywords-Everywhere-trend-data-for-email-marketing-300x230.png 300w\" sizes=\"(max-width: 401px) 100vw, 401px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keywords Everywhere trend data for email marketing\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keywords Everywhere trend data for email marketing<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere trend data for email marketing\" class=\"wp-image-1551\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere trend data for email marketing<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere trend data for email marketing\" class=\"wp-image-1551\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere trend data for email marketing<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>These customer retention stats reveal a clear trend: The old approach of just getting new customers and then ignoring them is outdated.&nbsp;<\/p>\n\n\n\n<p>Today, keeping your current customers happy is crucial. It&#8217;s cheaper to make existing customers happy than to find new ones. Plus, loyal customers tend to buy more often, spend more per purchase, and refer others to your business.&nbsp;<\/p>\n\n\n\n<p>While it\u2019s still important to attract new customers, putting some focus on great customer service and support will boost your customer retention rates and give you a better return on investment in the long run.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It costs less to keep a customer than to find a new one. Explore key customer retention stats that will help you boost loyalty and revenue.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1531"}],"collection":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/comments?post=1531"}],"version-history":[{"count":8,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1531\/revisions"}],"predecessor-version":[{"id":4164,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1531\/revisions\/4164"}],"wp:attachment":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/media?parent=1531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/categories?post=1531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/tags?post=1531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}