{"id":1270,"date":"2025-09-05T14:32:56","date_gmt":"2025-09-05T14:32:56","guid":{"rendered":"https:\/\/keywordseverywhere.com\/blog\/?p=1270"},"modified":"2025-09-23T06:12:09","modified_gmt":"2025-09-23T06:12:09","slug":"online-advertising-stats","status":"publish","type":"post","link":"https:\/\/keywordseverywhere.com\/blog\/online-advertising-stats\/","title":{"rendered":"100+ Online Advertising Stats For Better Ad Performance [2025]"},"content":{"rendered":"\n<p>Online advertising has become a crucial and highly profitable marketing strategy lately. It seems like everyone\u2019s jumping on the &#8216;online&#8217; bandwagon these days.&nbsp;<\/p>\n\n\n\n<p>But with all the competition and information out there, it can get pretty overwhelming.&nbsp;<\/p>\n\n\n\n<p>That\u2019s why we\u2019re here with the latest and most important online advertising stats.&nbsp;<\/p>\n\n\n\n<p>These numbers will help you figure out how well your online ads are doing and show you how they can boost your business\u2019s revenue and sales.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Online-Advertising-Stats-2026.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1000&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;1812&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1812\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Online-Advertising-Stats-2026.png\" alt=\"Online Advertising Stats 2026\" class=\"wp-image-3964\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Online-Advertising-Stats-2026.png 1000w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Online-Advertising-Stats-2026-166x300.png 166w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Online-Advertising-Stats-2026-565x1024.png 565w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Online-Advertising-Stats-2026-768x1392.png 768w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2025\/09\/Online-Advertising-Stats-2026-848x1536.png 848w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Online Advertising Stats 2026\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Online Advertising Stats 2026<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Online Advertising Stats 2026\" class=\"wp-image-3964\" \/><figcaption class=\"wp-element-caption\">Online Advertising Stats 2026<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Online Advertising Stats 2026\" class=\"wp-image-3964\" \/><figcaption class=\"wp-element-caption\">Online Advertising Stats 2026<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What is Online Advertising?<\/h2>\n\n\n\n<p>Simply put, online advertising are those ads you see in your <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/copywriting\/email-writing\">emails<\/a> or on websites.&nbsp;<\/p>\n\n\n\n<p>This strategy uses the internet to bring people to your website and send the right marketing messages to the right people.&nbsp;<\/p>\n\n\n\n<p>The goal of <a href=\"https:\/\/keywordseverywhere.com\/blog\/digital-marketing-stats\/\">digital ads<\/a> is to get specific customers to take action, like <a href=\"https:\/\/keywordseverywhere.com\/blog\/ecommerce-stats\/\">buying something<\/a>.&nbsp;<\/p>\n\n\n\n<p>Unlike old-school ads, online advertising lets you target specific groups, like by gender, age, or where they live.&nbsp;<\/p>\n\n\n\n<p>And the best part?&nbsp;<\/p>\n\n\n\n<p>Online ads are interactive so people can click on them and head straight to your website.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">General Online Advertising Statistics<\/h2>\n\n\n\n<p>To get started, let\u2019s check out some of the top online <a href=\"https:\/\/keywordseverywhere.com\/blog\/advertising-stats\/\">advertising stats<\/a> that can really boost your strategy. No matter what field you\u2019re in, these stats are key to know.<\/p>\n\n\n\n<p>1. The global online ad market is set to hit <a href=\"https:\/\/www.thebusinessresearchcompany.com\/report\/digital-advertising-global-market-report\">$843.48 billion<\/a> in 2025, with digital ad spending reaching over $777 billion. In the U.S., digital advertising is already a massive<a href=\"https:\/\/www.prnewswire.com\/news-releases\/digital-marketing-market-to-be-valued-at-460-billion-by-2022-says-beroe-inc-301497636.html\"> $460 billion<\/a> market.<\/p>\n\n\n\n<p>2. About<a href=\"https:\/\/localiq.com\/blog\/marketing-budget\/\"> 63%<\/a> of businesses have recently boosted their <a href=\"https:\/\/keywordseverywhere.com\/blog\/digital-marketing-stats\/\">digital marketing<\/a> budgets, and a huge<a href=\"https:\/\/www.forbes.com\/sites\/johnhall\/2023\/10\/01\/how-small-businesses-are-spending-their-marketing-dollars-in-2024\/\"> 94%<\/a> of small businesses are planning to spend more on marketing in 2024.<\/p>\n\n\n\n<p>3. It\u2019s estimated that by the end of 2025,<a href=\"https:\/\/www.marketingcharts.com\/advertising-trends\/spending-and-spenders-228567\"> 60%<\/a> of marketing spend will be digital, with spending on traditional media dropping.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-digital-ad-spending-by-industry-1.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;865&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;512&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"865\" height=\"512\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-digital-ad-spending-by-industry-1.png\" alt=\"US digital ad spending by industry\" class=\"wp-image-1296\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-digital-ad-spending-by-industry-1.png 865w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-digital-ad-spending-by-industry-1-300x178.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-digital-ad-spending-by-industry-1-768x455.png 768w\" sizes=\"(max-width: 865px) 100vw, 865px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: US digital ad spending by industry\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">US digital ad spending by industry<br><a href=\"https:\/\/www.oberlo.com\/statistics\/digital-ad-spend-by-industry\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"US digital ad spending by industry\" class=\"wp-image-1296\" \/><figcaption class=\"wp-element-caption\">US digital ad spending by industry<br><a href=\"https:\/\/www.oberlo.com\/statistics\/digital-ad-spend-by-industry\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"US digital ad spending by industry\" class=\"wp-image-1296\" \/><figcaption class=\"wp-element-caption\">US digital ad spending by industry<br><a href=\"https:\/\/www.oberlo.com\/statistics\/digital-ad-spend-by-industry\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>4. <a href=\"https:\/\/www.hubspot.com\/marketing-statistics\">Facebook Ads and Google Ads<\/a> offer the highest <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-roi-stats\/\">return on investment (ROI)<\/a>. But small businesses swear by <a href=\"https:\/\/keywordseverywhere.com\/blog\/email-marketing-stats\/\">email marketing<\/a> for the best ROI.<\/p>\n\n\n\n<p>5. Digital channels are getting a big chunk of marketing budgets\u2014<a href=\"https:\/\/www.webstrategiesinc.com\/blog\/how-much-budget-for-online-marketing\">72%<\/a> to be exact.<\/p>\n\n\n\n<p>6. Digital ads can boost brand awareness by<a href=\"https:\/\/techjury.net\/blog\/ppc-stats\/#gref\"> 80%<\/a>.<\/p>\n\n\n\n<p>7. After seeing <a href=\"https:\/\/keywordseverywhere.com\/blog\/display-advertising-stats\/\">display ads<\/a>, people are<a href=\"https:\/\/techjury.net\/blog\/ppc-stats\/#gref\"> 155%<\/a> more likely to search for specific brand terms.<\/p>\n\n\n\n<p>8. <a href=\"https:\/\/websitebuilder.org\/ppc-stats\/\">90%<\/a> of internet users will come across a Google Ad while browsing online.<\/p>\n\n\n\n<p>9. PPC ads bring in<a href=\"https:\/\/techjury.net\/blog\/ppc-stats\/\"> twice<\/a> as many website visitors as <a href=\"https:\/\/keywordseverywhere.com\/blog\/seo-strategy-the-definitive-guide-2025\/\">SEO<\/a> and account for 45% of clicks on search result pages.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/PPC-delivers-faster-results-than-other-channels.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;847&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;608&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"847\" height=\"608\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/PPC-delivers-faster-results-than-other-channels.png\" alt=\"PPC delivers faster results than other channels\" class=\"wp-image-1297\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/PPC-delivers-faster-results-than-other-channels.png 847w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/PPC-delivers-faster-results-than-other-channels-300x215.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/PPC-delivers-faster-results-than-other-channels-768x551.png 768w\" sizes=\"(max-width: 847px) 100vw, 847px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: PPC delivers faster results than other channels\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">PPC delivers faster results than other channels<br><a href=\"https:\/\/www.semrush.com\/blog\/advertising-statistics\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"PPC delivers faster results than other channels\" class=\"wp-image-1297\" \/><figcaption class=\"wp-element-caption\">PPC delivers faster results than other channels<br><a href=\"https:\/\/www.semrush.com\/blog\/advertising-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"PPC delivers faster results than other channels\" class=\"wp-image-1297\" \/><figcaption class=\"wp-element-caption\">PPC delivers faster results than other channels<br><a href=\"https:\/\/www.semrush.com\/blog\/advertising-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>10. <a href=\"https:\/\/keywordseverywhere.com\/blog\/ai-social-media-post-generator\/\">Social media<\/a> is a big player, making up<a href=\"https:\/\/hootsuite.widen.net\/s\/gqprmtzq6g\/digital-2022-global-overview-report\"> 33%<\/a> of all digital ad spending.<\/p>\n\n\n\n<p>11. By the end of 2024, spending on <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-marketing-stats\/\">social media ads<\/a> was expected to top<a href=\"https:\/\/www.statista.com\/outlook\/dmo\/digital-advertising\/social-media-advertising\/worldwide\"> $220 billion<\/a>.<\/p>\n\n\n\n<p>12. Paid search drives<a href=\"https:\/\/www.searchenginejournal.com\/seo\/seo-statistics\/\"> 15%<\/a> of website traffic, while paid social ads bring in just 5%.<\/p>\n\n\n\n<p>13. <a href=\"https:\/\/localiq.com\/blog\/search-ads-vs-display-ads\/\">45%<\/a> of small businesses are using paid search, and 55% are investing in display ads.<\/p>\n\n\n\n<p>14. Keywords Everywhere reports that &#8220;online advertising&#8221; search terms have high <a href=\"https:\/\/keywordseverywhere.com\/blog\/6-best-keyword-volume-checkers\/\">search volumes<\/a>, with Google Ads leading with 5 million <a href=\"https:\/\/keywordseverywhere.com\/blog\/how-to-see-how-many-searches-a-keyword-gets\/\">searches per month<\/a>.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-online-advertising.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;395&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;411&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"395\" height=\"411\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-online-advertising.png\" alt=\"Keywords Everywhere data for online advertising\" class=\"wp-image-1298\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-online-advertising.png 395w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-online-advertising-288x300.png 288w\" sizes=\"(max-width: 395px) 100vw, 395px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keywords Everywhere data for online advertising\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keywords Everywhere data for online advertising<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for online advertising\" class=\"wp-image-1298\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for online advertising<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for online advertising\" class=\"wp-image-1298\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for online advertising<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Email Advertising Statistics<\/h2>\n\n\n\n<p><a href=\"https:\/\/keywordseverywhere.com\/blog\/email-marketing-stats\/\">Email advertising<\/a> is all about placing ads in emails or using emails to deliver your ads.&nbsp;<\/p>\n\n\n\n<p>With around <a href=\"https:\/\/www.statista.com\/statistics\/255080\/number-of-e-mail-users-worldwide\/\">4.6 billion<\/a> people expected to use email by 2025, it&#8217;s a direct way to show your product, service, or offer.&nbsp;<\/p>\n\n\n\n<p>You can use different <a href=\"https:\/\/keywordseverywhere.com\/blog\/advertising-stats\/\">types of email ads<\/a>, like banner ads in newsletters, sponsored content, footer ads, or even sharing deals from other businesses.&nbsp;<\/p>\n\n\n\n<p>Here are some key online advertising stats you need to know to fine-tune your email strategy:<\/p>\n\n\n\n<p>15. Email is still a major player for businesses around the globe, with<a href=\"https:\/\/www.forbes.com\/advisor\/business\/software\/email-marketing-statistics\/\"> 4.48 billion<\/a> users and counting. Experts expect this number to grow to 4.6 billion by 2025 and 4.73 billion by 2026.<\/p>\n\n\n\n<p>16. In the U.S.,<a href=\"https:\/\/porchgroupmedia.com\/blog\/100-compelling-email-statistics-to-inform-your-strategy-in-2023\/\"> 90%<\/a> of people over 15 use email. The age group with the highest usage is 25-44 years old at 93.6%. The usage rate is also 90% or more for those aged 15-24 and 45-64, while it drops to 84.1% for those over 65.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Email-usage-by-age-group-in-the-US.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;578&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;333&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"578\" height=\"333\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Email-usage-by-age-group-in-the-US.png\" alt=\"Email usage by age group in the US\" class=\"wp-image-1299\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Email-usage-by-age-group-in-the-US.png 578w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Email-usage-by-age-group-in-the-US-300x173.png 300w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Email usage by age group in the US\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Email usage by age group in the US<br><a href=\"https:\/\/porchgroupmedia.com\/blog\/100-compelling-email-statistics-to-inform-your-strategy-in-2023\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Email usage by age group in the US\" class=\"wp-image-1299\" \/><figcaption class=\"wp-element-caption\">Email usage by age group in the US<br><a href=\"https:\/\/porchgroupmedia.com\/blog\/100-compelling-email-statistics-to-inform-your-strategy-in-2023\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Email usage by age group in the US\" class=\"wp-image-1299\" \/><figcaption class=\"wp-element-caption\">Email usage by age group in the US<br><a href=\"https:\/\/porchgroupmedia.com\/blog\/100-compelling-email-statistics-to-inform-your-strategy-in-2023\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>17. Personalized emails get much better results. Tailoring content to each person\u2019s preferences can boost open rates by<a href=\"https:\/\/www.forbes.com\/advisor\/business\/software\/email-marketing-statistics\/\"> 26%<\/a>.<\/p>\n\n\n\n<p>18. Most customers are fine with sharing their data for a more personalized experience, with<a href=\"https:\/\/www.forbes.com\/advisor\/business\/software\/email-marketing-statistics\/\"> 83%<\/a> willing to do so.<\/p>\n\n\n\n<p>19. The best times to send marketing emails are between<a href=\"https:\/\/blog.hubspot.com\/marketing\/email-marketing-stats\"> 9:00 AM and 12:00 PM<\/a> EST, and then from 12:01 PM to 3:00 PM EST. Avoid sending emails from 1:00 AM to 3:00 AM EST.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Best-times-to-send-marketing-emails.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1014&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;606&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1014\" height=\"606\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Best-times-to-send-marketing-emails.png\" alt=\"Best times to send marketing emails\" class=\"wp-image-1300\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Best-times-to-send-marketing-emails.png 1014w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Best-times-to-send-marketing-emails-300x179.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Best-times-to-send-marketing-emails-768x459.png 768w\" sizes=\"(max-width: 1014px) 100vw, 1014px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Best times to send marketing emails\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Best times to send marketing emails<br><a href=\"https:\/\/blog.hubspot.com\/marketing\/email-marketing-stats\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Best times to send marketing emails\" class=\"wp-image-1300\" \/><figcaption class=\"wp-element-caption\">Best times to send marketing emails<br><a href=\"https:\/\/blog.hubspot.com\/marketing\/email-marketing-stats\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Best times to send marketing emails\" class=\"wp-image-1300\" \/><figcaption class=\"wp-element-caption\">Best times to send marketing emails<br><a href=\"https:\/\/blog.hubspot.com\/marketing\/email-marketing-stats\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>20. <a href=\"https:\/\/blog.hubspot.com\/marketing\/email-marketing-stats\">22%<\/a> of marketers send 2-3 marketing emails per day, 21% send them daily, and 12% send them weekly.<\/p>\n\n\n\n<p>21. On average, email marketing campaigns have a<a href=\"https:\/\/www.forbes.com\/advisor\/business\/software\/email-marketing-statistics\/\"> 36.5%<\/a> open rate. Open rates are pretty steady throughout the week, with Saturday slightly leading at 37.6%.<\/p>\n\n\n\n<p>22. Almost everyone checks their email daily, with some people checking as many as<a href=\"https:\/\/optinmonster.com\/is-email-marketing-dead-heres-what-the-statistics-show\/\"> 20 times<\/a> a day. It\u2019s often the first thing people do online, with<a href=\"https:\/\/optinmonster.com\/is-email-marketing-dead-heres-what-the-statistics-show\/\"> 58%<\/a> checking email before <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/social-media\">social media<\/a> or news.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/What-users-check-first-after-coming-online.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;613&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;482&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"613\" height=\"482\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/What-users-check-first-after-coming-online.png\" alt=\"What users check first after coming online\" class=\"wp-image-1301\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/What-users-check-first-after-coming-online.png 613w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/What-users-check-first-after-coming-online-300x236.png 300w\" sizes=\"(max-width: 613px) 100vw, 613px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: What users check first after coming online\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">What users check first after coming online<br><a href=\"https:\/\/optinmonster.com\/is-email-marketing-dead-heres-what-the-statistics-show\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"What users check first after coming online\" class=\"wp-image-1301\" \/><figcaption class=\"wp-element-caption\">What users check first after coming online<br><a href=\"https:\/\/optinmonster.com\/is-email-marketing-dead-heres-what-the-statistics-show\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"What users check first after coming online\" class=\"wp-image-1301\" \/><figcaption class=\"wp-element-caption\">What users check first after coming online<br><a href=\"https:\/\/optinmonster.com\/is-email-marketing-dead-heres-what-the-statistics-show\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>23. Top email marketing strategies include segmenting subscribers (<a href=\"https:\/\/blog.hubspot.com\/marketing\/email-marketing-stats\">78%<\/a>), personalizing messages (72%), and using email automation (71%).<\/p>\n\n\n\n<p>24. <a href=\"https:\/\/blog.hubspot.com\/marketing\/state-of-generative-ai\">95%<\/a> of marketers using <a href=\"https:\/\/keywordseverywhere.com\/blog\/generative-ai-stats\/\">generative AI<\/a> for email creation find it effective, and 54% say it\u2019s very effective.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Display Advertising Statistics<\/h2>\n\n\n\n<p>Display advertising involves placing visual ads on third-party websites.&nbsp;<\/p>\n\n\n\n<p>These ads usually feature images or videos and appear as display banners, blog banners, or other placements on a site, or online portal.&nbsp;<\/p>\n\n\n\n<p>You can buy advertisement space on popular blogs by contacting the publishers or use a platform like Google Adwords to launch a display ad campaign.&nbsp;<\/p>\n\n\n\n<p>If you have an <a href=\"https:\/\/keywordseverywhere.com\/blog\/ecommerce-stats\/\">eCommerce<\/a> product and can find websites or blogs willing to place your contextual ads, you can get a lot of impressions and even <a href=\"https:\/\/keywordseverywhere.com\/blog\/conversion-rate-optimization-stats\/\">boost conversions<\/a>.&nbsp;<\/p>\n\n\n\n<p>Here are some key online advertising stats about display ads you should know:<\/p>\n\n\n\n<p>25. <a href=\"https:\/\/blog.hubspot.com\/marketing\/hubspot-blog-marketing-industry-trends-report\">22%<\/a> of marketers include display ads in their marketing strategy.<\/p>\n\n\n\n<p>26. In the U.S.,<a href=\"https:\/\/www.statista.com\/topics\/11351\/display-advertising-in-the-us\/#topicOverview\"> 90%<\/a> of the money spent on display ads goes through programmatic buying.<\/p>\n\n\n\n<p>27. U.S. <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/seo\/ecommerce-seo\">e-commerce<\/a> businesses are expected to spend over<a href=\"https:\/\/www.insiderintelligence.com\/content\/display-advertising-5-charts-programmatic-retail-media\"> $15 billion<\/a> on display ads by 2026.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-eCommerce-ad-spending-by-format.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;470&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;545&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"470\" height=\"545\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-eCommerce-ad-spending-by-format.png\" alt=\"US eCommerce ad spending by format\" class=\"wp-image-1302\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-eCommerce-ad-spending-by-format.png 470w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/US-eCommerce-ad-spending-by-format-259x300.png 259w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: US eCommerce ad spending by format\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">US eCommerce ad spending by format<br><a href=\"https:\/\/www.emarketer.com\/content\/display-advertising-5-charts-programmatic-retail-media\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"US eCommerce ad spending by format\" class=\"wp-image-1302\" \/><figcaption class=\"wp-element-caption\">US eCommerce ad spending by format<br><a href=\"https:\/\/www.emarketer.com\/content\/display-advertising-5-charts-programmatic-retail-media\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"US eCommerce ad spending by format\" class=\"wp-image-1302\" \/><figcaption class=\"wp-element-caption\">US eCommerce ad spending by format<br><a href=\"https:\/\/www.emarketer.com\/content\/display-advertising-5-charts-programmatic-retail-media\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>28. If someone sees a display ad first and then searches for it, there&#8217;s a<a href=\"https:\/\/localiq.com\/blog\/search-ads-vs-display-ads\/\"> 59%<\/a> chance they&#8217;ll convert.<\/p>\n\n\n\n<p>29. A user\u2019s search activity jumps by<a href=\"https:\/\/techjury.net\/blog\/ppc-stats\/\"> 155%<\/a> after they see a display ad.<\/p>\n\n\n\n<p>30. <a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/04\/19\/digital-marketing-statistics\">27%<\/a> of people search for a business after seeing its display ad.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pay Per Click Advertising Statistics<\/h2>\n\n\n\n<p>PPC is an amazing way to reach specific audiences and see quick results. It puts your ads in front of people on search engines, social media platforms, and digital marketplaces.<\/p>\n\n\n\n<p>Plus, it&#8217;s low risk\u2014you only pay when someone clicks on your ad.&nbsp;<\/p>\n\n\n\n<p>Here are some key online <a href=\"https:\/\/keywordseverywhere.com\/blog\/advertising-stats\/\">advertising stats<\/a> about PPC you should know:<\/p>\n\n\n\n<p>31. With good optimization, PPC can give you a return of $2 for every $1 spent\u2014a<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2023\/05\/15\/google-ads-benchmarks\"> 200%<\/a> <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-roi-stats\/\">ROI<\/a>.<\/p>\n\n\n\n<p>32. Users who click on PPC ads are<a href=\"https:\/\/unbounce.com\/ppc\/seo-vs-ppc-infographic\/\"> 50%<\/a> more likely to make a purchase than those who click on <a href=\"https:\/\/keywordseverywhere.com\/blog\/serp-preview\/\">organic search results<\/a>.<\/p>\n\n\n\n<p>33. People are<a href=\"https:\/\/blog.hubspot.com\/marketing\/google-search-statistics\"> four times<\/a> more likely to click on paid search ads on Google than on other search engines. The average <a href=\"https:\/\/keywordseverywhere.com\/blog\/how-to-check-keyword-cpc-using-keywords-everywhere-and-google-analytics\/\">cost-per-click (CPC)<\/a> on Google Ads is<a href=\"https:\/\/www.webfx.com\/ppc\/statistics\/\"> $1.16<\/a>.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Where-users-are-most-likely-to-click-on-paid-ads.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;740&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;387&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"387\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Where-users-are-most-likely-to-click-on-paid-ads.png\" alt=\"Where users are most likely to click on paid ads\" class=\"wp-image-1303\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Where-users-are-most-likely-to-click-on-paid-ads.png 740w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Where-users-are-most-likely-to-click-on-paid-ads-300x157.png 300w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Where users are most likely to click on paid ads\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Where users are most likely to click on paid ads<br><a href=\"https:\/\/99firms.com\/blog\/ppc-stats\/#gref\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Where users are most likely to click on paid ads\" class=\"wp-image-1303\" \/><figcaption class=\"wp-element-caption\">Where users are most likely to click on paid ads<br><a href=\"https:\/\/99firms.com\/blog\/ppc-stats\/#gref\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Where users are most likely to click on paid ads\" class=\"wp-image-1303\" \/><figcaption class=\"wp-element-caption\">Where users are most likely to click on paid ads<br><a href=\"https:\/\/99firms.com\/blog\/ppc-stats\/#gref\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>34.<a href=\"https:\/\/trueclicks.com\/wp-content\/uploads\/2023\/02\/The-State-of-PPC-2022-Global-Report.pdf\"> 42%<\/a> of marketers spend less than $50K per month on PPC, 39% pay between $50K and $500K, and 18% pay over $500K per month.<\/p>\n\n\n\n<p>35. A solid<a href=\"https:\/\/trueclicks.com\/wp-content\/uploads\/2023\/02\/The-State-of-PPC-2022-Global-Report.pdf\"> 97%<\/a> of PPC freelancers and specialists use Responsive Search Ads on Google and 81% use Responsive <a href=\"https:\/\/keywordseverywhere.com\/blog\/display-advertising-stats\/\">Display Ads<\/a>.<\/p>\n\n\n\n<p>36. About<a href=\"https:\/\/trueclicks.com\/wp-content\/uploads\/2023\/02\/The-State-of-PPC-2022-Global-Report.pdf\"> 31%<\/a> of PPC specialists use AI writing assistants to create ad copy\u2014with Grammarly being the <a href=\"https:\/\/keywordseverywhere.com\/blog\/seo-tools\/\">most popular tool<\/a> (17%).<\/p>\n\n\n\n<p>37. Personalized <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/copywriting\/landing-pages\">landing pages<\/a> can make PPC ad campaigns<a href=\"https:\/\/www.ranktracker.com\/blog\/the-power-of-ads-and-ppc-statistics\/\"> 5%<\/a> more effective.<\/p>\n\n\n\n<p>38. <a href=\"https:\/\/www.ranktracker.com\/blog\/the-power-of-ads-and-ppc-statistics\/\">84%<\/a> of brands and marketers report positive results from their PPC campaigns.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Why-people-click-on-paid-ads.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;901&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;617&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"901\" height=\"617\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Why-people-click-on-paid-ads.png\" alt=\"Why people click on paid ads\" class=\"wp-image-1304\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Why-people-click-on-paid-ads.png 901w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Why-people-click-on-paid-ads-300x205.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Why-people-click-on-paid-ads-768x526.png 768w\" sizes=\"(max-width: 901px) 100vw, 901px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Why people click on paid ads\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Why people click on paid ads<br><a href=\"https:\/\/www.enterpriseappstoday.com\/stats\/google-ads-statistics.html\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Why people click on paid ads\" class=\"wp-image-1304\" \/><figcaption class=\"wp-element-caption\">Why people click on paid ads<br><a href=\"https:\/\/www.enterpriseappstoday.com\/stats\/google-ads-statistics.html\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Why people click on paid ads\" class=\"wp-image-1304\" \/><figcaption class=\"wp-element-caption\">Why people click on paid ads<br><a href=\"https:\/\/www.enterpriseappstoday.com\/stats\/google-ads-statistics.html\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Social Media Advertising Statistics<\/h2>\n\n\n\n<p>Social media ads work great for businesses that are active on social networks and have a big following.&nbsp;<\/p>\n\n\n\n<p>Running ad campaigns on channels like <a href=\"https:\/\/keywordseverywhere.com\/blog\/facebook-stats\/\">Facebook<\/a>, <a href=\"https:\/\/keywordseverywhere.com\/blog\/twitter-stats\/\">Twitter<\/a>, and <a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/social-media\/linkedin\">LinkedIn<\/a> helps you get more brand exposure, reach a large audience, build a community, and attract new customers.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Since people spend so much time on social media, you can use these networks to target those who\u2019ve already visited your website and pull in fresh leads.&nbsp;<\/p>\n\n\n\n<p>Check out these online advertising stats to see how important social media is for your business:<\/p>\n\n\n\n<p>39. More people find out about<a href=\"https:\/\/datareportal.com\/reports\/digital-2023-july-global-statshot\"> new brands<\/a>, products, and services through social media ads than from <a href=\"https:\/\/keywordseverywhere.com\/blog\/word-of-mouth-stats\/\">word-of-mouth<\/a>, brand websites, or review sites.<\/p>\n\n\n\n<p>40. For people aged<a href=\"https:\/\/datareportal.com\/reports\/digital-2023-july-global-statshot\"> 16-24<\/a>, social media ads are the top way to discover new brands.<\/p>\n\n\n\n<p>41. On average, social media ads get a click-through rate (CTR) of<a href=\"https:\/\/www.statista.com\/statistics\/872099\/social-media-advertising-ctr\/\"> 1.36%<\/a>.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Social-media-adoption-and-use.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1069&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;528&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1069\" height=\"528\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Social-media-adoption-and-use.png\" alt=\"Social media adoption and use\" class=\"wp-image-1305\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Social-media-adoption-and-use.png 1069w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Social-media-adoption-and-use-300x148.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Social-media-adoption-and-use-1024x506.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Social-media-adoption-and-use-768x379.png 768w\" sizes=\"(max-width: 1069px) 100vw, 1069px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Social media adoption and use\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Social media adoption and use<br><a href=\"https:\/\/datareportal.com\/reports\/digital-2023-july-global-statshot\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Social media adoption and use\" class=\"wp-image-1305\" \/><figcaption class=\"wp-element-caption\">Social media adoption and use<br><a href=\"https:\/\/datareportal.com\/reports\/digital-2023-july-global-statshot\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Social media adoption and use\" class=\"wp-image-1305\" \/><figcaption class=\"wp-element-caption\">Social media adoption and use<br><a href=\"https:\/\/datareportal.com\/reports\/digital-2023-july-global-statshot\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>42. There are a whopping<a href=\"https:\/\/datareportal.com\/reports\/digital-2023-july-global-statshot\"> 4.88 billion<\/a> social media accounts out there\u2014about 60.6% of the world&#8217;s population.<\/p>\n\n\n\n<p>43. People spend around<a href=\"https:\/\/datareportal.com\/social-media-users\"> 2 hours and 24 minutes<\/a> a day on social media. And they use about<a href=\"https:\/\/datareportal.com\/social-media-users\"> 6.7<\/a> different social media platforms each month.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram Advertising Statistics<\/h3>\n\n\n\n<p><a href=\"https:\/\/keywordseverywhere.com\/blog\/instagram-seo\/\">Instagram<\/a> is a marketer\u2019s dream thanks to its many ad options.&nbsp;<\/p>\n\n\n\n<p>Whether it\u2019s sponsored posts, boosted content, Stories, Reels, or shopping links, you have lots of ways to connect with your target audience.&nbsp;<\/p>\n\n\n\n<p>Here are some important online advertising <a href=\"https:\/\/keywordseverywhere.com\/blog\/instagram-stats\/\">stats about Instagram<\/a> you should know:<\/p>\n\n\n\n<p>44. Instagram has over<a href=\"https:\/\/backlinko.com\/instagram-users\"> 2 billion<\/a> active monthly users around the world.<\/p>\n\n\n\n<p>45. Posts on Instagram get<a href=\"https:\/\/www.hubspot.com\/state-of-marketing\"> 23%<\/a> more engagement than Facebook posts, even though Facebook has twice as many users.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Instagram-engagement-rate-across-all-industries.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;734&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;520&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"734\" height=\"520\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Instagram-engagement-rate-across-all-industries.png\" alt=\"Instagram engagement rate across all industries\" class=\"wp-image-1306\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Instagram-engagement-rate-across-all-industries.png 734w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Instagram-engagement-rate-across-all-industries-300x213.png 300w\" sizes=\"(max-width: 734px) 100vw, 734px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Instagram engagement rate across all industries\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Instagram engagement rate across all industries<br><a href=\"https:\/\/www.rivaliq.com\/blog\/social-media-industry-benchmark-report\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Instagram engagement rate across all industries\" class=\"wp-image-1306\" \/><figcaption class=\"wp-element-caption\">Instagram engagement rate across all industries<br><a href=\"https:\/\/www.rivaliq.com\/blog\/social-media-industry-benchmark-report\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Instagram engagement rate across all industries\" class=\"wp-image-1306\" \/><figcaption class=\"wp-element-caption\">Instagram engagement rate across all industries<br><a href=\"https:\/\/www.rivaliq.com\/blog\/social-media-industry-benchmark-report\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>46. <a href=\"https:\/\/www.hubspot.com\/state-of-marketing\">Instagram Live<\/a> gives the <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-roi-stats\/\">best return on investment (ROI)<\/a> and is great for gaining followers and shares.<\/p>\n\n\n\n<p>47. On average, people spend about<a href=\"https:\/\/khoros.com\/resources\/social-media-demographics-guide#instagram-demographics\"> 30.1 minutes<\/a> a day on Instagram.<\/p>\n\n\n\n<p>48. There are over<a href=\"https:\/\/www.omnicoreagency.com\/instagram-statistics\/\"> 200 million<\/a> business accounts on Instagram, and<a href=\"https:\/\/localiq.com\/blog\/social-media-statistics\/\"> 90%<\/a> of Instagrammers follow at least one business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Facebook Advertising Statistics<\/h3>\n\n\n\n<p>Since Facebook is now the most popular social media platform worldwide, it\u2019s a great spot to target nearly any group with your ads and marketing efforts.&nbsp;<\/p>\n\n\n\n<p>Here are some key online advertising <a href=\"https:\/\/keywordseverywhere.com\/blog\/facebook-stats\/\">stats about Facebook<\/a>:<\/p>\n\n\n\n<p>49. Facebook continues to stand as the<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/01\/11\/most-popular-social-media-platforms\"> most popular<\/a> social media platform for marketers\u2014with many saying it gives the best return on investment (ROI) compared to other platforms.<\/p>\n\n\n\n<p>50. <a href=\"https:\/\/localiq.com\/blog\/social-media-statistics\/\">93%<\/a> of businesses are on Facebook, and 86% are using <a href=\"https:\/\/keywordseverywhere.com\/blog\/facebook-advertising-stats\/\">Facebook ads<\/a>.<\/p>\n\n\n\n<p>51. With over<a href=\"https:\/\/www.statista.com\/statistics\/264810\/number-of-monthly-active-facebook-users-worldwide\/\"> 3 billion<\/a> active users each month, Facebook is the most-used social network worldwide.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Monthly-active-users-on-social-media-platforms.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;1078&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;583&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1078\" height=\"583\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Monthly-active-users-on-social-media-platforms.png\" alt=\"Monthly active users on social media platforms\" class=\"wp-image-1307\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Monthly-active-users-on-social-media-platforms.png 1078w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Monthly-active-users-on-social-media-platforms-300x162.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Monthly-active-users-on-social-media-platforms-1024x554.png 1024w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Monthly-active-users-on-social-media-platforms-768x415.png 768w\" sizes=\"(max-width: 1078px) 100vw, 1078px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Monthly active users on social media platforms\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Monthly active users on social media platforms<br><a href=\"https:\/\/www.reliablesoft.net\/facebook-statistics\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Monthly active users on social media platforms\" class=\"wp-image-1307\" \/><figcaption class=\"wp-element-caption\">Monthly active users on social media platforms<br><a href=\"https:\/\/www.reliablesoft.net\/facebook-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Monthly active users on social media platforms\" class=\"wp-image-1307\" \/><figcaption class=\"wp-element-caption\">Monthly active users on social media platforms<br><a href=\"https:\/\/www.reliablesoft.net\/facebook-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>52. About<a href=\"https:\/\/blog.hubspot.com\/marketing\/hubspot-blog-social-media-marketing-report\"> one in four<\/a> marketers think Facebook is great for building a community.<\/p>\n\n\n\n<p><a href=\"https:\/\/s21.q4cdn.com\/399680738\/files\/doc_financials\/2022\/q2\/Meta-Q2-2022-Earnings-Call-Transcript.pdf\">40%<\/a> of Facebook advertisers use Click-to-Messaging format, while less than<a href=\"https:\/\/localiq.com\/blog\/social-media-statistics\/\"> 5%<\/a> use video ads. This means there\u2019s a big chance to stand out with video!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">X\/Twitter Advertising Statistics<\/h3>\n\n\n\n<p>X has had a fascinating journey since billionaire Elon Musk took it over. So should you still consider advertising on the app formerly known as <a href=\"https:\/\/keywordseverywhere.com\/blog\/twitter-stats\/\">Twitter<\/a>?&nbsp;<\/p>\n\n\n\n<p>Here\u2019s what the latest online advertising stats have to say:<\/p>\n\n\n\n<p>54. X had<a href=\"https:\/\/www.linearity.io\/blog\/x-twitter-statistics\/\"> 335.7 million<\/a> users in 2024, which is a drop of 32.7 million from the last two years. Still, ads on X can reach around 544.5 million people.<\/p>\n\n\n\n<p>55. In 2023,<a href=\"https:\/\/www.hubspot.com\/state-of-marketing\"> 66%<\/a> of marketers said they\u2019d stick with X, but 71% spent less time on the platform compared to previous years, and 67% were looking into other options.<\/p>\n\n\n\n<p>56. Over<a href=\"https:\/\/localiq.com\/blog\/social-media-statistics\/\"> 80%<\/a> of B2B businesses use X for organic <a href=\"https:\/\/keywordseverywhere.com\/blog\/social-media-marketing-stats\/\">social media marketing<\/a> and ads.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Percentage-of-how-brands-are-using-X.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;714&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;401&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"714\" height=\"401\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Percentage-of-how-brands-are-using-X.png\" alt=\"Percentage of how brands are using X\" class=\"wp-image-1308\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Percentage-of-how-brands-are-using-X.png 714w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Percentage-of-how-brands-are-using-X-300x168.png 300w\" sizes=\"(max-width: 714px) 100vw, 714px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Percentage of how brands are using X\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Percentage of how brands are using X<br><a href=\"https:\/\/www.linearity.io\/blog\/x-twitter-statistics\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Percentage of how brands are using X\" class=\"wp-image-1308\" \/><figcaption class=\"wp-element-caption\">Percentage of how brands are using X<br><a href=\"https:\/\/www.linearity.io\/blog\/x-twitter-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Percentage of how brands are using X\" class=\"wp-image-1308\" \/><figcaption class=\"wp-element-caption\">Percentage of how brands are using X<br><a href=\"https:\/\/www.linearity.io\/blog\/x-twitter-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>57. Adding videos to your tweets can boost engagement by up to<a href=\"https:\/\/www.linearity.io\/blog\/x-twitter-statistics\/\"> 33%<\/a>.<\/p>\n\n\n\n<p>58. Launching new products on X can seriously up your chances of hitting your goals, making you<a href=\"https:\/\/www.linearity.io\/blog\/x-twitter-statistics\/\"> 2.3 times<\/a> more likely to succeed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LinkedIn Advertising Statistics<\/h3>\n\n\n\n<p><a href=\"https:\/\/keywordseverywhere.com\/ctl\/chatgpt-prompts\/social-media\/linkedin\">LinkedIn<\/a> was designed with B2B marketers and advertisers in mind. It\u2019s a top tool for connecting with professionals from various industries.&nbsp;<\/p>\n\n\n\n<p>Here\u2019s a quick rundown of what\u2019s happening with LinkedIn advertising right now:<\/p>\n\n\n\n<p>59. LinkedIn\u2019s ads can potentially reach over<a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/ads\"> 950 million<\/a> people around the world.<\/p>\n\n\n\n<p>60. About 60% of LinkedIn\u2019s ad audience is between<a href=\"https:\/\/www.statista.com\/statistics\/273505\/global-linkedin-age-group\/\"> 25 and 34<\/a> years old, while only 2.9% are over 55.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/LinkedIn-users-worldwide-by-age-group.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;715&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;449&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"715\" height=\"449\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/LinkedIn-users-worldwide-by-age-group.png\" alt=\"LinkedIn users worldwide by age group\" class=\"wp-image-1309\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/LinkedIn-users-worldwide-by-age-group.png 715w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/LinkedIn-users-worldwide-by-age-group-300x188.png 300w\" sizes=\"(max-width: 715px) 100vw, 715px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: LinkedIn users worldwide by age group\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">LinkedIn users worldwide by age group<br><a href=\"https:\/\/www.statista.com\/statistics\/273505\/global-linkedin-age-group\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"LinkedIn users worldwide by age group\" class=\"wp-image-1309\" \/><figcaption class=\"wp-element-caption\">LinkedIn users worldwide by age group<br><a href=\"https:\/\/www.statista.com\/statistics\/273505\/global-linkedin-age-group\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"LinkedIn users worldwide by age group\" class=\"wp-image-1309\" \/><figcaption class=\"wp-element-caption\">LinkedIn users worldwide by age group<br><a href=\"https:\/\/www.statista.com\/statistics\/273505\/global-linkedin-age-group\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>61. <a href=\"https:\/\/sproutsocial.com\/insights\/linkedin-statistics\/\">40%<\/a> of B2B marketers say LinkedIn is the best place to get high-quality leads.<\/p>\n\n\n\n<p>62. <a href=\"https:\/\/sproutsocial.com\/insights\/linkedin-statistics\/\">89%<\/a> of B2B marketers use LinkedIn to find leads, and 62% find that it works well for them.<\/p>\n\n\n\n<p>63. According to Keywords Everywhere, LinkedIn\u2019s site gets more than 203 million organic visits each month and ranks for more than 20 million keywords.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-LinkedIn.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;571&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;428&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"571\" height=\"428\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-LinkedIn.png\" alt=\"Keywords Everywhere data for LinkedIn\" class=\"wp-image-1310\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-LinkedIn.png 571w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-LinkedIn-300x225.png 300w\" sizes=\"(max-width: 571px) 100vw, 571px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keywords Everywhere data for LinkedIn\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keywords Everywhere data for LinkedIn<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for LinkedIn\" class=\"wp-image-1310\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for LinkedIn<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keywords Everywhere data for LinkedIn\" class=\"wp-image-1310\" \/><figcaption class=\"wp-element-caption\">Keywords Everywhere data for LinkedIn<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">YouTube Advertising Statistics<\/h3>\n\n\n\n<p><a href=\"https:\/\/keywordseverywhere.com\/blog\/how-to-grow-youtube-channel\/\">YouTube<\/a> is more than just a place to watch videos\u2014billions of people go there every day for information and entertainment. With only 100 million users having ad-free Premium accounts (<a href=\"https:\/\/blog.youtube\/news-and-events\/youtube-music-premium-100-million-subscribers\/\">based on the latest count<\/a>), it\u2019s clear that most people see ads regularly.&nbsp;<\/p>\n\n\n\n<p>Here some important <a href=\"https:\/\/keywordseverywhere.com\/blog\/youtube-stats\/\">YouTube online advertising stats<\/a> that you need to know:<\/p>\n\n\n\n<p>64. YouTube has over<a href=\"https:\/\/datareportal.com\/essential-youtube-stats\"> 2.5 billion<\/a> active users. The user base is made up of 45.6% women and 54.4% men.<\/p>\n\n\n\n<p>65. On average, people spend about<a href=\"https:\/\/wearesocial.com\/uk\/blog\/2022\/07\/the-global-state-of-digital-in-july-part-two\/\"> 23.2 hours<\/a> a month watching videos on YouTube.<\/p>\n\n\n\n<p>66. Over<a href=\"https:\/\/blog.google\/products\/ads-commerce\/the-youtube-effect-new-ways-to-reach-engaged-audiences\/\"> half<\/a> of U.S. viewers feel YouTube advertisements are more relevant than <a href=\"https:\/\/keywordseverywhere.com\/blog\/display-advertising-stats\/\">ads on traditional TV<\/a> or other streaming apps.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/YouTube-ads-feel-more-relevant-than-TV-ads.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;585&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;413&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"585\" height=\"413\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/YouTube-ads-feel-more-relevant-than-TV-ads.png\" alt=\"YouTube ads feel more relevant than TV ads\" class=\"wp-image-1311\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/YouTube-ads-feel-more-relevant-than-TV-ads.png 585w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/YouTube-ads-feel-more-relevant-than-TV-ads-300x212.png 300w\" sizes=\"(max-width: 585px) 100vw, 585px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: YouTube ads feel more relevant than TV ads\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">YouTube ads feel more relevant than TV ads<br><a href=\"https:\/\/blog.google\/products\/ads-commerce\/the-youtube-effect-new-ways-to-reach-engaged-audiences\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"YouTube ads feel more relevant than TV ads\" class=\"wp-image-1311\" \/><figcaption class=\"wp-element-caption\">YouTube ads feel more relevant than TV ads<br><a href=\"https:\/\/blog.google\/products\/ads-commerce\/the-youtube-effect-new-ways-to-reach-engaged-audiences\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"YouTube ads feel more relevant than TV ads\" class=\"wp-image-1311\" \/><figcaption class=\"wp-element-caption\">YouTube ads feel more relevant than TV ads<br><a href=\"https:\/\/blog.google\/products\/ads-commerce\/the-youtube-effect-new-ways-to-reach-engaged-audiences\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>67. <a href=\"https:\/\/www.socialmediaexaminer.com\/social-media-marketing-industry-report-2023\/\">22%<\/a> of marketers are using YouTube Stories in their <a href=\"https:\/\/keywordseverywhere.com\/blog\/video-marketing-stats\/\">video marketing<\/a>.<\/p>\n\n\n\n<p>68. About<a href=\"https:\/\/blog.google\/products\/ads\/new-ways-to-drive-action\/\"> 70%<\/a> of YouTube viewers have purchased from a brand after seeing its content on the platform.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">TikTok Advertising Statistics<\/h3>\n\n\n\n<p>TikTok\u2019s quick rise in popularity makes it a must-use for online advertisers. With its many ad formats and targeting options, it\u2019s a powerful tool. Check out these <a href=\"https:\/\/keywordseverywhere.com\/blog\/tiktok-advertising-stats\/\">TikTok\u2019s online advertising stats<\/a> that show why it\u2019s so important for businesses:<\/p>\n\n\n\n<p>69. TikTok is growing quickly, and<a href=\"https:\/\/browsermedia.agency\/blog\/state-of-social-media-2022\"> 40%<\/a> of businesses plan to use it in their 2024 social media strategies.<\/p>\n\n\n\n<p>70. TikTok hit<a href=\"https:\/\/localiq.com\/blog\/social-media-statistics\/\"> 1 billion<\/a> active users in just five years\u2014faster than Facebook did. Out of these, 100 million are in the US.<\/p>\n\n\n\n<p>71. TikTok has the highest engagement rate (about <a href=\"https:\/\/www.socialinsider.io\/blog\/social-media-benchmarks\/\">2.65%<\/a>) among social media platforms.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/TikTok-engagement-rate-by-followers.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;631&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;650&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"631\" height=\"650\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/TikTok-engagement-rate-by-followers.png\" alt=\"TikTok engagement rate by followers\" class=\"wp-image-1312\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/TikTok-engagement-rate-by-followers.png 631w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/TikTok-engagement-rate-by-followers-291x300.png 291w\" sizes=\"(max-width: 631px) 100vw, 631px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: TikTok engagement rate by followers\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">TikTok engagement rate by followers<br><a href=\"https:\/\/www.socialinsider.io\/blog\/social-media-benchmarks\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"TikTok engagement rate by followers\" class=\"wp-image-1312\" \/><figcaption class=\"wp-element-caption\">TikTok engagement rate by followers<br><a href=\"https:\/\/www.socialinsider.io\/blog\/social-media-benchmarks\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"TikTok engagement rate by followers\" class=\"wp-image-1312\" \/><figcaption class=\"wp-element-caption\">TikTok engagement rate by followers<br><a href=\"https:\/\/www.socialinsider.io\/blog\/social-media-benchmarks\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>72. <a href=\"https:\/\/localiq.com\/blog\/social-media-statistics\/\">72%<\/a> of TikTok users find its ads &#8220;inspiring,&#8221; and 70% say they enjoy them.<\/p>\n\n\n\n<p>73. <a href=\"https:\/\/www.tiktok.com\/business\/en-US\/blog\/time-well-spent\">25%<\/a> of TikTok users have looked up or bought a product after seeing a TikTok about it.<\/p>\n\n\n\n<p>74. According to Keywords Everywhere, TikTok-related keywords have very high <a href=\"https:\/\/keywordseverywhere.com\/blog\/how-to-find-keyword-search-volume-using-keywords-everywhere\/\">search volumes<\/a>, showing its big potential for advertising due to high traffic<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-TikTok.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;420&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;377&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"420\" height=\"377\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-TikTok.png\" alt=\"Keyword Everywhere data for TikTok\" class=\"wp-image-1313\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-TikTok.png 420w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Keywords-Everywhere-data-for-TikTok-300x269.png 300w\" sizes=\"(max-width: 420px) 100vw, 420px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Keyword Everywhere data for TikTok\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Keyword Everywhere data for TikTok<\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keyword Everywhere data for TikTok\" class=\"wp-image-1313\" \/><figcaption class=\"wp-element-caption\">Keyword Everywhere data for TikTok<\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Keyword Everywhere data for TikTok\" class=\"wp-image-1313\" \/><figcaption class=\"wp-element-caption\">Keyword Everywhere data for TikTok<\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Influencer Advertising Statistics<\/h2>\n\n\n\n<p>Influencer advertising is like <a href=\"https:\/\/keywordseverywhere.com\/blog\/word-of-mouth-stats\/\">word-of-mouth marketing<\/a>, where you get people who are trusted by others to spread the word about your products and services.&nbsp;<\/p>\n\n\n\n<p>As social media grows, influencers are becoming more important because they can easily share their thoughts on brands and products.&nbsp;<\/p>\n\n\n\n<p>Here are some key <a href=\"https:\/\/keywordseverywhere.com\/blog\/influencer-marketing-stats\/\">stats on influencer advertising<\/a> that can help boost your business success:<\/p>\n\n\n\n<p>75. A solid<a href=\"https:\/\/www.ion.co\/11-essential-stats-for-influencer-marketing-in-2016\"> 92%<\/a> of people trust recommendations from others more than ads from brands.<\/p>\n\n\n\n<p>76. <a href=\"https:\/\/www.ion.co\/11-essential-stats-for-influencer-marketing-in-2016\">81%<\/a> of marketers believe influencer advertising is effective.<\/p>\n\n\n\n<p>77. About<a href=\"https:\/\/blog.carusele.com\/makes-influencers-work-with-brands\"> 44%<\/a> of influencers enjoy working with brands to create content that their followers value.<\/p>\n\n\n\n<p>78. Word-of-mouth advertising keeps customers<a href=\"https:\/\/www.ion.co\/11-essential-stats-for-influencer-marketing-in-2016\"> 37%<\/a> longer than other types of ads.<\/p>\n\n\n\n<p>79. According to the Collabstr 2023 Influencer Marketing Report,<a href=\"https:\/\/collabstr.com\/2023-influencer-marketing-report\"> 77%<\/a> of content creators making money from their work are women, while only 23% are men.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Breaking-down-influencers-by-gender.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;616&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;570&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"616\" height=\"570\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Breaking-down-influencers-by-gender.png\" alt=\"Breaking down influencers by gender\" class=\"wp-image-1314\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Breaking-down-influencers-by-gender.png 616w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Breaking-down-influencers-by-gender-300x278.png 300w\" sizes=\"(max-width: 616px) 100vw, 616px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Breaking down influencers by gender\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Breaking down influencers by gender<br><a href=\"https:\/\/collabstr.com\/2023-influencer-marketing-report\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Breaking down influencers by gender\" class=\"wp-image-1314\" \/><figcaption class=\"wp-element-caption\">Breaking down influencers by gender<br><a href=\"https:\/\/collabstr.com\/2023-influencer-marketing-report\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Breaking down influencers by gender\" class=\"wp-image-1314\" \/><figcaption class=\"wp-element-caption\">Breaking down influencers by gender<br><a href=\"https:\/\/collabstr.com\/2023-influencer-marketing-report\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>80. Nano-influencers (with 1,000-5,000 followers) have a<a href=\"https:\/\/www.statista.com\/statistics\/992887\/growth-engagement-rate-influencers-followers\/\"> 2.19%<\/a> engagement rate\u2014which is higher than even influencers with over one million followers.<\/p>\n\n\n\n<p>81. Businesses earn about<a href=\"https:\/\/www.convinceandconvert.com\/influencer-marketing\/influencer-marketing-for-businesses\/\"> $6.50<\/a> on average for every $1 spent on influencer marketing, with 3% making $20 or more for every $1 spent.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Video Advertising Statistics<\/h2>\n\n\n\n<p>Video ads are a top way to boost your brand because people love watching videos. They get much more attention than traditional banner ads.&nbsp;<\/p>\n\n\n\n<p>Platforms like YouTube and TikTok offer great options for video advertising, and you can even team up with YouTubers to review your products.&nbsp;<\/p>\n\n\n\n<p>Here are some important video advertising statistics that show how it can boost your business\u2019s revenue and sales:<\/p>\n\n\n\n<p>82. Video marketing is the<a href=\"https:\/\/localiq.com\/blog\/video-marketing-strategy\/\"> top choice<\/a> for content marketers.<\/p>\n\n\n\n<p>83. About<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2017\/03\/08\/video-marketing-statistics\"> 49%<\/a> of businesses say they grow their revenue faster with video content.<\/p>\n\n\n\n<p>84. YouTube is now the<a href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics\/\"> leading platform<\/a> for video marketing.<\/p>\n\n\n\n<p>85. Short videos are the<a href=\"https:\/\/blog.hubspot.com\/marketing\/hubspot-blog-marketing-industry-trends-report\"> most popular<\/a> format in marketing strategies.<\/p>\n\n\n\n<p>86. <a href=\"http:\/\/tubularinsights.com\/sponsored-content-q2-2017-report\/\">64%<\/a> of people who watch branded videos on social media end up making a purchase.<\/p>\n\n\n\n<p>87. <a href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics\/\">42%<\/a> of video marketers spend between $0 and $500 on a typical video.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Average-amount-spent-per-video.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;934&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;555&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"934\" height=\"555\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Average-amount-spent-per-video.png\" alt=\"Average amount spent per video\" class=\"wp-image-1315\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Average-amount-spent-per-video.png 934w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Average-amount-spent-per-video-300x178.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Average-amount-spent-per-video-768x456.png 768w\" sizes=\"(max-width: 934px) 100vw, 934px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Average amount spent per video\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Average amount spent per video<br><a href=\"https:\/\/www.wyzowl.com\/sovm-results-2022\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average amount spent per video\" class=\"wp-image-1315\" \/><figcaption class=\"wp-element-caption\">Average amount spent per video<br><a href=\"https:\/\/www.wyzowl.com\/sovm-results-2022\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Average amount spent per video\" class=\"wp-image-1315\" \/><figcaption class=\"wp-element-caption\">Average amount spent per video<br><a href=\"https:\/\/www.wyzowl.com\/sovm-results-2022\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>88. <a href=\"https:\/\/www.hubspot.com\/state-of-marketing\">8%<\/a> of marketing videos get fewer than 10,000 views, 16% get under 1,000 views, and 16% get over 100,000 views.<\/p>\n\n\n\n<p>89. <a href=\"https:\/\/www.hubspot.com\/state-of-marketing\">36%<\/a> of video marketers think the best length for a video is between one and three minutes, 27% prefer four to six minutes, and 15% go for seven to nine minutes.<\/p>\n\n\n\n<p>90. <a href=\"https:\/\/www.hubspot.com\/state-of-marketing\">60%<\/a> of video marketers focus on engagement rate, 56% on <a href=\"https:\/\/keywordseverywhere.com\/blog\/conversion-rate-optimization-stats\/\">conversion rate<\/a>, and 52% on click-through rate.<\/p>\n\n\n\n<p>91. <a href=\"https:\/\/cxl.com\/blog\/optimize-videos\/\">86%<\/a> of buyers want to see more video content from their favorite brands.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Top-types-of-marketing-videos.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;795&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;505&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"795\" height=\"505\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Top-types-of-marketing-videos.png\" alt=\"Top types of marketing videos\" class=\"wp-image-1316\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Top-types-of-marketing-videos.png 795w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Top-types-of-marketing-videos-300x191.png 300w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Top-types-of-marketing-videos-768x488.png 768w\" sizes=\"(max-width: 795px) 100vw, 795px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Top types of marketing videos\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Top types of marketing videos<br><a href=\"https:\/\/www.websiteplanet.com\/blog\/video-marketing-statistics\/\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Top types of marketing videos\" class=\"wp-image-1316\" \/><figcaption class=\"wp-element-caption\">Top types of marketing videos<br><a href=\"https:\/\/www.websiteplanet.com\/blog\/video-marketing-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Top types of marketing videos\" class=\"wp-image-1316\" \/><figcaption class=\"wp-element-caption\">Top types of marketing videos<br><a href=\"https:\/\/www.websiteplanet.com\/blog\/video-marketing-statistics\/\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>92. Video marketing is growing\u2014with<a href=\"https:\/\/blog.hubspot.com\/marketing\/state-of-video-marketing-new-data\"> 92%<\/a> of businesses seeing it as a key part of their <a href=\"https:\/\/keywordseverywhere.com\/blog\/digital-marketing-stats\/\">digital marketing<\/a> strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mobile Advertising Statistics<\/h2>\n\n\n\n<p><a href=\"https:\/\/keywordseverywhere.com\/blog\/mobile-advertising-stats\/\">Mobile advertising<\/a> lets you target users directly on their smartphones. As more people use their phones to shop and learn about products, mobile marketing is becoming crucial.&nbsp;<\/p>\n\n\n\n<p>Here are some key online advertising stats that show why mobile marketing is so important for your business:<\/p>\n\n\n\n<p>93. Global spending on mobile advertising is set to top<a href=\"https:\/\/www.statista.com\/topics\/1538\/social-media-marketing\/#topicOverview\"> $300 billion<\/a> by 2024.<\/p>\n\n\n\n<p>94. The U.S. leads in mobile ad spending\u2014with over<a href=\"https:\/\/www.statista.com\/forecasts\/267112\/development-of-revenue-of-mobile-advertising-worldwide\"> $150 billion<\/a> spent each year.<\/p>\n\n\n\n<p>95. As of 2024, around<a href=\"https:\/\/backlinko.com\/smartphone-usage-statistics\"> 4.88 billion<\/a> people have a smartphone. That\u2019s an increase of 635 million new users just in the past year (from 2023 to 2024).<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Global-smartphone-user-count.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;572&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;427&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"572\" height=\"427\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Global-smartphone-user-count.png\" alt=\"Global smartphone user count\" class=\"wp-image-1317\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Global-smartphone-user-count.png 572w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Global-smartphone-user-count-300x224.png 300w\" sizes=\"(max-width: 572px) 100vw, 572px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Global smartphone user count\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Global smartphone user count<br><a href=\"https:\/\/backlinko.com\/smartphone-usage-statistics\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Global smartphone user count\" class=\"wp-image-1317\" \/><figcaption class=\"wp-element-caption\">Global smartphone user count<br><a href=\"https:\/\/backlinko.com\/smartphone-usage-statistics\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Global smartphone user count\" class=\"wp-image-1317\" \/><figcaption class=\"wp-element-caption\">Global smartphone user count<br><a href=\"https:\/\/backlinko.com\/smartphone-usage-statistics\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>96. <a href=\"https:\/\/datareportal.com\/reports\/digital-2023-july-global-statshot\">95%<\/a> of internet users browse the web on their mobile devices at least part of the time.<\/p>\n\n\n\n<p>97. Mobile ads will make up<a href=\"https:\/\/www.statista.com\/outlook\/dmo\/digital-advertising\/social-media-advertising\/worldwide\"> $205.4 billion<\/a> of total social media ad spending by 2027, up from $170.3 billion in 2023.<\/p>\n\n\n\n<p>98. U.S. marketers are putting<a href=\"https:\/\/www.statista.com\/statistics\/926403\/mobile-marketing-budget-share-usa\/\"> 19%<\/a> of their marketing budgets into mobile advertising.<\/p>\n\n\n\n<p>99. Mobile ads account for<a href=\"https:\/\/www.data.ai\/en\/insights\/market-data\/state-of-app-revenue-2023\/\"> $2 of every $3<\/a> spent on mobile.<\/p>\n\n\n\n<p>100. Paid ads on mobile YouTube are<a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-strategies\/app-and-mobile\/youtube-mobile-advertising-statistics\/\"> 84%<\/a> more likely to grab viewer attention compared to traditional TV commercials.<\/p>\n\n\n\n<p>101. Most marketers say mobile devices drive<a href=\"https:\/\/www.hubspot.com\/state-of-marketing\"> more than half<\/a> of their annual traffic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Ads Online Advertising Statistics<\/h2>\n\n\n\n<p>Google leads in search, and that means it also leads in <a href=\"https:\/\/keywordseverywhere.com\/blog\/google-search-stats\/\">search advertising<\/a>. This makes it a <a href=\"https:\/\/keywordseverywhere.com\/blog\/seo-score\/\">must-use for marketers<\/a> in every industry. Here are some latest stats on Google Ads:<\/p>\n\n\n\n<p>102. Google has a solid<a href=\"https:\/\/gs.statcounter.com\/search-engine-market-share\"> 92%<\/a> of the global search engine market share.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Googles-share-of-the-search-engine-market.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;679&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;534&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"679\" height=\"534\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Googles-share-of-the-search-engine-market.png\" alt=\"Google's share of the search engine market\" class=\"wp-image-1318\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Googles-share-of-the-search-engine-market.png 679w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Googles-share-of-the-search-engine-market-300x236.png 300w\" sizes=\"(max-width: 679px) 100vw, 679px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Google&#039;s share of the search engine market\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Google&#8217;s share of the search engine market<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/04\/19\/digital-marketing-statistics\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Google's share of the search engine market\" class=\"wp-image-1318\" \/><figcaption class=\"wp-element-caption\">Google&#8217;s share of the search engine market<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/04\/19\/digital-marketing-statistics\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Google's share of the search engine market\" class=\"wp-image-1318\" \/><figcaption class=\"wp-element-caption\">Google&#8217;s share of the search engine market<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/04\/19\/digital-marketing-statistics\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>103. <a href=\"https:\/\/websitebuilder.org\/ppc-stats\/\">90%<\/a> of internet users will notice a Google Ad while online.<\/p>\n\n\n\n<p>104. Google Ads generate<a href=\"https:\/\/techjury.net\/blog\/ppc-stats\/#gref\"> 96%<\/a> of Google&#8217;s revenue.<\/p>\n\n\n\n<p>105. The average click-through rate (CTR) for Google Ads is<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2023\/05\/15\/google-ads-benchmarks\"> 6.11%<\/a>. The average cost per click (CPC) is $4.22, and the average cost per acquisition is $53.52.<\/p>\n\n\n\n<figure data-wp-context=\"{ &quot;core&quot;:\n\t\t\t\t{ &quot;image&quot;:\n\t\t\t\t\t{   &quot;imageLoaded&quot;: false,\n\t\t\t\t\t\t&quot;initialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxEnabled&quot;: false,\n\t\t\t\t\t\t&quot;hideAnimationEnabled&quot;: false,\n\t\t\t\t\t\t&quot;preloadInitialized&quot;: false,\n\t\t\t\t\t\t&quot;lightboxAnimation&quot;: &quot;zoom&quot;,\n\t\t\t\t\t\t&quot;imageUploadedSrc&quot;: &quot;https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Google-Ads-performance-benchmarks.png&quot;,\n\t\t\t\t\t\t&quot;imageCurrentSrc&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;targetWidth&quot;: &quot;716&quot;,\n\t\t\t\t\t\t&quot;targetHeight&quot;: &quot;391&quot;,\n\t\t\t\t\t\t&quot;scaleAttr&quot;: &quot;&quot;,\n\t\t\t\t\t\t&quot;dialogLabel&quot;: &quot;Enlarged image&quot;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t}\" data-wp-interactive class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"716\" height=\"391\" data-wp-effect--setStylesOnResize=\"effects.core.image.setStylesOnResize\" data-wp-effect=\"effects.core.image.setButtonStyles\" data-wp-init=\"effects.core.image.initOriginImage\" data-wp-on--click=\"actions.core.image.showLightbox\" data-wp-on--load=\"actions.core.image.handleLoad\" src=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Google-Ads-performance-benchmarks.png\" alt=\"Google Ads performance benchmarks\" class=\"wp-image-1319\" srcset=\"https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Google-Ads-performance-benchmarks.png 716w, https:\/\/keywordseverywhere.com\/blog\/wp-content\/uploads\/2024\/07\/Google-Ads-performance-benchmarks-300x164.png 300w\" sizes=\"(max-width: 716px) 100vw, 716px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge image: Google Ads performance benchmarks\"\n\t\t\tdata-wp-on--click=\"actions.core.image.showLightbox\"\n\t\t\tdata-wp-style--right=\"context.core.image.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"context.core.image.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><figcaption class=\"wp-element-caption\">Google Ads performance benchmarks<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2023\/05\/15\/google-ads-benchmarks\">Source<\/a><\/figcaption>        <div data-wp-body=\"\" class=\"wp-lightbox-overlay zoom\"\n            data-wp-bind--role=\"selectors.core.image.roleAttribute\"\n            data-wp-bind--aria-label=\"selectors.core.image.dialogLabel\"\n            data-wp-class--initialized=\"context.core.image.initialized\"\n            data-wp-class--active=\"context.core.image.lightboxEnabled\"\n            data-wp-class--hideAnimationEnabled=\"context.core.image.hideAnimationEnabled\"\n            data-wp-bind--aria-modal=\"selectors.core.image.ariaModal\"\n            data-wp-effect=\"effects.core.image.initLightbox\"\n            data-wp-on--keydown=\"actions.core.image.handleKeydown\"\n            data-wp-on--touchstart=\"actions.core.image.handleTouchStart\"\n            data-wp-on--touchmove=\"actions.core.image.handleTouchMove\"\n            data-wp-on--touchend=\"actions.core.image.handleTouchEnd\"\n            data-wp-on--click=\"actions.core.image.hideLightbox\"\n            tabindex=\"-1\"\n            >\n                <button type=\"button\" aria-label=\"Close\" style=\"fill: var(--wp--preset--color--contrast)\" class=\"close-button\" data-wp-on--click=\"actions.core.image.hideLightbox\">\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"20\" height=\"20\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13 11.8l6.1-6.3-1-1-6.1 6.2-6.1-6.2-1 1 6.1 6.3-6.5 6.7 1 1 6.5-6.6 6.5 6.6 1-1z\"><\/path><\/svg>\n                <\/button>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full responsive-image\"><img decoding=\"async\" data-wp-bind--src=\"context.core.image.imageCurrentSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Google Ads performance benchmarks\" class=\"wp-image-1319\" \/><figcaption class=\"wp-element-caption\">Google Ads performance benchmarks<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2023\/05\/15\/google-ads-benchmarks\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"lightbox-image-container\">\n<figure class=\"wp-block-image size-full enlarged-image\"><img decoding=\"async\" data-wp-bind--src=\"selectors.core.image.enlargedImgSrc\" data-wp-style--object-fit=\"selectors.core.image.lightboxObjectFit\" src=\"\" alt=\"Google Ads performance benchmarks\" class=\"wp-image-1319\" \/><figcaption class=\"wp-element-caption\">Google Ads performance benchmarks<br><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2023\/05\/15\/google-ads-benchmarks\">Source<\/a><\/figcaption><\/figure>\n<\/div>\n                <div class=\"scrim\" style=\"background-color: var(--wp--preset--color--base)\" aria-hidden=\"true\"><\/div>\n        <\/div><\/figure>\n\n\n\n<p>106. About<a href=\"https:\/\/backlinko.com\/seo-stats\"> 46%<\/a> of total Google searches are for local products or services.<\/p>\n\n\n\n<p>107. Only 25% of people go to the second page of Google search results\u2014<a href=\"https:\/\/inter-growth.co\/seo-stats\/\">75%<\/a> never look beyond the first page.<\/p>\n\n\n\n<p>108. The top-ranking site on Google gets an average click-through rate of<a href=\"https:\/\/ahrefs.com\/blog\/seo-statistics\/#top-seo-statistics\"> 31%<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>By keeping up with these latest online advertising stats, you can easily adjust your strategy to what\u2019s working and what your audience needs. With social media, eCommerce, and mobile gaming booming, advertising revenue is set to keep climbing.&nbsp;<\/p>\n\n\n\n<p>Whether you go for organic or paid ads, online advertising will stay a big player in the digital world. So use our online advertising stats to fine-tune your plan for the year ahead and amp up your brand\u2019s visibility and conversions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are your ads working? Explore our online advertising stats and learn how to optimize your strategy for better results and higher conversions.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1270"}],"collection":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/comments?post=1270"}],"version-history":[{"count":6,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1270\/revisions"}],"predecessor-version":[{"id":4171,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/posts\/1270\/revisions\/4171"}],"wp:attachment":[{"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/media?parent=1270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/categories?post=1270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/keywordseverywhere.com\/blog\/wp-json\/wp\/v2\/tags?post=1270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}