{"id":1321,"date":"2025-09-05T16:10:46","date_gmt":"2025-09-05T16:10:46","guid":{"rendered":"https:\/\/keywordseverywhere.com\/blog\/?p=1321"},"modified":"2025-09-23T06:11:50","modified_gmt":"2025-09-23T06:11:50","slug":"holiday-marketing-stats","status":"publish","type":"post","link":"https:\/\/keywordseverywhere.com\/blog\/holiday-marketing-stats\/","title":{"rendered":"75+ Holiday Marketing Stats For Your Best Season Yet [2025]"},"content":{"rendered":"\n<p>The holiday season is prime time for businesses since everyone\u2019s in a spending mood, ready to celebrate with enthusiasm. Whether it\u2019s decking the halls or hunting for the perfect gift, people are ready to splurge, making it a golden chance for your brand to stand out.<\/p>\n\n\n\n<p>As the holiday buzz kicks in, understanding key holiday marketing stats becomes crucial. These stats can guide your strategy\u2014helping you tap into consumer behavior and maximize your results.&nbsp;<\/p>\n\n\n\n<p>By knowing what works and what doesn\u2019t, you can create campaigns that truly resonate and drive impressive sales. So dive into these essential holiday marketing stats to set your brand up for success this season!<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Holiday-Marketing-Stats.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1000&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;1812&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1812\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Holiday-Marketing-Stats.png\" alt=\"Holiday Marketing Stats\" class=\"wp-image-3967\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Holiday-Marketing-Stats.png 1000w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Holiday-Marketing-Stats-166x300.png 166w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Holiday-Marketing-Stats-565x1024.png 565w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Holiday-Marketing-Stats-768x1392.png 768w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Holiday-Marketing-Stats-848x1536.png 848w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Holiday Marketing Stats\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Holiday Marketing Stats<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Holiday Marketing Stats\" class=\"wp-image-3967\" \/><figcaption class=\"wp-element-caption\">Holiday Marketing Stats<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Holiday Marketing Stats\" class=\"wp-image-3967\" \/><figcaption class=\"wp-element-caption\">Holiday Marketing Stats<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Top Holiday Marketing Stats<\/h2>\n\n\n\n<p>Customers go all out for Christmas, and the numbers back it up. Check out our top holiday marketing stats to help your business shine during the 2025 holiday season.<\/p>\n\n\n\n<p>1. Last holiday season, people spent over<a href=\"https:\/\/business.adobe.com\/resources\/holiday-shopping-report.html\"> $105.2 billion<\/a> between November 1 and 27, 2024.<\/p>\n\n\n\n<p>2. Before buying,<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2017\/11\/27\/holiday-marketing-stats\"> 80%<\/a> of <a href=\"https:\/\/keywordseverywhere.com\/blog\/influencer-marketing-stats\/\">shoppers are influenced<\/a> by something they see online, usually starting with a <a href=\"https:\/\/keywordseverywhere.com\/blog\/the-7-best-keyword-explorers\/\">keyword search<\/a> on Google or Bing.<\/p>\n\n\n\n<p>3. During the holidays, bid prices can jump by<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2017\/11\/27\/holiday-marketing-stats\"> 140%<\/a> compared to the rest of the year.<\/p>\n\n\n\n<p>4. About<a href=\"https:\/\/tinuiti.com\/research-insights\/research\/2022-holiday-shopper-study\/\"> 30%<\/a> of shoppers begin their holiday shopping as early as October or even earlier.<\/p>\n\n\n\n<p>5. Around<a href=\"https:\/\/tinuiti.com\/research-insights\/research\/2022-holiday-shopper-study\/\"> 60%<\/a> of U.S. <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-shopping-stats\/\">holiday shoppers<\/a> plan to spend over $250, with 10% aiming to spend more than $1,000.<\/p>\n\n\n\n<p>6. Households making over<a href=\"https:\/\/nrf.com\/research-insights\/holiday-data-and-trends\/winter-holidays\"> $150K<\/a> are expected to spend 21% more\u2014almost $327 extra\u2014on holiday purchases compared to last year.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-consumer-spend-on-holiday-gifts.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1157&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;567&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1157\" height=\"567\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-consumer-spend-on-holiday-gifts.png\" alt=\"Average consumer spend on holiday gifts\" class=\"wp-image-1324\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-consumer-spend-on-holiday-gifts.png 1157w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-consumer-spend-on-holiday-gifts-300x147.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-consumer-spend-on-holiday-gifts-1024x502.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-consumer-spend-on-holiday-gifts-768x376.png 768w\" sizes=\"(max-width: 1157px) 100vw, 1157px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Average consumer spend on holiday gifts\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Average consumer spend on holiday gifts<br><a href=\"https:\/\/www.oberlo.com\/statistics\/what-does-the-average-consumer-spend-on-gifts-during-the-holiday-season\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average consumer spend on holiday gifts\" class=\"wp-image-1324\" \/><figcaption class=\"wp-element-caption\">Average consumer spend on holiday gifts<br><a href=\"https:\/\/www.oberlo.com\/statistics\/what-does-the-average-consumer-spend-on-gifts-during-the-holiday-season\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average consumer spend on holiday gifts\" class=\"wp-image-1324\" \/><figcaption class=\"wp-element-caption\">Average consumer spend on holiday gifts<br><a href=\"https:\/\/www.oberlo.com\/statistics\/what-does-the-average-consumer-spend-on-gifts-during-the-holiday-season\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>7. The<a href=\"https:\/\/tinuiti.com\/research-insights\/research\/2022-holiday-shopper-study\/\"> biggest factors<\/a> in holiday buying decisions are: Price (50%), sales or discounts (22%), free shipping (13%), fast shipping (7%), online pick up in-store (4%), and easy returns (4%).<\/p>\n\n\n\n<p>8. <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/social-media\">Social media<\/a> also plays an important role in holiday shopping, with<a href=\"https:\/\/tinuiti.com\/research-insights\/research\/2022-holiday-shopper-study\/\"> 56%<\/a> of Gen Z looking at <a href=\"https:\/\/keywordseverywhere.com\/blog\/tiktok-stats\/\">TikTok<\/a> for ideas and 38% of Boomers checking out <a href=\"https:\/\/keywordseverywhere.com\/blog\/facebook-stats\/\">Facebook<\/a>.<\/p>\n\n\n\n<p>9. According to Keywords Everywhere, the term &#8220;Holiday Marketing Campaigns&#8221; gets 1,600 <a href=\"https:\/\/keywordseverywhere.com\/blog\/how-to-see-how-many-searches-a-keyword-gets\/\">searches a month<\/a>, showing that marketers are focusing more on holiday campaigns to boost sales.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-holiday-marketing-campaigns.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;426&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;259&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"426\" height=\"259\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-holiday-marketing-campaigns.png\" alt=\"Keywords Everywhere data for holiday marketing campaigns\" class=\"wp-image-1325\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-holiday-marketing-campaigns.png 426w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-holiday-marketing-campaigns-300x182.png 300w\" sizes=\"(max-width: 426px) 100vw, 426px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keywords Everywhere data for holiday marketing campaigns\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keywords Everywhere data for holiday marketing campaigns<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for holiday marketing campaigns\" class=\"wp-image-1325\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for holiday marketing campaigns<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for holiday marketing campaigns\" class=\"wp-image-1325\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for holiday marketing campaigns<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Retail and eCommerce Statistics<\/h2>\n\n\n\n<p>eCommerce keeps booming, with millions of people <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-commerce-stats\/\">shopping online<\/a> for the holidays and all year long. By 2025, there will be about <a href=\"https:\/\/www.webfx.com\/blog\/marketing\/online-shopping-statistics\/\">273 million<\/a> eCommerce shoppers in the U.S.&nbsp;<\/p>\n\n\n\n<p>Retail stores are also thriving, with store numbers rising alongside the industry and economy, despite the growth in eCommerce.&nbsp;<\/p>\n\n\n\n<p>Below we&#8217;ve shared some of the key <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-shopping-stats\/\">stats on retail<\/a> and <a href=\"https:\/\/keywordseverywhere.com\/blog\/ecommerce-stats\/\">eCommerce<\/a>:<\/p>\n\n\n\n<p>10. NRF predicts that retail sales will grow<a href=\"https:\/\/nrf.com\/research-insights\/state-retail#:~:text=NRF%20forecasts%20that%20retail%20sales,sales%20growth%20of%20%245.1%20trillion.\"> by 2.5% to 3.5%<\/a> in 2025, reaching between $5.23 trillion and $5.28 trillion. This is up from last year&#8217;s 3.6% growth with sales of $5.1 trillion.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/NRF-2024-annual-retail-sales-forecast.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1035&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;570&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1035\" height=\"570\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/NRF-2024-annual-retail-sales-forecast.png\" alt=\"NRF 2024 annual retail sales forecast\" class=\"wp-image-1326\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/NRF-2024-annual-retail-sales-forecast.png 1035w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/NRF-2024-annual-retail-sales-forecast-300x165.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/NRF-2024-annual-retail-sales-forecast-1024x564.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/NRF-2024-annual-retail-sales-forecast-768x423.png 768w\" sizes=\"(max-width: 1035px) 100vw, 1035px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: NRF 2024 annual retail sales forecast\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">NRF 2024 annual retail sales forecast<br><a href=\"https:\/\/nrf.com\/research-insights\/state-retail#:~:text=NRF%20forecasts%20that%20retail%20sales,sales%20growth%20of%20%245.1%20trillion.\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"NRF 2024 annual retail sales forecast\" class=\"wp-image-1326\" \/><figcaption class=\"wp-element-caption\">NRF 2024 annual retail sales forecast<br><a href=\"https:\/\/nrf.com\/research-insights\/state-retail#:~:text=NRF%20forecasts%20that%20retail%20sales,sales%20growth%20of%20%245.1%20trillion.\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"NRF 2024 annual retail sales forecast\" class=\"wp-image-1326\" \/><figcaption class=\"wp-element-caption\">NRF 2024 annual retail sales forecast<br><a href=\"https:\/\/nrf.com\/research-insights\/state-retail#:~:text=NRF%20forecasts%20that%20retail%20sales,sales%20growth%20of%20%245.1%20trillion.\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>11. <a href=\"https:\/\/nrf.com\/research-insights\/state-retail#:~:text=NRF%20forecasts%20that%20retail%20sales,sales%20growth%20of%20%245.1%20trillion.\">Nine<\/a> out of the top ten e-commerce sites are run by retailers that also have physical stores.<\/p>\n\n\n\n<p>12. The biggest<a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/retail-distribution\/holiday-retail-sales-consumer-survey.html\"> holiday spending<\/a> will be on gift cards, toys and hobbies, and health and wellness items.<\/p>\n\n\n\n<p>13. To handle supply chain issues, about<a href=\"https:\/\/moosend.com\/blog\/christmas-marketing-stats\/#cyber-monday-and-black-friday\"> 55%<\/a> of businesses are spreading out sales over a longer period, and 53% are starting their <a href=\"https:\/\/keywordseverywhere.com\/marketing-stats.html\">marketing campaigns<\/a> earlier or adding more local and national suppliers.<\/p>\n\n\n\n<p>14. NRF surveys also show that over<a href=\"https:\/\/nrf.com\/research-insights\/state-retail#:~:text=NRF%20forecasts%20that%20retail%20sales,sales%20growth%20of%20%245.1%20trillion.\"> 50%<\/a> of retailers now offer or plan to offer ship-from-store services.<\/p>\n\n\n\n<p>15. eCommerce and physical stores work together well.<a href=\"http:\/\/reports.icsc.org\/thehaloeffect\"> ICSC<\/a> found that opening a new store can boost web traffic to that retailer\u2019s site by 37% and increase their share of web traffic in the market by 27%.<\/p>\n\n\n\n<p>16. Amazon is the biggest eCommerce retailer in the U.S., outpacing the next 15 largest online stores combined. In 2024, Amazon&#8217;s U.S. retail eCommerce sales are expected to grow by<a href=\"https:\/\/www.emarketer.com\/insights\/amazon-revenue\/\"> 10.5%<\/a>, hitting $491.65 billion, according to eMarketer&#8217;s February 2024 forecast.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Retail-eCommerce-sales-by-company.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;508&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;572&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"508\" height=\"572\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Retail-eCommerce-sales-by-company.png\" alt=\"Retail eCommerce sales, by company\" class=\"wp-image-1327\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Retail-eCommerce-sales-by-company.png 508w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Retail-eCommerce-sales-by-company-266x300.png 266w\" sizes=\"(max-width: 508px) 100vw, 508px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Retail eCommerce sales, by company\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Retail eCommerce sales, by company<br><a href=\"https:\/\/www.emarketer.com\/insights\/amazon-revenue\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Retail eCommerce sales, by company\" class=\"wp-image-1327\" \/><figcaption class=\"wp-element-caption\">Retail eCommerce sales, by company<br><a href=\"https:\/\/www.emarketer.com\/insights\/amazon-revenue\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Retail eCommerce sales, by company\" class=\"wp-image-1327\" \/><figcaption class=\"wp-element-caption\">Retail eCommerce sales, by company<br><a href=\"https:\/\/www.emarketer.com\/insights\/amazon-revenue\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>17. Shoppers are looking for brands with loyalty programs. Research shows that about<a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/shopping-index\/\"> 46%<\/a> of shoppers say earning and using loyalty points is the second most important factor in their buying decisions, after price.<\/p>\n\n\n\n<p>18. Salesforce Shopping Index reports that this holiday season\u2014<a href=\"https:\/\/www.salesforce.com\/resources\/research-reports\/shopping-index\/\">2 out of 5<\/a> purchases will be made by loyal repeat customers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SMS and Email Marketing Statistics<\/h2>\n\n\n\n<p>SMS and <a href=\"https:\/\/keywordseverywhere.com\/blog\/email-marketing-stats\/\">email marketing<\/a> are <a href=\"https:\/\/keywordseverywhere.com\/blog\/seo-tools\/\">powerful tools for marketers<\/a>, especially during the holiday season when used correctly. Here are some key holiday marketing stats that show how email and <a href=\"https:\/\/keywordseverywhere.com\/blog\/mobile-marketing-stats\/\">SMS can boost your holiday strategy<\/a>:<\/p>\n\n\n\n<p>19. A solid<a href=\"https:\/\/www.salesforce.com\/blog\/data-driven-holiday-predictions\/\"> 68%<\/a> of holiday shoppers pay more attention to emails from companies during Christmas.<\/p>\n\n\n\n<p>20. People who buy products through email spend about<a href=\"https:\/\/disruptiveadvertising.com\/blog\/marketing\/email-marketing-statistics\/\"> 138%<\/a> more than those who just get email offers.<\/p>\n\n\n\n<p>21. About<a href=\"https:\/\/www.salecycle.com\/blog\/featured\/18-essential-email-marketing-statistics\/\"> 42.3%<\/a> of shoppers delete emails that aren\u2019t optimized for mobile devices.<\/p>\n\n\n\n<p>22. Marketing emails give an average return of<a href=\"https:\/\/www.litmus.com\/blog\/infographic-the-roi-of-email-marketing?ref=automizely.ghost.io\"> $36<\/a> for every $1 spent.<\/p>\n\n\n\n<p>23. <a href=\"https:\/\/blog.aweber.com\/learn\/email-marketing-statistics.htm\">77%<\/a> of small businesses have email <a href=\"https:\/\/keywordseverywhere.com\/blog\/conversion-rate-optimization-stats\/\">click-through rates<\/a> ranging from 1% to 10%. However, 61% of small businesses with <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/copywriting\/email-writing\">effective email content<\/a> see click-through rates of 6% or more.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-email-click-through-rates.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;866&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;594&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"866\" height=\"594\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-email-click-through-rates.png\" alt=\"Average email click-through rates\" class=\"wp-image-1328\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-email-click-through-rates.png 866w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-email-click-through-rates-300x206.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Average-email-click-through-rates-768x527.png 768w\" sizes=\"(max-width: 866px) 100vw, 866px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Average email click-through rates\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Average email click-through rates<br><a href=\"https:\/\/blog.aweber.com\/learn\/email-marketing-statistics.htm\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average email click-through rates\" class=\"wp-image-1328\" \/><figcaption class=\"wp-element-caption\">Average email click-through rates<br><a href=\"https:\/\/blog.aweber.com\/learn\/email-marketing-statistics.htm\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average email click-through rates\" class=\"wp-image-1328\" \/><figcaption class=\"wp-element-caption\">Average email click-through rates<br><a href=\"https:\/\/blog.aweber.com\/learn\/email-marketing-statistics.htm\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>24. Consumers are more likely to click on cart abandonment SMS messages (<a href=\"https:\/\/www.salecycle.com\/blog\/strategies\/a-beginners-guide-to-sms-remarketing\/\">36%<\/a>) than on emails (3.2%).<\/p>\n\n\n\n<p>25. Around<a href=\"https:\/\/www.mytotalretail.com\/article\/notable-email-and-sms-marketing-trends-from-the-first-half-of-2023\/\"> 40%<\/a> of people who click on an automated email end up making a purchase.<\/p>\n\n\n\n<p>26. In the first half of 2023, brands sent<a href=\"https:\/\/www.mytotalretail.com\/article\/notable-email-and-sms-marketing-trends-from-the-first-half-of-2023\/\"> 32.8%<\/a> more scheduled emails, 99.2% more automated emails\u2014and 47.9% more SMS messages compared to the previous year.<\/p>\n\n\n\n<p>27. <a href=\"https:\/\/www.mytotalretail.com\/article\/notable-email-and-sms-marketing-trends-from-the-first-half-of-2023\/\">One in 10<\/a> people who received a marketing SMS in early 2023 clicked on it.<\/p>\n\n\n\n<p>28. A strong<a href=\"https:\/\/99firms.com\/blog\/sms-marketing-stats\/#gref\"> 91%<\/a> of customers are interested in receiving text messages. With such high interest, more companies are likely to put money into text message marketing tools and services.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Consumer-interest-in-promotional-SMS.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;738&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;472&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"738\" height=\"472\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Consumer-interest-in-promotional-SMS.png\" alt=\"Consumer interest in promotional SMS\" class=\"wp-image-1329\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Consumer-interest-in-promotional-SMS.png 738w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Consumer-interest-in-promotional-SMS-300x192.png 300w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Consumer interest in promotional SMS\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Consumer interest in promotional SMS<br><a href=\"https:\/\/99firms.com\/blog\/sms-marketing-stats\/#gref\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Consumer interest in promotional SMS\" class=\"wp-image-1329\" \/><figcaption class=\"wp-element-caption\">Consumer interest in promotional SMS<br><a href=\"https:\/\/99firms.com\/blog\/sms-marketing-stats\/#gref\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Consumer interest in promotional SMS\" class=\"wp-image-1329\" \/><figcaption class=\"wp-element-caption\">Consumer interest in promotional SMS<br><a href=\"https:\/\/99firms.com\/blog\/sms-marketing-stats\/#gref\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Consumer Spending and Preferences Statistics<\/h2>\n\n\n\n<p>From gift cards and coupons to holiday promotions, there\u2019s a lot for businesses to look forward to this season. Knowing how holiday shoppers spend can help you plan your marketing strategy.&nbsp;<\/p>\n\n\n\n<p>Check out these holiday spending stats that apply to any industry:<\/p>\n\n\n\n<p>29. <a href=\"https:\/\/localiq.com\/resources\/holiday-marketing-2020\/\">56%<\/a> of shoppers plan to finish their holiday buying before December.<\/p>\n\n\n\n<p>30. <a href=\"https:\/\/localiq.com\/blog\/holiday-spending-statistics\/\">91%<\/a> admit to making last-minute holiday purchases\u2014with 30% of those happening a week or two before, and 7% doing it on the actual day.<\/p>\n\n\n\n<p>31. Because of worries about long delivery times and supply chain issues,<a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/retail-distribution\/holiday-retail-sales-consumer-survey.html\"> 39%<\/a> of consumers plan to start their holiday shopping earlier this year.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/When-consumers-start-planning-holiday-shopping.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;924&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;598&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"924\" height=\"598\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/When-consumers-start-planning-holiday-shopping.png\" alt=\"When consumers start planning holiday shopping\" class=\"wp-image-1330\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/When-consumers-start-planning-holiday-shopping.png 924w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/When-consumers-start-planning-holiday-shopping-300x194.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/When-consumers-start-planning-holiday-shopping-768x497.png 768w\" sizes=\"(max-width: 924px) 100vw, 924px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: When consumers start planning holiday shopping\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">When consumers start planning holiday shopping<br><a href=\"https:\/\/www.wonderflow.ai\/blog\/Christmas-is-early-Key-2023-Holiday-Consumer-Trends-VoC-Insights-for-Marketers-to-Unwrap\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"When consumers start planning holiday shopping\" class=\"wp-image-1330\" \/><figcaption class=\"wp-element-caption\">When consumers start planning holiday shopping<br><a href=\"https:\/\/www.wonderflow.ai\/blog\/Christmas-is-early-Key-2023-Holiday-Consumer-Trends-VoC-Insights-for-Marketers-to-Unwrap\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"When consumers start planning holiday shopping\" class=\"wp-image-1330\" \/><figcaption class=\"wp-element-caption\">When consumers start planning holiday shopping<br><a href=\"https:\/\/www.wonderflow.ai\/blog\/Christmas-is-early-Key-2023-Holiday-Consumer-Trends-VoC-Insights-for-Marketers-to-Unwrap\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>32. <a href=\"https:\/\/www.emarketer.com\/content\/key-stats-on-holiday-retail-2024\">16%<\/a> of U.S. consumers have already started buying holiday gifts, according to June 2024 data from CivicScience.<a href=\"https:\/\/www.emarketer.com\/content\/key-stats-on-holiday-retail-2024\"> 31%<\/a> of those early shoppers are using \u201cbuy now, pay later\u201d services like Affirm, Afterpay, and Splitit.<\/p>\n\n\n\n<p>33. Using \u201cbuy now, pay later\u201d can increase average order values by<a href=\"https:\/\/fitsmallbusiness.com\/what-is-buy-now-pay-later\/\"> 85%<\/a>, and<a href=\"https:\/\/www.webfx.com\/blog\/marketing\/online-shopping-statistics\/\"> 45%<\/a> of people make purchases with this option that they wouldn\u2019t otherwise buy.<\/p>\n\n\n\n<p>34. Nearly a third (<a href=\"https:\/\/www.emarketer.com\/content\/key-stats-on-holiday-retail-2024\">31%<\/a>) of U.S. adults appreciate \u201cwish list\u201d features, such as saving for later or sharing options, as part of a personalized shopping experience, according to March 2024 data from Bizrate Insights.<\/p>\n\n\n\n<p>35. <a href=\"https:\/\/near.com\/blogs\/gen-z-and-millennials-to-spend-more-on-holiday-shopping\/\">Gen Z and millennials<\/a> are expected to spend the most on holiday shopping this year.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Gen-Z-and-Millennials-to-lead-the-way-in-holiday-spending.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;806&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;388&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"806\" height=\"388\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Gen-Z-and-Millennials-to-lead-the-way-in-holiday-spending.png\" alt=\"Gen Z and Millennials to lead the way in holiday spending\" class=\"wp-image-1331\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Gen-Z-and-Millennials-to-lead-the-way-in-holiday-spending.png 806w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Gen-Z-and-Millennials-to-lead-the-way-in-holiday-spending-300x144.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Gen-Z-and-Millennials-to-lead-the-way-in-holiday-spending-768x370.png 768w\" sizes=\"(max-width: 806px) 100vw, 806px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Gen Z and Millennials to lead the way in holiday spending\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Gen Z and Millennials to lead the way in holiday spending<br><a href=\"https:\/\/azira.com\/blogs\/gen-z-and-millennials-to-spend-more-on-holiday-shopping\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Gen Z and Millennials to lead the way in holiday spending\" class=\"wp-image-1331\" \/><figcaption class=\"wp-element-caption\">Gen Z and Millennials to lead the way in holiday spending<br><a href=\"https:\/\/azira.com\/blogs\/gen-z-and-millennials-to-spend-more-on-holiday-shopping\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Gen Z and Millennials to lead the way in holiday spending\" class=\"wp-image-1331\" \/><figcaption class=\"wp-element-caption\">Gen Z and Millennials to lead the way in holiday spending<br><a href=\"https:\/\/azira.com\/blogs\/gen-z-and-millennials-to-spend-more-on-holiday-shopping\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>36. <a href=\"https:\/\/www.bankrate.com\/finance\/credit-cards\/early-holiday-shopping\/\">87%<\/a> of holiday buyers plan to use at least one money-saving strategy so offering competitive prices can give you a big edge.<\/p>\n\n\n\n<p>37. <a href=\"https:\/\/www.statista.com\/forecasts\/997240\/drivers-of-online-purchases-in-the-us\">54%<\/a> of shoppers enjoy buying online for direct home delivery, and<a href=\"https:\/\/www.retaildive.com\/press-release\/20220725-survey-62-of-shoppers-expect-their-free-shipping-orders-to-arrive-in-3-bu\/\"> 62%<\/a> expect their orders to arrive in less than 3 business days.<\/p>\n\n\n\n<p>38. About<a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/retail-distribution\/holiday-retail-sales-consumer-survey.html\"> half<\/a> of Christmas shoppers prefer brands that practice sustainability.<\/p>\n\n\n\n<p>39. A solid<a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/retail-distribution\/holiday-retail-sales-consumer-survey.html\"> 85%<\/a> of buyers like free shipping, while only 15% prefer faster shipping.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-important-factors-in-choosing-a-retailer-for-the-holidays.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;868&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;611&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"868\" height=\"611\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-important-factors-in-choosing-a-retailer-for-the-holidays.png\" alt=\"Most important factors in choosing a retailer for the holidays\" class=\"wp-image-1332\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-important-factors-in-choosing-a-retailer-for-the-holidays.png 868w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-important-factors-in-choosing-a-retailer-for-the-holidays-300x211.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-important-factors-in-choosing-a-retailer-for-the-holidays-768x541.png 768w\" sizes=\"(max-width: 868px) 100vw, 868px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Most important factors in choosing a retailer for the holidays\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Most important factors in choosing a retailer for the holidays<br><a href=\"https:\/\/www.statista.com\/chart\/6889\/holiday-season-shopping-priorities\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Most important factors in choosing a retailer for the holidays\" class=\"wp-image-1332\" \/><figcaption class=\"wp-element-caption\">Most important factors in choosing a retailer for the holidays<br><a href=\"https:\/\/www.statista.com\/chart\/6889\/holiday-season-shopping-priorities\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Most important factors in choosing a retailer for the holidays\" class=\"wp-image-1332\" \/><figcaption class=\"wp-element-caption\">Most important factors in choosing a retailer for the holidays<br><a href=\"https:\/\/www.statista.com\/chart\/6889\/holiday-season-shopping-priorities\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Online Holiday Shopping Statistics<\/h2>\n\n\n\n<p>Online shopping has pretty much become a holiday tradition all on its own. With everyone glued to their screens these days, finding the perfect gifts online has become a huge part of the holiday season.&nbsp;<\/p>\n\n\n\n<p>Here are some of the top holiday marketing <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-shopping-stats\/\">stats about online shopping<\/a>:<\/p>\n\n\n\n<p>40. Recent<a href=\"https:\/\/reports.tinuiti.com\/2023-holiday-shopping-trends\/content\"> survey<\/a> results reveal that nearly 1 in 10 shoppers (9%) plan to do all their winter shopping online.&nbsp;<\/p>\n\n\n\n<p>41. Another <a href=\"https:\/\/reports.tinuiti.com\/2023-holiday-shopping-trends\/content\">31%<\/a> will mostly shop online but will also hit some physical stores, while 37% plan to split their shopping evenly between online and in-store.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Percentage-of-holiday-shopping-done-online.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1021&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;522&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1021\" height=\"522\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Percentage-of-holiday-shopping-done-online.png\" alt=\"Percentage of holiday shopping done online\" class=\"wp-image-1333\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Percentage-of-holiday-shopping-done-online.png 1021w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Percentage-of-holiday-shopping-done-online-300x153.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Percentage-of-holiday-shopping-done-online-768x393.png 768w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Percentage of holiday shopping done online\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Percentage of holiday shopping done online<br><a href=\"https:\/\/www.oberlo.com\/statistics\/what-percentage-of-holiday-shopping-do-consumers-complete-online\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Percentage of holiday shopping done online\" class=\"wp-image-1333\" \/><figcaption class=\"wp-element-caption\">Percentage of holiday shopping done online<br><a href=\"https:\/\/www.oberlo.com\/statistics\/what-percentage-of-holiday-shopping-do-consumers-complete-online\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Percentage of holiday shopping done online\" class=\"wp-image-1333\" \/><figcaption class=\"wp-element-caption\">Percentage of holiday shopping done online<br><a href=\"https:\/\/www.oberlo.com\/statistics\/what-percentage-of-holiday-shopping-do-consumers-complete-online\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>42. Nearly<a href=\"https:\/\/www.npd.com\/news\/thought-leadership\/2021\/2021-holiday-spending-seasonal-trends\/\"> 50%<\/a> of holiday shoppers will choose to have gifts shipped directly to family and friends.<\/p>\n\n\n\n<p>43. For online orders\u2014<a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/retail-distribution\/holiday-retail-sales-consumer-survey.html\">73%<\/a> of shoppers will go with standard delivery, while 47% will pick same-day or next-day delivery.<\/p>\n\n\n\n<p>44. <a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/retail-distribution\/holiday-retail-sales-consumer-survey.html\">33%<\/a> of holiday shoppers like the \u201cbuy online, pick up in-store\u201d option, and 21% prefer curbside pickup.<\/p>\n\n\n\n<p>45. A whopping<a href=\"https:\/\/www.colibricontent.com\/holiday-marketing\/\"> 82%<\/a> of holiday shoppers turn to Amazon for their gifts.<\/p>\n\n\n\n<p>46. According to Keywords Everywhere, there\u2019s a big search spike for terms like &#8220;Christmas gifts,&#8221; showing that more people are hunting for gifts online.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-christmas-gifts.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;419&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;280&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"419\" height=\"280\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-christmas-gifts.png\" alt=\"Keywords Everywhere data for Christmas gifts\" class=\"wp-image-1334\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-christmas-gifts.png 419w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Keywords-Everywhere-data-for-christmas-gifts-300x200.png 300w\" sizes=\"(max-width: 419px) 100vw, 419px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keywords Everywhere data for Christmas gifts\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keywords Everywhere data for Christmas gifts<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for Christmas gifts\" class=\"wp-image-1334\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for Christmas gifts<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for Christmas gifts\" class=\"wp-image-1334\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for Christmas gifts<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>47. A September<a href=\"https:\/\/www.statista.com\/statistics\/1270466\/expected-change-online-holiday-shopping-united-states-age\/\"> 2022 survey<\/a> found that over half of Gen Z consumers in the U.S. plan to shop more online and in-store this year compared to last.<\/p>\n\n\n\n<p>48. <a href=\"https:\/\/tinuiti.com\/research-insights\/research\/2022-holiday-shopper-study\/\">86%<\/a> of shoppers will use Amazon for holiday shopping, 60% will shop on Walmart.com, and 47% will check out Target.<\/p>\n\n\n\n<p>49. According to Tinuiti&#8217;s Holiday Survey,<a href=\"https:\/\/tinuiti.com\/research-insights\/research\/2021-holiday-consumer-spending-trends\/\"> 75%<\/a> of people will do at least some of their gift shopping on their phones.<\/p>\n\n\n\n<p>50. About<a href=\"https:\/\/tinuiti.com\/research-insights\/research\/2022-holiday-shopper-study\/\"> 85%<\/a> of Gen Z will use a phone or tablet for holiday shopping, compared to 87% of millennials.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-consumers-will-shop-using-their-mobile-device.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1283&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;728&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1283\" height=\"728\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-consumers-will-shop-using-their-mobile-device.png\" alt=\"Most consumers will shop using their mobile device\" class=\"wp-image-1335\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-consumers-will-shop-using-their-mobile-device.png 1283w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-consumers-will-shop-using-their-mobile-device-300x170.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-consumers-will-shop-using-their-mobile-device-1024x581.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Most-consumers-will-shop-using-their-mobile-device-768x436.png 768w\" sizes=\"(max-width: 1283px) 100vw, 1283px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Most consumers will shop using their mobile device\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Most consumers will shop using their mobile device<br><a href=\"https:\/\/www.is.com\/community\/blog\/8-key-findings-to-help-you-master-your-holiday-advertising-strategy\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Most consumers will shop using their mobile device\" class=\"wp-image-1335\" \/><figcaption class=\"wp-element-caption\">Most consumers will shop using their mobile device<br><a href=\"https:\/\/www.is.com\/community\/blog\/8-key-findings-to-help-you-master-your-holiday-advertising-strategy\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Most consumers will shop using their mobile device\" class=\"wp-image-1335\" \/><figcaption class=\"wp-element-caption\">Most consumers will shop using their mobile device<br><a href=\"https:\/\/www.is.com\/community\/blog\/8-key-findings-to-help-you-master-your-holiday-advertising-strategy\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">In-store Holiday Shopping Statistics<\/h2>\n\n\n\n<p>Even though <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-shopping-stats\/\">online shopping<\/a> is huge, brick-and-mortar stores still have their charm.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s dive into some key holiday marketing stats that show why in-store shopping remains popular during the holiday season.<\/p>\n\n\n\n<p>51. <a href=\"https:\/\/fortunly.com\/statistics\/christmas-spending-statistics\/#gref\">60%<\/a> of U.S. holiday shoppers prefer brick-and-mortar stores so they can touch\/see products before buying.<\/p>\n\n\n\n<p>52. <a href=\"https:\/\/www2.deloitte.com\/content\/dam\/insights\/articles\/us164630_2021-holiday-retail-survey\/DI_2021-Deloitte-holiday-retail-survey.pdf\">42%<\/a> of holiday shoppers like supporting <a href=\"https:\/\/keywordseverywhere.com\/blog\/local-seo-stats\/\">local businesses<\/a> over big national chains.<\/p>\n\n\n\n<p>53. According to the National Retail Federation, about<a href=\"https:\/\/www.statista.com\/chart\/16196\/where-us-consumers-plan-to-shop-in-the-holiday-season\/\"> 58%<\/a> of buyers will shop online this holiday season, while 49% plan to visit department stores, 48% will head to discount stores, and 44% will make purchases at grocery stores.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-US-consumers-planning-to-shop-across-different-channels.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;618&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;595&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"618\" height=\"595\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-US-consumers-planning-to-shop-across-different-channels.png\" alt=\"Share of US consumers planning to shop across different channels\" class=\"wp-image-1336\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-US-consumers-planning-to-shop-across-different-channels.png 618w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-US-consumers-planning-to-shop-across-different-channels-300x289.png 300w\" sizes=\"(max-width: 618px) 100vw, 618px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Share of US consumers planning to shop across different channels\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Share of US consumers planning to shop across different channels<br><a href=\"https:\/\/www.statista.com\/chart\/16196\/where-us-consumers-plan-to-shop-in-the-holiday-season\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Share of US consumers planning to shop across different channels\" class=\"wp-image-1336\" \/><figcaption class=\"wp-element-caption\">Share of US consumers planning to shop across different channels<br><a href=\"https:\/\/www.statista.com\/chart\/16196\/where-us-consumers-plan-to-shop-in-the-holiday-season\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Share of US consumers planning to shop across different channels\" class=\"wp-image-1336\" \/><figcaption class=\"wp-element-caption\">Share of US consumers planning to shop across different channels<br><a href=\"https:\/\/www.statista.com\/chart\/16196\/where-us-consumers-plan-to-shop-in-the-holiday-season\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>54. On average, holiday shoppers are willing to travel about<a href=\"https:\/\/www2.deloitte.com\/content\/dam\/insights\/articles\/us164630_2021-holiday-retail-survey\/DI_2021-Deloitte-holiday-retail-survey.pdf\"> 11.5 miles<\/a> to buy a gift from a retailer.<\/p>\n\n\n\n<p>55. About<a href=\"https:\/\/localiq.com\/blog\/2021-holiday-marketing-tips\/\"> 82%<\/a> of people use festive in-store displays for information during their holiday shopping.<\/p>\n\n\n\n<p>56. <a href=\"https:\/\/www.getdor.com\/blog\/2020\/03\/26\/retail-stats-numbers-and-benchmarks\/\">55%<\/a> shop in stores to browse for new gift ideas, and 52% want to touch or see products to check their quality.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Reasons-why-consumers-shop-in-stores.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;804&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;476&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"804\" height=\"476\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Reasons-why-consumers-shop-in-stores.png\" alt=\"Reasons why consumers shop in stores\" class=\"wp-image-1337\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Reasons-why-consumers-shop-in-stores.png 804w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Reasons-why-consumers-shop-in-stores-300x178.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Reasons-why-consumers-shop-in-stores-768x455.png 768w\" sizes=\"(max-width: 804px) 100vw, 804px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Reasons why consumers shop in stores\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Reasons why consumers shop in stores<br><a href=\"https:\/\/www.getdor.com\/blog\/2020\/03\/26\/retail-stats-numbers-and-benchmarks\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Reasons why consumers shop in stores\" class=\"wp-image-1337\" \/><figcaption class=\"wp-element-caption\">Reasons why consumers shop in stores<br><a href=\"https:\/\/www.getdor.com\/blog\/2020\/03\/26\/retail-stats-numbers-and-benchmarks\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Reasons why consumers shop in stores\" class=\"wp-image-1337\" \/><figcaption class=\"wp-element-caption\">Reasons why consumers shop in stores<br><a href=\"https:\/\/www.getdor.com\/blog\/2020\/03\/26\/retail-stats-numbers-and-benchmarks\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>57. <a href=\"https:\/\/www.inmar.com\/blog\/thought-leadership\/holiday-bummer-delta-variants-possible-holiday-impact?utm_source=MQL+-+Advertising&amp;utm_medium=Social+Media+Today&amp;utm_content=Email&amp;utm_campaign=2021+Holiday+Trends+Guide+%28SMT%29\">22%<\/a> plan to buy holiday supplies (decor, recipe ingredients, etc) both online and in-store.<\/p>\n\n\n\n<p>58. <a href=\"https:\/\/sgbonline.com\/study-gen-z-and-boomers-most-likely-to-shop-in-store\/\">97%<\/a> of Gen Z shoppers prefer brick-and-mortar stores over other generations.<\/p>\n\n\n\n<p>59. <a href=\"https:\/\/www.businessinsider.com\/gen-z-loves-shopping-in-store-as-much-online-survey-2023-6\">30%<\/a> of Gen Z shoppers choose in-store shopping for the immediate availability of products.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-in-store-revenues-by-age.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;975&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;617&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"975\" height=\"617\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-in-store-revenues-by-age.png\" alt=\"Share of in-store revenues by age\" class=\"wp-image-1338\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-in-store-revenues-by-age.png 975w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-in-store-revenues-by-age-300x190.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Share-of-in-store-revenues-by-age-768x486.png 768w\" sizes=\"(max-width: 975px) 100vw, 975px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Share of in-store revenues by age\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Share of in-store revenues by age<br><a href=\"https:\/\/sgbonline.com\/study-gen-z-and-boomers-most-likely-to-shop-in-store\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Share of in-store revenues by age\" class=\"wp-image-1338\" \/><figcaption class=\"wp-element-caption\">Share of in-store revenues by age<br><a href=\"https:\/\/sgbonline.com\/study-gen-z-and-boomers-most-likely-to-shop-in-store\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Share of in-store revenues by age\" class=\"wp-image-1338\" \/><figcaption class=\"wp-element-caption\">Share of in-store revenues by age<br><a href=\"https:\/\/sgbonline.com\/study-gen-z-and-boomers-most-likely-to-shop-in-store\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Social Media Holiday Statistics<\/h2>\n\n\n\n<p>If you&#8217;re thinking about apps that really shape <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-commerce-stats\/\">how people shop<\/a>, social media networks top the list. With features like Reels and Stories boosting engagement, <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-roi-stats\/\">social media spending<\/a> has surged\u2014especially during the holiday season.&nbsp;<\/p>\n\n\n\n<p>Many small businesses now rely on social platforms to boost sales and reach their target audience.&nbsp;<\/p>\n\n\n\n<p>Here are some key holiday marketing stats that show just <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-marketing-stats\/\">how essential social media is for businesses<\/a> during the holidays:<\/p>\n\n\n\n<p>60. <a href=\"https:\/\/info.brandbastion.com\/holiday-shopping-statistics\">76%<\/a> of people have bought a product after seeing it in a brand\u2019s social media post.<\/p>\n\n\n\n<p>61. <a href=\"https:\/\/www.thinkwithgoogle.com\/consumer-insights\/consumer-trends\/connect-with-early-holiday-shoppers\/\">65%<\/a> of customers will use social media to find or buy holiday items.<\/p>\n\n\n\n<p>62. <a href=\"https:\/\/www.mckinsey.com\/capabilities\/growth-marketing-and-sales\/our-insights\/us-holiday-shopping-2021-strong-demand-meets-big-challenges\">87%<\/a> of Gen Z shoppers get their holiday shopping ideas from social media.<\/p>\n\n\n\n<p>63. <a href=\"https:\/\/www.salesforce.com\/blog\/holiday-shopping-predictions\/\">50%<\/a> of shoppers are more likely to visit a brand&#8217;s website after seeing a <a href=\"https:\/\/keywordseverywhere.com\/blog\/online-advertising-stats\/\">social media ad<\/a>, compared to 39% who respond to <a href=\"https:\/\/keywordseverywhere.com\/blog\/email-marketing-stats\/\">promotional emails<\/a>.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/35-of-shoppers-find-holiday-inspiration-on-social-media.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;816&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;531&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"816\" height=\"531\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/35-of-shoppers-find-holiday-inspiration-on-social-media.png\" alt=\"35% of shoppers find holiday inspiration on social media\" class=\"wp-image-1339\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/35-of-shoppers-find-holiday-inspiration-on-social-media.png 816w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/35-of-shoppers-find-holiday-inspiration-on-social-media-300x195.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/35-of-shoppers-find-holiday-inspiration-on-social-media-768x500.png 768w\" sizes=\"(max-width: 816px) 100vw, 816px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: 35% of shoppers find holiday inspiration on social media\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">35% of shoppers find holiday inspiration on social media<br><a href=\"https:\/\/www.digitalinformationworld.com\/2022\/10\/consumer-survey-reveals-what-2022.html\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"35% of shoppers find holiday inspiration on social media\" class=\"wp-image-1339\" \/><figcaption class=\"wp-element-caption\">35% of shoppers find holiday inspiration on social media<br><a href=\"https:\/\/www.digitalinformationworld.com\/2022\/10\/consumer-survey-reveals-what-2022.html\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"35% of shoppers find holiday inspiration on social media\" class=\"wp-image-1339\" \/><figcaption class=\"wp-element-caption\">35% of shoppers find holiday inspiration on social media<br><a href=\"https:\/\/www.digitalinformationworld.com\/2022\/10\/consumer-survey-reveals-what-2022.html\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>64. <a href=\"https:\/\/www.salesforce.com\/blog\/holiday-shopping-predictions\/\">34%<\/a> of shoppers plan to use social media to look for or buy holiday products.<\/p>\n\n\n\n<p>65. <a href=\"https:\/\/roirevolution.com\/blog\/2021-holiday-shopping-ecommerce-stats-trends-june-2021\/\">58%<\/a> of all consumers will let social media guide their holiday buying decisions, with <a href=\"https:\/\/keywordseverywhere.com\/blog\/facebook-stats\/\">Facebook<\/a>, <a href=\"https:\/\/keywordseverywhere.com\/blog\/youtube-stats\/\">YouTube<\/a>, and <a href=\"https:\/\/keywordseverywhere.com\/blog\/instagram-stats\/\">Instagram<\/a> leading the way.<\/p>\n\n\n\n<p>67. <a href=\"https:\/\/www.colibricontent.com\/holiday-marketing\/\">96%<\/a> of shoppers check online reviews during the holidays.<\/p>\n\n\n\n<p>68. <a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2017\/11\/27\/holiday-marketing-stats#_ga=2.145061044.1050933594.1722506833-1856602231.1720423350\">8 in 1<\/a> holiday buyers are influenced by the internet before making a purchase\u2014with search engines being the most impactful.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cyber Monday and Black Friday Statistics<\/h2>\n\n\n\n<p>Before Christmas rolls around, Black Friday, Cyber Monday, and Cyber Week are huge shopping events that attract a lot of attention with incredible deals and discounts.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s dive into some holiday marketing stats to help you get ready for these major shopping events.<\/p>\n\n\n\n<p>69. Shoppers spend a whopping<a href=\"https:\/\/news.adobe.com\/news\/news-details\/2023\/Media-Alert-Adobe-Cyber-Monday-Surges-to-12.4-Billion-in-Online-Spending-Breaking-E-Commerce-Record\/default.aspx#:~:text=Get%20started-,Media%20Alert%3A%20Adobe%3A%20Cyber%20Monday%20Surges%20to%20%2412.4%20Billion%20in,Spending%2C%20Breaking%20E%2DCommerce%20Record&amp;text=San%20Jose%2C%20Calif.,Black%20Friday%20and%20Cyber%20Monday.%20\/\/%20https:\/\/investors.shopify.com\/news-and-events\/press-releases\/news-details\/2023\/Shopify-Merchants-Drive-Record-High-9.3-Billion-in-Black-Friday-Cyber-Monday-Sales\/default.aspx#:~:text=%2D%20November%2028%2C%202023)%20%2D,24%25%20increase%20from%20last%20year.\"> $12.4 billion<\/a> on Cyber Monday each year.<\/p>\n\n\n\n<p>70. The average American plans to spend<a href=\"https:\/\/explodingtopics.com\/blog\/cyber-monday-stats\"> $500<\/a> from Black Friday through Cyber Monday.<\/p>\n\n\n\n<p>71. <a href=\"https:\/\/cybermonday.global\/en-us\/\">90%<\/a> of U.S. shoppers are happy with their Black Friday and Cyber Monday shopping, while only 10% are not satisfied.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Top-reasons-for-dissatisfaction-with-Black-Friday-and-Cyber-Monday-shopping.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;806&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;582&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"806\" height=\"582\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Top-reasons-for-dissatisfaction-with-Black-Friday-and-Cyber-Monday-shopping.png\" alt=\"Top reasons for dissatisfaction with Black Friday and Cyber Monday shopping\" class=\"wp-image-1340\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Top-reasons-for-dissatisfaction-with-Black-Friday-and-Cyber-Monday-shopping.png 806w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Top-reasons-for-dissatisfaction-with-Black-Friday-and-Cyber-Monday-shopping-300x217.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Top-reasons-for-dissatisfaction-with-Black-Friday-and-Cyber-Monday-shopping-768x555.png 768w\" sizes=\"(max-width: 806px) 100vw, 806px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Top reasons for dissatisfaction with Black Friday and Cyber Monday shopping\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Top reasons for dissatisfaction with Black Friday and Cyber Monday shopping<br><a href=\"https:\/\/explodingtopics.com\/blog\/cyber-monday-stats\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Top reasons for dissatisfaction with Black Friday and Cyber Monday shopping\" class=\"wp-image-1340\" \/><figcaption class=\"wp-element-caption\">Top reasons for dissatisfaction with Black Friday and Cyber Monday shopping<br><a href=\"https:\/\/explodingtopics.com\/blog\/cyber-monday-stats\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Top reasons for dissatisfaction with Black Friday and Cyber Monday shopping\" class=\"wp-image-1340\" \/><figcaption class=\"wp-element-caption\">Top reasons for dissatisfaction with Black Friday and Cyber Monday shopping<br><a href=\"https:\/\/explodingtopics.com\/blog\/cyber-monday-stats\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>72. Last year,<a href=\"https:\/\/nrf.com\/blog\/checking-2023-winter-holiday-shopping-trends\"> 196.3 million<\/a> Americans shopped during Cyber Week.<\/p>\n\n\n\n<p>73. Shopify merchants racked up<a href=\"https:\/\/investors.shopify.com\/news-and-events\/press-releases\/news-details\/2023\/Shopify-Merchants-Drive-Record-High-9.3-Billion-in-Black-Friday-Cyber-Monday-Sales\/default.aspx#:~:text=(NYSE%2C%20TSX%3A%20SHOP),24%25%20increase%20from%20last%20year.\"> $9.3 billion<\/a> in sales between Black Friday and Cyber Monday.<\/p>\n\n\n\n<p>74. <a href=\"https:\/\/keywordseverywhere.com\/blog\/mobile-marketing-stats\/\">Mobile shopping<\/a> is on the rise, with smartphones making up<a href=\"https:\/\/news.adobe.com\/news\/news-details\/2023\/Media-Alert-Adobe-Cyber-Monday-Surges-to-12.4-Billion-in-Online-Spending-Breaking-E-Commerce-Record\/default.aspx#:~:text=Get%20started-,Media%20Alert%3A%20Adobe%3A%20Cyber%20Monday%20Surges%20to%20%2412.4%20Billion%20in,Spending%2C%20Breaking%20E%2DCommerce%20Record&amp;text=San%20Jose%2C%20Calif.,Black%20Friday%20and%20Cyber%20Monday.%20\/\/%20https:\/\/investors.shopify.com\/news-and-events\/press-releases\/news-details\/2023\/Shopify-Merchants-Drive-Record-High-9.3-Billion-in-Black-Friday-Cyber-Monday-Sales\/default.aspx#:~:text=%2D%20November%2028%2C%202023)%20%2D,24%25%20increase%20from%20last%20year.\"> 59%<\/a> of Cyber Monday sales in 2023, up from 55% in 2022.<\/p>\n\n\n\n<p>75. Shoppers with annual incomes of $50,000 or less plan to spend an average of<a href=\"https:\/\/www.retaildive.com\/news\/shoppers-black-friday-cyber-monday-spending-increase\/637006\/\"> $320<\/a>, while those earning $100,000 or more plan to spend $650.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Higher-income-groups-plan-to-shop-more-during-BFCM.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;937&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;619&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"937\" height=\"619\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Higher-income-groups-plan-to-shop-more-during-BFCM.png\" alt=\"Higher income groups plan to shop more during BFCM\" class=\"wp-image-1341\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Higher-income-groups-plan-to-shop-more-during-BFCM.png 937w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Higher-income-groups-plan-to-shop-more-during-BFCM-300x198.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/08\/Higher-income-groups-plan-to-shop-more-during-BFCM-768x507.png 768w\" sizes=\"(max-width: 937px) 100vw, 937px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Higher income groups plan to shop more during BFCM\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Higher income groups plan to shop more during BFCM<br><a href=\"https:\/\/seekingalpha.com\/news\/4039731-black-friday-cyber-monday-spending-expected-hit-new-record\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Higher income groups plan to shop more during BFCM\" class=\"wp-image-1341\" \/><figcaption class=\"wp-element-caption\">Higher income groups plan to shop more during BFCM<br><a href=\"https:\/\/seekingalpha.com\/news\/4039731-black-friday-cyber-monday-spending-expected-hit-new-record\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Higher income groups plan to shop more during BFCM\" class=\"wp-image-1341\" \/><figcaption class=\"wp-element-caption\">Higher income groups plan to shop more during BFCM<br><a href=\"https:\/\/seekingalpha.com\/news\/4039731-black-friday-cyber-monday-spending-expected-hit-new-record\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>76. For payment methods,<a href=\"https:\/\/www.retaildive.com\/news\/shoppers-black-friday-cyber-monday-spending-increase\/637006\/\"> 48%<\/a> of shoppers will use credit cards, and 37% will opt for buy now, pay later (BNPL).<\/p>\n\n\n\n<p>77. Black Friday sees the most opened emails and clicked links during the holidays, with over<a href=\"https:\/\/localiq.com\/blog\/holiday-spending-statistics\/\"> 5 million<\/a> promotional emails sent that day\u2014more than any other day of the year. Cyber Monday and Thanksgiving follow in second and third place.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>The holidays are a perfect time to elevate your marketing efforts. Take these stats and let them inspire you to make the most of this festive season for your business.&nbsp;<\/p>\n\n\n\n<p>You can run special promotions, get into the holiday spirit with your customers, and explore many other creative ways to make your marketing pop.&nbsp;<\/p>\n\n\n\n<p>With the powerful holiday marketing stats we&#8217;ve shared\u2014you\u2019re ready to make this season your most successful one yet!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Plan for your best holiday season yet. Explore the latest holiday marketing stats and get the data you need to drive sales and boost your brand.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1321"}],"collection":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/comments?post=1321"}],"version-history":[{"count":6,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1321\/revisions"}],"predecessor-version":[{"id":4170,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1321\/revisions\/4170"}],"wp:attachment":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/media?parent=1321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/categories?post=1321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/tags?post=1321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}